Sugarland Audience in United States
Sugarland has an estimated audience of 611,494 people in United States. 67.1% are female, 32.9% are male, average age 38.5. Top regions: Texas, Tennessee, Florida. Top brand affinities: Guy Fieri, Alaska, Avneet Kaur, Whataburger, KiwiCo.
The average Sugarland fan in United States is 38.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Guy Fieri, Alaska, Avneet Kaur, with strongest over-indexing on Guy Fieri (7.19× the country average). Demographically, the Sugarland audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Sugarland fans
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 38.5 |
| Estimated audience size | 611,494 |
Audience persona
The typical Sugarland fan in United States is more female, around 38.5 years old, with strong Extroversion tendencies and a notable affinity for Guy Fieri.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 87,814 | 1.67× |
| Tennessee | 54,576 | 4.45× |
| Florida | 27,530 | 0.66× |
| California | 24,792 | 0.37× |
| North Carolina | 24,546 | 1.33× |
| Ohio | 22,545 | 1.2× |
| Georgia | 18,125 | 0.96× |
| Pennsylvania | 17,501 | 0.85× |
| New York | 17,159 | 0.5× |
| Illinois | 16,415 | 0.81× |
| Michigan | 15,719 | 0.98× |
| Wisconsin | 13,206 | 1.44× |
| Missouri | 13,161 | 1.34× |
| Virginia | 12,745 | 0.86× |
| South Carolina | 12,122 | 1.32× |
| Indiana | 11,850 | 1.06× |
| Minnesota | 11,406 | 1.3× |
| Kentucky | 10,807 | 1.41× |
| Alabama | 10,131 | 1.19× |
| Oklahoma | 9,811 | 1.44× |
| Louisiana | 8,673 | 1.1× |
| Arizona | 8,202 | 0.66× |
| Washington | 7,700 | 0.63× |
| Massachusetts | 7,650 | 0.64× |
| Iowa | 7,145 | 1.42× |
| New Jersey | 6,898 | 0.44× |
| Mississippi | 6,512 | 1.29× |
| Colorado | 6,405 | 0.66× |
| Arkansas | 5,876 | 1.17× |
| Kansas | 5,865 | 1.22× |
| Maryland | 5,856 | 0.56× |
| Oregon | 4,396 | 0.63× |
| West Virginia | 3,725 | 1.31× |
| Connecticut | 3,401 | 0.55× |
| Nebraska | 3,364 | 1.1× |
| Utah | 3,331 | 0.61× |
| Nevada | 2,929 | 0.5× |
| South Dakota | 2,735 | 1.93× |
| Idaho | 2,443 | 0.8× |
| New Mexico | 2,021 | 0.66× |
| New Hampshire | 1,883 | 0.78× |
| Maine | 1,817 | 0.83× |
| Montana | 1,813 | 1.07× |
| North Dakota | 1,575 | 1.25× |
| Hawaii | 1,111 | 0.42× |
| Delaware | 1,078 | 0.64× |
| Rhode Island | 1,027 | 0.53× |
| Wyoming | 873 | 0.96× |
| Washington, District of Columbia | 724 | 0.39× |
| Vermont | 671 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Guy Fieri | 7.19× | Movies & TV |
| Alaska | 1.92× | Travel & Leisure |
| Avneet Kaur | 27.27× | Movies & TV |
| Whataburger | 1.6× | Food & Beverages |
| KiwiCo | 5.86× | Kids & Family |
| Pillow | 1.81× | Home & Garden |
| KLOS | 21.88× | Music & Radio |
| Staycation | 2.15× | Home & Garden |
| Saving | 1.56× | Business & Career |
| Jim Stoppani | 20.08× | Sports |
| Sinaloa | 1.82× | Travel & Leisure |
| Hetalia | 6× | Movies & TV |
| Goop | 2.26× | Internet & Social Media |
| charvel guitars | 13.07× | Music & Radio |
| Figure painting (hobby) | 2.23× | Arts & Culture |
| Mortgage insurance | 1.75× | Business & Career |
| Cachorro | 2.02× | Pets & Animals |
| Home staging | 1.94× | Home & Garden |
| Jack White | 1.71× | Movies & TV |
| Corona (band) | 2.06× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.31 |
| Community Orientation | OPEN | 1.27 |
| Price Sensitivity | PREMIUM | 1.09 |
| Creativity | OPEN | 1.08 |
| DIY Mentality | THRILL | 1.06 |
| Tradition | CONSERVATISM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 83.1% |
| Canada | 3.7% |
| United Kingdom | 2.6% |
See Sugarland audiences in other countries
More Band audiences in United States
- Fun (39,137,239)
- Animal Liberation Orchestra (35,886,708)
- Cherryblossom (18,458,000)
- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
Frequently asked questions
How many fans does Sugarland have in United States?
Sugarland has an estimated audience of 611,494 people in United States, concentrated in Texas and Tennessee.
What is the gender split and age of Sugarland fans?
67.1% of Sugarland fans are female, 32.9% are male, with an average age of 38.5 years.
Which brands do Sugarland fans like most?
Sugarland fans show strongest brand affinity for Guy Fieri (7.19×), Alaska (1.92×), and Avneet Kaur (27.27×) over the country average.
Where do Sugarland fans live in United States?
Sugarland fans in United States are most concentrated in Texas (reach 87,814), Tennessee (reach 54,576), and Florida (reach 27,530). These three regions account for the largest share of the active audience.
What other brands do Sugarland fans also like?
Beyond Sugarland itself, the audience over-indexes on Alaska (1.92×), Avneet Kaur (27.27×), Whataburger (1.6×), and KiwiCo (5.86×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sugarland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.