Shonda Rhimes Audience in United States
Shonda Rhimes has an estimated audience of 2,116,501 people in United States. 69.4% are female, 30.6% are male, average age 38.0. Top regions: California, Texas, Florida. Top brand affinities: Friends, Georgie & Mandy's First Marriage, Diddy, Medical drama, Ellen Pompeo.
The average Shonda Rhimes fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Friends, Georgie & Mandy's First Marriage, Diddy, with strongest over-indexing on Friends (2.5× the country average). Demographically, the Shonda Rhimes audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Shonda Rhimes fans
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 38.0 |
| Estimated audience size | 2,116,501 |
Audience persona
The typical Shonda Rhimes fan in United States is more female, around 38.0 years old, with strong Extroversion tendencies and a notable affinity for Friends.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 261,408 | 1.12× |
| Texas | 192,421 | 1.06× |
| Florida | 155,078 | 1.08× |
| New York | 146,084 | 1.24× |
| Georgia | 93,069 | 1.43× |
| North Carolina | 77,263 | 1.21× |
| Illinois | 75,507 | 1.07× |
| Pennsylvania | 72,928 | 1.02× |
| Ohio | 62,615 | 0.96× |
| Virginia | 59,796 | 1.16× |
| New Jersey | 57,271 | 1.06× |
| Michigan | 53,043 | 0.96× |
| Maryland | 49,559 | 1.36× |
| Massachusetts | 49,024 | 1.18× |
| Tennessee | 47,553 | 1.12× |
| Washington | 45,775 | 1.08× |
| Arizona | 38,430 | 0.89× |
| Indiana | 36,654 | 0.95× |
| South Carolina | 35,671 | 1.12× |
| Missouri | 34,226 | 1× |
| Louisiana | 33,502 | 1.23× |
| Colorado | 32,046 | 0.96× |
| Alabama | 31,628 | 1.07× |
| Connecticut | 31,324 | 1.48× |
| Minnesota | 27,997 | 0.92× |
| Wisconsin | 26,889 | 0.84× |
| Oregon | 26,665 | 1.1× |
| Kentucky | 23,770 | 0.9× |
| Oklahoma | 21,358 | 0.91× |
| Mississippi | 19,050 | 1.09× |
| Nevada | 18,943 | 0.93× |
| Arkansas | 17,009 | 0.98× |
| Utah | 15,822 | 0.83× |
| Kansas | 14,366 | 0.86× |
| Iowa | 13,749 | 0.79× |
| Washington, District of Columbia | 9,929 | 1.56× |
| New Hampshire | 8,947 | 1.07× |
| Idaho | 8,451 | 0.8× |
| New Mexico | 8,145 | 0.77× |
| Nebraska | 8,111 | 0.76× |
| Hawaii | 7,864 | 0.86× |
| West Virginia | 7,239 | 0.73× |
| Maine | 7,051 | 0.93× |
| Rhode Island | 6,816 | 1.01× |
| Delaware | 6,262 | 1.07× |
| Montana | 4,455 | 0.76× |
| Vermont | 3,909 | 1.05× |
| Alaska | 3,391 | 0.75× |
| North Dakota | 2,973 | 0.68× |
| South Dakota | 2,877 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Friends | 2.5× | Movies & TV |
| Georgie & Mandy's First Marriage | 4.29× | Movies & TV |
| Diddy | 4.52× | Music & Radio |
| Medical drama | 6.86× | Movies & TV |
| Ellen Pompeo | 10.61× | Movies & TV |
| Gospel music | 2.08× | Music & Radio |
| Michael B. Jordan | 3.54× | Movies & TV |
| Marlon Wayans | 6.73× | Movies & TV |
| Bobby Brown | 5.44× | Music & Radio |
| Will Smith | 4.66× | Movies & TV |
| Ryan Coogler | 5.7× | Music & Radio |
| Queen Latifah | 6.74× | Music & Radio |
| Patrick Dempsey | 6.24× | Movies & TV |
| Maxwell (musician) | 8.85× | Music & Radio |
| Angela Bassett | 5.88× | Movies & TV |
| Jaden Smith | 6.69× | Movies & TV |
| Contemporary R&B | 1.54× | Music & Radio |
| Queens | 2.26× | Travel & Leisure |
| Bernie Mac | 6.73× | Movies & TV |
| TMZ | 1.65× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.43 |
| Tradition | CONSERVATISM | 1.31 |
| DIY Mentality | THRILL | 1.3 |
| Community Orientation | OPEN | 1.24 |
| Healthy Lifestyle | BALANCE | 1.2 |
| Creativity | OPEN | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.7% |
| United Kingdom | 5.4% |
| Canada | 4.2% |
See Shonda Rhimes audiences in other countries
More TV personality audiences in United States
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- Kylie Jenner (11,912,127)
- Ben Shapiro (7,119,048)
Frequently asked questions
How many fans does Shonda Rhimes have in United States?
Shonda Rhimes has an estimated audience of 2,116,501 people in United States, concentrated in California and Texas.
What is the gender split and age of Shonda Rhimes fans?
69.4% of Shonda Rhimes fans are female, 30.6% are male, with an average age of 38.0 years.
Which brands do Shonda Rhimes fans like most?
Shonda Rhimes fans show strongest brand affinity for Friends (2.5×), Georgie & Mandy's First Marriage (4.29×), and Diddy (4.52×) over the country average.
Where do Shonda Rhimes fans live in United States?
Shonda Rhimes fans in United States are most concentrated in California (reach 261,408), Texas (reach 192,421), and Florida (reach 155,078). These three regions account for the largest share of the active audience.
What other brands do Shonda Rhimes fans also like?
Beyond Shonda Rhimes itself, the audience over-indexes on Georgie & Mandy's First Marriage (4.29×), Diddy (4.52×), Medical drama (6.86×), and Ellen Pompeo (10.61×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Shonda Rhimes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.