Figure painting (hobby) Audience in Germany
Figure painting (hobby) has an estimated audience of 527,497 people in Germany. 31.3% are female, 68.7% are male, average age 34.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Miniature wargaming, JACK & JONES, Art exhibition, Scale model, Carcassonne (board game).
The average Figure painting (hobby) fan in Germany is 34.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Miniature wargaming, JACK & JONES, Art exhibition, with strongest over-indexing on Miniature wargaming (37.62× the country average). Demographically, the Figure painting (hobby) audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Figure painting (hobby) fans
| Metric | Value |
|---|---|
| Female | 31.3% |
| Male | 68.7% |
| Average age | 34.7 |
| Estimated audience size | 527,497 |
Audience persona
The typical Figure painting (hobby) fan in Germany is more male, around 34.7 years old, with strong Sustainability tendencies and a notable affinity for Miniature wargaming.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 30,158 | 0.26× |
| Bayern | 20,432 | 0.24× |
| Baden-Württemberg | 18,208 | 0.25× |
| Rheinland-Pfalz | 18,185 | 0.69× |
| Thüringen | 18,153 | 1.35× |
| Mecklenburg-Vorpommern | 17,444 | 1.73× |
| Sachsen-Anhalt | 17,129 | 1.25× |
| Bremen | 16,072 | 3.56× |
| Saarland | 15,896 | 2.45× |
| Brandenburg | 15,876 | 0.97× |
| Niedersachsen | 15,213 | 0.3× |
| Hessen | 14,661 | 0.36× |
| Sachsen | 14,447 | 0.56× |
| Schleswig-Holstein | 13,543 | 0.72× |
| Berlin | 12,118 | 0.51× |
| Hamburg | 9,357 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Miniature wargaming | 37.62× | Games |
| JACK & JONES | 60.91× | Fashion & Accessoires |
| Art exhibition | 9.68× | Arts & Culture |
| Scale model | 18.42× | Kids & Family |
| Carcassonne (board game) | 58.02× | Games |
| Sex and the City | 5.77× | Movies & TV |
| Art museum | 6.22× | Arts & Culture |
| Contemporary art | 4.69× | Arts & Culture |
| Dungeons & Dragons | 11.61× | Games |
| WarGames | 21.87× | Movies & TV |
| Batman | 3.31× | Movies & TV |
| Livemusic | 4.01× | Music & Radio |
| Do it yourself (DIY) | 2.75× | Home & Garden |
| Collectible card game | 7.9× | Games |
| Patreon | 9.73× | Internet & Social Media |
| Leonardo DiCaprio | 6.36× | Movies & TV |
| Etsy | 3.97× | Fashion & Accessoires |
| Yu-Gi-Oh! | 11.61× | Literature |
| Fine art | 4.4× | Business & Career |
| Superhero film | 8.3× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.47 |
| Urban Lifestyle | OPEN | 2.17 |
| Design Affinity | PREMIUM | 1.7 |
| Extroversion | THRILL | 1.59 |
| DIY Mentality | THRILL | 1.52 |
| Creativity | OPEN | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.2% |
| Japan | 13.0% |
| Germany | 6.4% |
See Figure painting (hobby) audiences in other countries
- Figure painting (hobby) — United States
- Figure painting (hobby) — United Kingdom
- Figure painting (hobby) — France
- Figure painting (hobby) — Italy
- Figure painting (hobby) — Spain
- Figure painting (hobby) — Brazil
- Figure painting (hobby) — Japan
- Figure painting (hobby) — South Korea
- Figure painting (hobby) — India
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Figure painting (hobby) have in Germany?
Figure painting (hobby) has an estimated audience of 527,497 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Figure painting (hobby) fans?
31.3% of Figure painting (hobby) fans are female, 68.7% are male, with an average age of 34.7 years.
Which brands do Figure painting (hobby) fans like most?
Figure painting (hobby) fans show strongest brand affinity for Miniature wargaming (37.62×), JACK & JONES (60.91×), and Art exhibition (9.68×) over the country average.
Where do Figure painting (hobby) fans live in Germany?
Figure painting (hobby) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 30,158), Bayern (reach 20,432), and Baden-Württemberg (reach 18,208). These three regions account for the largest share of the active audience.
What other brands do Figure painting (hobby) fans also like?
Beyond Figure painting (hobby) itself, the audience over-indexes on JACK & JONES (60.91×), Art exhibition (9.68×), Scale model (18.42×), and Carcassonne (board game) (58.02×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Figure painting (hobby). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.