The Devil's Rejects Audience in United States

The Devil's Rejects logo

The Devil's Rejects has an estimated audience of 738,396 people in United States. 30.6% are female, 69.4% are male, average age 40.8. Top brand affinities: Throne of Glass, Dog breed, Winemaking, Captain America (1990 film), Google Photos.

Top brand affinities include Throne of Glass, Dog breed, Winemaking, with strongest over-indexing on Throne of Glass (22.58× the country average). Demographically, the The Devil's Rejects audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Devil's Rejects fans

Demographic split for The Devil's Rejects audience in United States
MetricValue
Female30.6%
Male69.4%
Average age40.8
Estimated audience size738,396

Audience persona

The typical The Devil's Rejects fan in United States is more male, around 40.8 years old, with strong Extroversion tendencies and a notable affinity for Throne of Glass.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Devil's Rejects audience
BrandAffinityCategory
Throne of Glass22.58×Literature
Dog breed2.48×Pets & Animals
WinemakingFood & Beverages
Captain America (1990 film)7.26×Movies & TV
Google Photos3.77×Technology & Electronics
3D printing3.46×Technology & Electronics
Magazine (band)8.13×Music & Radio
Bank account3.02×Business & Career
Theocracy9.26×Music & Radio
Monmouth County, New Jersey9.77×Travel & Leisure
Elsword15.42×Games
Alaska1.57×Travel & Leisure
Personalised Gifts3.63×Home & Garden
Sussex County, New Jersey7.54×Travel & Leisure
Israel1.51×Travel & Leisure
Corona (band)4.03×Music & Radio
ABC 7 ChicagoMovies & TV
Hog Hunting2.31×Sports
The Nice Guys5.47×Movies & TV
South Asian cuisine5.99×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Devil's Rejects audience
TraitClusterScore
ExtroversionTHRILL2.27
Early Adopter MentalityPOWER1.57
TraditionCONSERVATISM1.45
Risk AppetiteTHRILL1.4
DIY MentalityTHRILL1.26
LGBTQ+ IdentityOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for The Devil's Rejects
CountryShare
United States69.0%
Canada7.1%
United Kingdom5.7%

See The Devil's Rejects audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Devil's Rejects. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.