Sevierville, Tennessee Audience in United States

Sevierville, Tennessee logo

Sevierville, Tennessee has an estimated audience of 690,853 people in United States. 68.8% are female, 31.2% are male, average age 46.4. Top regions: Tennessee, Florida, North Carolina. Top brand affinities: Pillow, Whataburger, Sinaloa, MK, Jack White.

The average Sevierville, Tennessee fan in United States is 46.4 years old, more female, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Florida, North Carolina. Top brand affinities include Pillow, Whataburger, Sinaloa, with strongest over-indexing on Pillow (2.91× the country average). Demographically, the Sevierville, Tennessee audience skews more female with an average age of 46.4, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Sevierville, Tennessee fans

Demographic split for Sevierville, Tennessee audience in United States
MetricValue
Female68.8%
Male31.2%
Average age46.4
Estimated audience size690,853

Audience persona

The typical Sevierville, Tennessee fan in United States is more female, around 46.4 years old, with strong Family Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Sevierville, Tennessee in United States
RegionReachAffinity
Tennessee95,5506.89×
Florida59,1211.26×
North Carolina48,4522.33×
Georgia44,3182.08×
Ohio34,5081.62×
Illinois30,0351.31×
Texas29,3180.49×
Indiana28,0052.22×
Kentucky27,0193.12×
South Carolina26,4652.55×
Alabama23,4972.43×
Michigan22,3611.24×
Virginia20,2201.2×
Pennsylvania15,6750.67×
New York14,0020.36×
California13,3860.18×
Missouri13,1161.18×
Louisiana12,6301.42×
Mississippi11,9782.1×
Wisconsin10,6651.03×
Arkansas7,3521.29×
West Virginia7,0972.21×
Maryland6,8970.58×
New Jersey6,5270.37×
Iowa5,7441.01×
Minnesota4,5510.46×
Oklahoma4,4450.58×
Massachusetts4,3060.32×
Colorado4,2220.39×
Arizona4,2160.3×
Kansas3,2970.61×
Washington3,1190.23×
Connecticut2,8620.41×
Oregon1,8580.23×
Nebraska1,7840.51×
Utah1,7490.28×
Nevada1,6700.25×
New Hampshire1,4260.52×
Maine1,0340.42×
Delaware1,0210.54×
Idaho1,0170.29×
New Mexico9040.26×
Washington, District of Columbia8780.42×
South Dakota6830.43×
Montana6770.35×
Vermont5830.48×
Rhode Island5800.26×
North Dakota5540.39×
Hawaii5330.18×
Alaska5040.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sevierville, Tennessee audience
BrandAffinityCategory
Pillow2.91×Home & Garden
Whataburger1.65×Food & Beverages
Sinaloa1.6×Travel & Leisure
MK1.76×Music & Radio
Jack White1.89×Movies & TV
Public speaking1.52×Politics & Society
Artistic inspiration1.59×Arts & Culture
International University of Business Agriculture and Technology2.67×Business & Career
Gauri Khan4.98×Movies & TV
Leverage (TV series)1.56×Movies & TV
English literature1.57×Literature
Gaelic football1.5×Sports
Overboard (film)1.54×Movies & TV
The Tree of Life (film)1.82×Movies & TV
Brooklyn College1.72×Business & Career
Peru national football team1.78×Sports
JBS USA2.07×Food & Beverages
Príncipe1.5×Travel & Leisure
Chachapoyas, Peru1.58×Travel & Leisure
Brooklyn College1.52×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sevierville, Tennessee audience
TraitClusterScore
Family OrientationCONSERVATISM1.93
Price SensitivityPREMIUM1.67
Convenience OrientationPREMIUM1.58
Career OrientationPOWER1.46
TraditionCONSERVATISM1.46
DIY MentalityTHRILL1.43

Worldwide distribution

Worldwide audience distribution share by country for Sevierville, Tennessee
CountryShare
United States99.3%
Germany0.6%
Italy0.1%

See Sevierville, Tennessee audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Sevierville, Tennessee have in United States?

Sevierville, Tennessee has an estimated audience of 690,853 people in United States, concentrated in Tennessee and Florida.

What is the gender split and age of Sevierville, Tennessee fans?

68.8% of Sevierville, Tennessee fans are female, 31.2% are male, with an average age of 46.4 years.

Which brands do Sevierville, Tennessee fans like most?

Sevierville, Tennessee fans show strongest brand affinity for Pillow (2.91×), Whataburger (1.65×), and Sinaloa (1.6×) over the country average.

Where do Sevierville, Tennessee fans live in United States?

Sevierville, Tennessee fans in United States are most concentrated in Tennessee (reach 95,550), Florida (reach 59,121), and North Carolina (reach 48,452). These three regions account for the largest share of the active audience.

What other brands do Sevierville, Tennessee fans also like?

Beyond Sevierville, Tennessee itself, the audience over-indexes on Whataburger (1.65×), Sinaloa (1.6×), MK (1.76×), and Jack White (1.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sevierville, Tennessee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.