Saweetie Audience in United States

Saweetie has an estimated audience of 1,180,930 people in United States. 56.2% are female, 43.8% are male, average age 30.0. Top brand affinities: Elsword, Historic site, Combat sport, Mathcore, Harlow.
Top brand affinities include Elsword, Historic site, Combat sport, with strongest over-indexing on Elsword (23.19× the country average). Demographically, the Saweetie audience skews more female with an average age of 30.0, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Saweetie fans
| Metric | Value |
|---|---|
| Female | 56.2% |
| Male | 43.8% |
| Average age | 30.0 |
| Estimated audience size | 1,180,930 |
Audience persona
The typical Saweetie fan in United States is more female, around 30.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 23.19× | Games |
| Historic site | 5.98× | Arts & Culture |
| Combat sport | 2.23× | Sports |
| Mathcore | 9.11× | Music & Radio |
| Harlow | 12.42× | Travel & Leisure |
| Goop | 4.86× | Internet & Social Media |
| Fairy godmother | 6.25× | Literature |
| Bank account | 2.05× | Business & Career |
| Staycation | 2.67× | Home & Garden |
| Joshua Jackson | 3.5× | Movies & TV |
| JDSU | 2.36× | Business & Career |
| TV Fanatic | 8.18× | Movies & TV |
| Hipster | 6.8× | Politics & Society |
| No Escape (1994 film) | 7.98× | Movies & TV |
| Grinch | 2.74× | Movies & TV |
| Governor of Michigan | 4.81× | Politics & Society |
| Regional styles of Mexican music | 1.73× | Music & Radio |
| Vocal harmony | 2.49× | Music & Radio |
| Japanese domestic market | 2.6× | Politics & Society |
| La Jolla | 4.78× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.85 |
| Luxury Orientation | PREMIUM | 1.31 |
| Early Adopter Mentality | POWER | 1.25 |
| Mindfulness | BALANCE | 1.19 |
| Extroversion | THRILL | 1.09 |
| Social Media Usage | JOY | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 62.2% |
| United Kingdom | 7.5% |
| Canada | 4.9% |
See Saweetie audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Saweetie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.