Figure painting (hobby) Audience in United States

Figure painting (hobby) has an estimated audience of 2,469,977 people in United States. 33.7% are female, 66.3% are male, average age 31.9. Top regions: California, Texas, New York. Top brand affinities: Magic: The Gathering, Scale model, Autism Awareness, Collectible card game, Patreon.

The average Figure painting (hobby) fan in United States is 31.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Magic: The Gathering, Scale model, Autism Awareness, with strongest over-indexing on Magic: The Gathering (29.69× the country average). Demographically, the Figure painting (hobby) audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic

Demographics of Figure painting (hobby) fans

Demographic split for Figure painting (hobby) audience in United States
MetricValue
Female33.7%
Male66.3%
Average age31.9
Estimated audience size2,469,977

Audience persona

The typical Figure painting (hobby) fan in United States is more male, around 31.9 years old, with strong Patriotism tendencies and a notable affinity for Magic: The Gathering.

Top regions in United States

Top regions ranked by reach for Figure painting (hobby) in United States
RegionReachAffinity
California280,7921.03×
Texas157,4260.74×
New York116,3100.84×
Florida106,8960.64×
Pennsylvania79,4130.95×
Illinois73,1050.89×
Georgia64,7930.85×
Washington55,6081.12×
Colorado50,8321.31×
North Carolina47,4370.64×
Massachusetts45,4370.93×
Virginia45,1890.75×
Ohio44,9210.59×
Michigan42,4050.66×
New Jersey41,3490.66×
Arizona37,6660.75×
Oregon36,4621.29×
Tennessee35,4460.72×
Louisiana31,1970.98×
Indiana30,1080.67×
Missouri27,5380.69×
Maryland26,6960.63×
Utah25,5841.16×
Wisconsin24,5410.66×
Minnesota23,9820.68×
Kentucky23,4380.76×
Oklahoma20,9580.76×
Montana20,4742.99×
Alabama19,9650.58×
South Carolina19,7420.53×
Connecticut19,6890.79×
Mississippi17,5440.86×
Nevada16,6560.7×
Arkansas16,5600.81×
Kansas15,0500.77×
Iowa12,7000.62×
Idaho11,7030.94×
West Virginia10,8620.94×
Alaska10,8402.05×
Hawaii10,3810.98×
New Mexico10,1710.82×
New Hampshire9,6961×
Nebraska9,4940.77×
Maine9,3571.06×
South Dakota9,3271.63×
Washington, District of Columbia9,3141.25×
Vermont9,2092.12×
North Dakota9,0811.79×
Wyoming8,7872.4×
Rhode Island8,6421.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Figure painting (hobby) audience
BrandAffinityCategory
Magic: The Gathering29.69×Games
Scale model34.48×Kids & Family
Autism Awareness19.03×Health
Collectible card game18.02×Games
Patreon19.61×Internet & Social Media
Diabetes mellitus awareness12.48×Health
Strategy games11.16×Games
Microblogging12.67×Technology & Electronics
Pokémon Trading Card Game25.37×Games
Superman3.76×Movies & TV
Singer-songwriter5.51×Music & Radio
Counter-Strike: Global Offensive14.2×Games
Dungeons & Dragons14.42×Games
Board games8.32×Games
Lego Star Wars31.03×Kids & Family
Shōnen manga10.91×Literature
Income tax13.19×Business & Career
League of Legends8.7×Games
The Legend of Zelda10.8×Games
Art exhibition7.1×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Figure painting (hobby) audience
TraitClusterScore
PatriotismCONSERVATISM3.07
LGBTQ+ IdentityOPEN2.75
Luxury OrientationPREMIUM2.35
IndividualismJOY1.98
Early Adopter MentalityPOWER1.87
Risk AppetiteTHRILL1.84

Worldwide distribution

Worldwide audience distribution share by country for Figure painting (hobby)
CountryShare
United States30.2%
Japan13.0%
Germany6.4%

See Figure painting (hobby) audiences in other countries

More Arts & Culture audiences in United States

Frequently asked questions

How many fans does Figure painting (hobby) have in United States?

Figure painting (hobby) has an estimated audience of 2,469,977 people in United States, concentrated in California and Texas.

What is the gender split and age of Figure painting (hobby) fans?

33.7% of Figure painting (hobby) fans are female, 66.3% are male, with an average age of 31.9 years.

Which brands do Figure painting (hobby) fans like most?

Figure painting (hobby) fans show strongest brand affinity for Magic: The Gathering (29.69×), Scale model (34.48×), and Autism Awareness (19.03×) over the country average.

Where do Figure painting (hobby) fans live in United States?

Figure painting (hobby) fans in United States are most concentrated in California (reach 280,792), Texas (reach 157,426), and New York (reach 116,310). These three regions account for the largest share of the active audience.

What other brands do Figure painting (hobby) fans also like?

Beyond Figure painting (hobby) itself, the audience over-indexes on Scale model (34.48×), Autism Awareness (19.03×), Collectible card game (18.02×), and Patreon (19.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Figure painting (hobby). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.