Serial (radio and television) Audience in United States
Serial (radio and television) has an estimated audience of 7,337,142 people in United States. Top brand affinities: Lulu 黃路梓茵, The Halal Guys, Google Photos, Nationality, Jaws.
Top brand affinities include Lulu 黃路梓茵, The Halal Guys, Google Photos, with strongest over-indexing on Lulu 黃路梓茵 (8.24× the country average).
Category: Music & Radio · Type: Topic
Demographics of Serial (radio and television) fans
| Metric | Value |
|---|---|
| Estimated audience size | 7,337,142 |
Audience persona
The typical Serial (radio and television) fan in United States shows strong LGBTQ+ Identity tendencies and a notable affinity for Lulu 黃路梓茵.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 8.24× | Movies & TV |
| The Halal Guys | 8.24× | Food & Beverages |
| Google Photos | 3.03× | Technology & Electronics |
| Nationality | 2.14× | Politics & Society |
| Jaws | 4.83× | Movies & TV |
| Cam Ward | 3.35× | Sports |
| Home staging | 4.25× | Home & Garden |
| Progressive rock | 1.65× | Music & Radio |
| Non-celiac gluten sensitivity | 8.24× | Health |
| Grinch | 2.78× | Movies & TV |
| 3D printing | 1.66× | Technology & Electronics |
| The Nice Guys | 4.85× | Movies & TV |
| Maracaibo | 6.75× | Travel & Leisure |
| JDSU | 1.66× | Business & Career |
| Grace Slick | 4.73× | Music & Radio |
| Personalised Gifts | 2.33× | Home & Garden |
| Winemaking | 2.3× | Food & Beverages |
| Mothercare | 1.61× | Kids & Family |
| Nebraska Cornhuskers football | 1.77× | Sports |
| The Journey (1959 film) | 8.24× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.37 |
| Extroversion | THRILL | 1.24 |
| Community Orientation | OPEN | 1.22 |
| Patriotism | CONSERVATISM | 1.22 |
| Individualism | JOY | 1.19 |
| Convenience Orientation | PREMIUM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.0% |
| United Kingdom | 10.1% |
| Italy | 8.2% |
See Serial (radio and television) audiences in other countries
- Serial (radio and television) — Germany
- Serial (radio and television) — United Kingdom
- Serial (radio and television) — France
- Serial (radio and television) — Italy
- Serial (radio and television) — Spain
- Serial (radio and television) — Brazil
- Serial (radio and television) — Japan
- Serial (radio and television) — South Korea
- Serial (radio and television) — India
More Music & Radio audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Serial (radio and television). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.