St Germain Audience in United States

St Germain logo

St Germain has an estimated audience of 927,100 people in United States. 64.2% are female, 35.8% are male, average age 25.2. Top regions: California, New York, Florida. Top brand affinities: Combat sport, Fairy godmother, Elsword, Bank account, JDSU.

The average St Germain fan in United States is 25.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Combat sport, Fairy godmother, Elsword, with strongest over-indexing on Combat sport (2.52× the country average). Demographically, the St Germain audience skews more female with an average age of 25.2, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: DJ

Demographics of St Germain fans

Demographic split for St Germain audience in United States
MetricValue
Female64.2%
Male35.8%
Average age25.2
Estimated audience size927,100

Audience persona

The typical St Germain fan in United States is more female, around 25.2 years old, with strong Patriotism tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for St Germain in United States
RegionReachAffinity
California109,2491.07×
New York77,9901.51×
Florida73,4171.17×
Texas68,5110.86×
Georgia45,5251.59×
Illinois41,0721.33×
Louisiana33,0812.77×
New Jersey29,6871.26×
North Carolina28,2101.01×
Pennsylvania27,4190.88×
Massachusetts25,3081.39×
Wisconsin24,0501.72×
Ohio23,5830.83×
Michigan23,2030.96×
Virginia21,3060.94×
Washington18,8891.02×
Tennessee17,6110.95×
Colorado16,9411.16×
Arizona15,1780.8×
Maryland14,7650.93×
South Carolina13,910
Indiana12,7720.75×
Alabama12,5460.97×
Missouri12,0510.81×
Minnesota11,6160.87×
Oregon11,0551.04×
Connecticut10,8751.17×
Nevada9,1121.02×
Kentucky8,4340.73×
Oklahoma8,2010.8×
Iowa7,6781.01×
Washington, District of Columbia6,1262.2×
Mississippi6,0010.79×
Kansas5,2310.72×
Utah5,2170.63×
Arkansas4,9610.65×
Nebraska4,2920.92×
Hawaii3,8420.96×
Idaho3,3840.73×
Maine3,2670.98×
Rhode Island3,1931.08×
New Hampshire3,0360.83×
New Mexico2,8020.6×
Montana2,4390.95×
West Virginia2,3830.55×
Delaware2,0580.8×
Alaska1,5380.78×
Vermont1,3280.82×
South Dakota1,2590.59×
Wyoming1,0630.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for St Germain audience
BrandAffinityCategory
Combat sport2.52×Sports
Fairy godmother10.13×Literature
Elsword18.03×Games
Bank account2.18×Business & Career
JDSU2.11×Business & Career
Mathcore5.17×Music & Radio
Historic site2.64×Arts & Culture
Stamp collecting2.79×Home & Garden
Mothercare1.88×Kids & Family
Kevin Murphy (screenwriter)8.7×Movies & TV
Gippy Grewal10.21×Movies & TV
Jesse Plemons1.9×Movies & TV
Kappa Sigma7.21×Business & Career
Jabal Amman17.94×Travel & Leisure
Cam Ward1.83×Sports
Home staging2.47×Home & Garden
Arnold Palmer2.91×Sports
Halsey, Oregon3.87×Travel & Leisure
Cleveland Clinic2.53×Health
Goop2.32×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by St Germain audience
TraitClusterScore
PatriotismCONSERVATISM1.94
Luxury OrientationPREMIUM1.56
SustainabilityBALANCE1.43
Quality AwarenessPREMIUM1.43
Design AffinityPREMIUM1.39
TravellingTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for St Germain
CountryShare
Brazil43.4%
United States18.2%
France8.9%

See St Germain audiences in other countries

More DJ audiences in United States

Frequently asked questions

How many fans does St Germain have in United States?

St Germain has an estimated audience of 927,100 people in United States, concentrated in California and New York.

What is the gender split and age of St Germain fans?

64.2% of St Germain fans are female, 35.8% are male, with an average age of 25.2 years.

Which brands do St Germain fans like most?

St Germain fans show strongest brand affinity for Combat sport (2.52×), Fairy godmother (10.13×), and Elsword (18.03×) over the country average.

Where do St Germain fans live in United States?

St Germain fans in United States are most concentrated in California (reach 109,249), New York (reach 77,990), and Florida (reach 73,417). These three regions account for the largest share of the active audience.

What other brands do St Germain fans also like?

Beyond St Germain itself, the audience over-indexes on Fairy godmother (10.13×), Elsword (18.03×), Bank account (2.18×), and JDSU (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for St Germain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.