Rascasse Audience Intelligence

Terrence Howard Audience in United States

A data profile of the people who buy, follow and care about Terrence Howard in United States — modelled from more than twelve digital signal sources. Terrence Howard has an estimated audience of 1,884,220 people in United States.

#949among Actor Actress or TV Star in United States#2777among Person in United States#2357in Movies & TV

The average Terrence Howard fan in United States is 38.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include JBS USA, Forest Whitaker, Maya Rudolph, with strongest over-indexing on JBS USA (246× the country average).

Demographically, the Terrence Howard audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Tradition, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Terrence Howard fan in United States is more female, around 38.1 years old, with strong Tradition tendencies and a notable affinity for JBS USA.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Terrence Howard profile in United States.

Audience size
1.9M
in United States
Gender
63.7%♀
36.3% male
Age
38.1
average years
Country rank
#14930
Person in United States
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Terrence Howard fans

63.7% are female, 36.3% are male, average age 38.1.

Fig. 02

Gender split

63.7%
Female
36.3%
Male
Demographic split for Terrence Howard audience in United States
MetricValue
Female63.7%
Male36.3%
Average age38.1
Estimated audience size1,884,220
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Terrence Howard audience in United States
Age bracketShare%
16-1924%
20-2920%
30-3918%
40-4918%
50+20%
Fig. 04

Worldwide distribution

52.3%

of the worldwide Terrence Howard audience comes from United States.

Worldwide audience distribution share by country for Terrence Howard
CountryShare
United States52.3%
United Kingdom4.7%
Brazil3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Terrence Howard audience in United States is strongest.

Fig. 05

Top regions by affinity

Terrence Howard fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~20K1.39×
02Arkansas~20K1.37×
03Alabama~40K1.36×
04Georgia~90K1.35×
05Louisiana~40K1.32×
06Oklahoma~30K1.20×
07North Carolina~80K1.18×
08Maryland~40K1.18×
09Texas~200K1.17×
10Missouri~40K1.17×
11South Carolina~40K1.17×
12Tennessee~50K1.13×
13Nevada~20K1.09×
14Ohio~70K1.08×
15Michigan~60K1.08×
16Arizona~50K1.06×
17Delaware~6K1.04×
18California~200K1.03×
19Illinois~70K1.03×
20Colorado~30K1.03×
21Oregon~30K1.03×
22Kansas~20K1.03×
23New Mexico~10K1.03×
24Kentucky~30K1.02×
25Washington, District of Columbia~6K1.01×
26Virginia~50K1.00×
27Washington~40K1.00×
28Pennsylvania~70K0.99×
29Indiana~40K0.99×
30Florida~100K0.98×
31Alaska~4K0.98×
32Hawaii~9K0.95×
33Montana~6K0.95×
34New York~100K0.94×
35Connecticut~20K0.91×
36New Jersey~50K0.90×
37Utah~20K0.88×
38Idaho~9K0.87×
39Nebraska~9K0.87×
40Rhode Island~6K0.86×
41Wisconsin~30K0.85×
42Minnesota~30K0.85×
43West Virginia~8K0.83×
44Massachusetts~30K0.82×
45North Dakota~4K0.81×
46Iowa~10K0.80×
47New Hampshire~7K0.78×
48Maine~6K0.78×
49South Dakota~4K0.72×
50Vermont~3K0.72×
Fig. 06

Affinity by region

Affinity by region — Terrence Howard, United States
0.72×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Terrence Howard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Terrence Howard audience
#·InterestCategoryAffinity×
01JBS USAFood & Beverages246.00×
02Acadia National ParkTravel & Leisure72.37×
03Paula PattonMovies & TV64.38×
04Sneaky PeteMovies & TV59.78×
05Forest WhitakerMovies & TV58.99×
06Wilmer ValderramaMovies & TV56.04×
07Penélope CruzMovies & TV54.21×
0812 Years a Slave (film)Movies & TV54.19×
09Maya RudolphMovies & TV47.74×
10Moonlight (TV series)Movies & TV45.18×
11Rashida JonesMovies & TV43.06×
12Queen LatifahMusic & Radio42.24×
13Laurence FishburneMovies & TV40.70×
14Regina KingMovies & TV40.58×
15Eiza GonzálezMovies & TV36.97×
16America FerreraMovies & TV36.62×
17Eva LongoriaMovies & TV31.24×
18Salma HayekMovies & TV26.72×
19Morgan FreemanMovies & TV23.64×
20Will SmithMovies & TV20.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Terrence Howard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Terrence Howard audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.24×
DIY MentalityTHRILL1.20×
IndulgenceJOY1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Terrence Howard audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.77×
Luxury OrientationPREMIUM0.78×
Healthy LifestyleBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Terrence Howard have in United States?

Terrence Howard has an estimated audience of 1,884,220 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Terrence Howard fans?

63.7% of Terrence Howard fans are female, 36.3% are male, with an average age of 38.1 years.

03

Which brands do Terrence Howard fans like most?

Terrence Howard fans show strongest brand affinity for JBS USA (246×), Forest Whitaker (58.99×), and Maya Rudolph (47.74×) over the country average.

04

Where do Terrence Howard fans live in United States?

Terrence Howard fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Terrence Howard fans also like?

Beyond Terrence Howard itself, the audience over-indexes on Forest Whitaker (58.99×), Maya Rudolph (47.74×), Paula Patton (64.38×), and Queen Latifah (42.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Terrence Howard audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Terrence Howard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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