Hetalia Audience in United States

Hetalia logo

Hetalia has an estimated audience of 412,514 people in United States. 75.9% are female, 24.1% are male, average age 21.5. Top regions: California, Texas, Florida. Top brand affinities: La Jolla, Home construction, Dog breed, Idaho State University, Nationality.

The average Hetalia fan in United States is 21.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include La Jolla, Home construction, Dog breed, with strongest over-indexing on La Jolla (26.68× the country average). Demographically, the Hetalia audience skews more female with an average age of 21.5, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Anime

Demographics of Hetalia fans

Demographic split for Hetalia audience in United States
MetricValue
Female75.9%
Male24.1%
Average age21.5
Estimated audience size412,514

Audience persona

The typical Hetalia fan in United States is more female, around 21.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for La Jolla.

Top regions in United States

Top regions ranked by reach for Hetalia in United States
RegionReachAffinity
California61,6941.36×
Texas48,1551.36×
Florida31,6301.13×
New York26,0241.13×
Georgia15,1141.19×
Illinois13,9101.01×
North Carolina13,2401.07×
Pennsylvania13,0820.94×
Virginia11,7321.17×
Ohio11,4400.9×
Washington10,5661.28×
New Jersey10,3520.99×
Michigan9,9670.92×
Arizona9,4961.13×
Maryland8,4381.19×
Massachusetts8,2471.01×
Tennessee7,4660.9×
Indiana6,9250.92×
Missouri6,8511.03×
Minnesota6,0861.03×
Oregon5,8321.23×
South Carolina5,7710.93×
Colorado5,6110.86×
Kentucky5,4451.05×
Oklahoma5,3111.16×
Alabama5,2830.92×
Wisconsin5,1770.83×
Louisiana5,0760.95×
Nevada4,8191.21×
Connecticut4,4641.08×
Utah3,7191.01×
Arkansas3,4611.02×
Kansas3,2330.99×
Idaho3,1531.52×
Iowa2,7440.81×
Mississippi2,7270.8×
Hawaii2,0401.15×
Nebraska1,8360.89×
New Mexico1,7970.87×
West Virginia1,6700.87×
New Hampshire1,3350.82×
Maine1,3280.9×
Rhode Island1,2100.92×
Alaska1,0121.15×
Washington, District of Columbia9860.8×
Montana9680.85×
Delaware9170.81×
North Dakota7450.88×
South Dakota5630.59×
Vermont5130.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hetalia audience
BrandAffinityCategory
La Jolla26.68×Travel & Leisure
Home construction2.25×Home & Garden
Dog breed1.81×Pets & Animals
Idaho State University22.08×Business & Career
Nationality2.43×Politics & Society
Home staging5.48×Home & Garden
Combat sport1.6×Sports
Zoo Tycoon (series)20×Games
Eyelashes Regrow13.71×Beauty & Wellness
Historic site3.25×Arts & Culture
JDSU2.23×Business & Career
Google Home4.61×Technology & Electronics
Bank account1.77×Business & Career
Queens College, City University of New York5.17×Business & Career
Emilio Estefan9.85×Music & Radio
Tiffany Haddish3.29×Movies & TV
Wikia2.12×Internet & Social Media
Grammarly2.9×Business & Career
Jesse Plemons2.12×Movies & TV
Staycation1.96×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hetalia audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.31
MindfulnessBALANCE1.65
Pet OwnershipJOY1.33
TraditionCONSERVATISM1.21
Urban LifestyleOPEN1.05
Early Adopter MentalityPOWER1.03

Worldwide distribution

Worldwide audience distribution share by country for Hetalia
CountryShare
United States37.8%
Japan18.3%
Mexico13.7%

See Hetalia audiences in other countries

More Anime audiences in United States

Frequently asked questions

How many fans does Hetalia have in United States?

Hetalia has an estimated audience of 412,514 people in United States, concentrated in California and Texas.

What is the gender split and age of Hetalia fans?

75.9% of Hetalia fans are female, 24.1% are male, with an average age of 21.5 years.

Which brands do Hetalia fans like most?

Hetalia fans show strongest brand affinity for La Jolla (26.68×), Home construction (2.25×), and Dog breed (1.81×) over the country average.

Where do Hetalia fans live in United States?

Hetalia fans in United States are most concentrated in California (reach 61,694), Texas (reach 48,155), and Florida (reach 31,630). These three regions account for the largest share of the active audience.

What other brands do Hetalia fans also like?

Beyond Hetalia itself, the audience over-indexes on Home construction (2.25×), Dog breed (1.81×), Idaho State University (22.08×), and Nationality (2.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hetalia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.