Southland (TV series) Audience in United States
Southland (TV series) has an estimated audience of 281,551 people in United States. 52.8% are female, 47.2% are male, average age 31.9. Top brand affinities: Shemar Moore, End of Watch, Michelle Pfeiffer, Hell on Wheels (TV series), Nina Dobrev.
Top brand affinities include Shemar Moore, End of Watch, Michelle Pfeiffer, with strongest over-indexing on Shemar Moore (137.91× the country average). Demographically, the Southland (TV series) audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Patriotism, Spirituality.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Southland (TV series) fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 31.9 |
| Estimated audience size | 281,551 |
Audience persona
The typical Southland (TV series) fan in United States is balanced, around 31.9 years old, with strong Patriotism tendencies and a notable affinity for Shemar Moore.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shemar Moore | 137.91× | Movies & TV |
| End of Watch | 100.23× | Movies & TV |
| Michelle Pfeiffer | 36.95× | Movies & TV |
| Hell on Wheels (TV series) | 83.86× | Movies & TV |
| Nina Dobrev | 41.62× | Movies & TV |
| Simon Helberg | 79.63× | Movies & TV |
| Elizabeth Olsen | 36.99× | Movies & TV |
| Alexander Skarsgård | 35.52× | Movies & TV |
| Ethan Hawke | 28.41× | Movies & TV |
| Willem Dafoe | 32.41× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Diane Kruger | 34.8× | Movies & TV |
| Jon Bernthal | 20× | Movies & TV |
| Sam Elliott | 16.67× | Movies & TV |
| Indeed.com | 6.48× | Business & Career |
| Tom Hiddleston | 29.69× | Movies & TV |
| The Smiths | 24.3× | Music & Radio |
| Samantha Morton | 64.51× | Movies & TV |
| The Departed | 24.06× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.55 |
| Spirituality | BALANCE | 1.21 |
| Community Orientation | OPEN | 1.17 |
| Tradition | CONSERVATISM | 1.17 |
| Individualism | JOY | 1.16 |
| Convenience Orientation | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.8% |
| United Kingdom | 8.2% |
| Australia | 5.7% |
See Southland (TV series) audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Southland (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.