Superhero Movie Audience in United States

Superhero Movie logo

Superhero Movie has an estimated audience of 1,143,591 people in United States. 40.1% are female, 59.9% are male, average age 36.7. Top regions: California, Texas, Florida. Top brand affinities: Voter registration, Electrolyte, Israel, Jezebel (film), Monogram.

The average Superhero Movie fan in United States is 36.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Voter registration, Electrolyte, Israel, with strongest over-indexing on Voter registration (8.88× the country average). Demographically, the Superhero Movie audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Superhero Movie fans

Demographic split for Superhero Movie audience in United States
MetricValue
Female40.1%
Male59.9%
Average age36.7
Estimated audience size1,143,591

Audience persona

The typical Superhero Movie fan in United States is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Voter registration.

Top regions in United States

Top regions ranked by reach for Superhero Movie in United States
RegionReachAffinity
California133,7121.06×
Texas118,0261.2×
Florida74,4100.96×
New York60,2010.94×
Illinois40,0701.05×
Pennsylvania40,0271.04×
Ohio38,5851.1×
Georgia37,1721.06×
North Carolina35,6811.04×
Michigan32,4451.08×
New Jersey26,4480.91×
Virginia25,8790.93×
Indiana24,9771.2×
Tennessee24,6461.07×
Washington23,7251.03×
Arizona22,3570.96×
Missouri21,0001.14×
Massachusetts19,4250.86×
Maryland18,5010.94×
South Carolina17,3851.01×
Colorado17,0090.94×
Wisconsin16,7190.97×
Kentucky16,3161.14×
Louisiana15,9871.08×
Alabama15,5220.97×
Oklahoma15,4151.21×
Minnesota15,4030.94×
Oregon13,3351.02×
Utah11,3361.11×
Arkansas11,3191.2×
Nevada11,2761.02×
Mississippi10,7761.14×
Connecticut10,5720.92×
Iowa10,1501.08×
Kansas10,0221.11×
Idaho6,2861.1×
Nebraska5,9491.04×
New Mexico5,9471.04×
West Virginia5,4561.02×
Hawaii4,0970.83×
New Hampshire3,9890.89×
Maine3,6540.89×
Rhode Island3,1090.85×
Montana2,9400.93×
Delaware2,6620.84×
South Dakota2,5010.95×
Washington, District of Columbia2,4340.71×
North Dakota2,2400.95×
Alaska2,1460.88×
Wyoming1,5210.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Superhero Movie audience
BrandAffinityCategory
Voter registration8.88×Politics & Society
Electrolyte8.65×Health
Israel3.76×Travel & Leisure
Jezebel (film)12.07×Movies & TV
Monogram6.18×Home & Garden
Jeep Grand Cherokee (WJ)9.17×Cars & Mobility
Google Photos2.88×Technology & Electronics
Combat sport1.71×Sports
Captain America (1990 film)4.57×Movies & TV
Elsword14.98×Games
Super Idol (Taiwan TV series)25.02×Movies & TV
Hocus Pocus3.39×Movies & TV
UK garage3.64×Music & Radio
Hog Hunting2.05×Sports
Winemaking2.71×Food & Beverages
Personalised Gifts2.6×Home & Garden
Grammarly2.64×Business & Career
Hayward, California5.85×Travel & Leisure
Corona (band)3.05×Music & Radio
edureka19×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Superhero Movie audience
TraitClusterScore
PatriotismCONSERVATISM2.22
Community OrientationOPEN1.97
Pet OwnershipJOY1.74
MindfulnessBALANCE1.73
TraditionCONSERVATISM1.7
ExtroversionTHRILL1.47

Worldwide distribution

Worldwide audience distribution share by country for Superhero Movie
CountryShare
United States33.5%
India7.6%
United Kingdom6.4%

See Superhero Movie audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Superhero Movie have in United States?

Superhero Movie has an estimated audience of 1,143,591 people in United States, concentrated in California and Texas.

What is the gender split and age of Superhero Movie fans?

40.1% of Superhero Movie fans are female, 59.9% are male, with an average age of 36.7 years.

Which brands do Superhero Movie fans like most?

Superhero Movie fans show strongest brand affinity for Voter registration (8.88×), Electrolyte (8.65×), and Israel (3.76×) over the country average.

Where do Superhero Movie fans live in United States?

Superhero Movie fans in United States are most concentrated in California (reach 133,712), Texas (reach 118,026), and Florida (reach 74,410). These three regions account for the largest share of the active audience.

What other brands do Superhero Movie fans also like?

Beyond Superhero Movie itself, the audience over-indexes on Electrolyte (8.65×), Israel (3.76×), Jezebel (film) (12.07×), and Monogram (6.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Superhero Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.