Semi-Pro Audience in United States

Semi-Pro has an estimated audience of 305,544 people in United States. 31.0% are female, 69.0% are male, average age 42.1. Top brand affinities: Sausage Party, Amy Adams, Napoleon Dynamite, Jack Black, School of Rock.

Top brand affinities include Sausage Party, Amy Adams, Napoleon Dynamite, with strongest over-indexing on Sausage Party (101.6× the country average). Demographically, the Semi-Pro audience skews more male with an average age of 42.1, and over-indexes on personality traits such as Tradition, Extroversion.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Semi-Pro fans

Demographic split for Semi-Pro audience in United States
MetricValue
Female31.0%
Male69.0%
Average age42.1
Estimated audience size305,544

Audience persona

The typical Semi-Pro fan in United States is more male, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Sausage Party.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Semi-Pro audience
BrandAffinityCategory
Sausage Party101.6×Movies & TV
Amy Adams49.24×Movies & TV
Napoleon Dynamite33.23×Movies & TV
Jack Black27.95×Movies & TV
School of Rock36.92×Movies & TV
Remember the Titans38.65×Movies & TV
Giant Food Stores55.04×Shopping
United States national football team21.69×Sports
Cool Runnings36.22×Movies & TV
FC Bayern Munich6.87×Sports
MSN3.5×News
Singer-songwriter3.53×Music & Radio
Sally Field12.21×Movies & TV
Diane Keaton4.84×Movies & TV
Sabrina Carpenter4.84×Music & Radio
Steve Carell10.25×Movies & TV
Diabetes mellitus awareness4.84×Health
Deion Sanders6.28×Sports
Emily Osment9.33×Movies & TV
Great Clips3.67×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Semi-Pro audience
TraitClusterScore
TraditionCONSERVATISM1.39
ExtroversionTHRILL1.37
Risk AppetiteTHRILL1.28
Urban LifestyleOPEN1.17
IndulgenceJOY1.17
Early Adopter MentalityPOWER1.16

Worldwide distribution

Worldwide audience distribution share by country for Semi-Pro
CountryShare
United States64.2%
Australia9.9%
Canada8.2%

See Semi-Pro audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Semi-Pro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.