The Jimmy Fund Audience in United States

The Jimmy Fund logo

The Jimmy Fund has an estimated audience of 361,337 people in United States. 65.5% are female, 34.5% are male, average age 50.7. Top regions: Massachusetts, New York, Connecticut. Top brand affinities: Keene, New Hampshire, Alaska, Mathcore, Google Home, The Historian.

The average The Jimmy Fund fan in United States is 50.7 years old, more female, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, New York, Connecticut. Top brand affinities include Keene, New Hampshire, Alaska, Mathcore, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the The Jimmy Fund audience skews more female with an average age of 50.7, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: NGO / Political Party

Demographics of The Jimmy Fund fans

Demographic split for The Jimmy Fund audience in United States
MetricValue
Female65.5%
Male34.5%
Average age50.7
Estimated audience size361,337

Audience persona

The typical The Jimmy Fund fan in United States is more female, around 50.7 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for The Jimmy Fund in United States
RegionReachAffinity
Massachusetts96,86713.61×
New York15,5470.77×
Connecticut9,0762.5×
California8,4150.21×
New Hampshire8,3125.84×
Florida8,2380.34×
Rhode Island5,6244.89×
Virginia4,9390.56×
Maine4,6253.57×
Texas4,4200.14×
Pennsylvania4,1870.34×
New Jersey3,7620.41×
North Carolina3,6690.34×
Illinois2,6370.22×
Georgia2,5100.23×
Ohio2,4570.22×
Maryland2,2290.36×
South Carolina1,9550.36×
Michigan1,8190.19×
Tennessee1,7580.24×
Arizona1,5620.21×
Vermont1,4982.36×
Kentucky1,3730.3×
Louisiana1,3480.29×
Colorado1,3420.24×
Missouri1,2520.21×
Wisconsin1,2480.23×
Indiana1,2250.19×
Minnesota1,1150.22×
Oregon1,1050.27×
Washington1,0770.15×
Mississippi1,0700.36×
Alabama9600.19×
Arkansas9510.32×
Oklahoma9300.23×
West Virginia8840.53×
Alaska8821.14×
Iowa8390.28×
Washington, District of Columbia8330.77×
Nevada8250.24×
Kansas8160.29×
Idaho8160.45×
Utah8090.25×
Hawaii7790.5×
Montana7690.77×
New Mexico7680.42×
South Dakota7590.91×
North Dakota7391×
Wyoming7151.33×
Nebraska7130.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Jimmy Fund audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Alaska6.29×Travel & Leisure
Mathcore17.5×Music & Radio
Google Home11.65×Technology & Electronics
The Historian16.48×Literature
Whataburger1.85×Food & Beverages
Layne Staley5.42×Music & Radio
Nationality1.71×Politics & Society
Eurail16.57×Cars & Mobility
Justice2.16×Politics & Society
Sailor3.42×Travel & Leisure
Parral, Chihuahua9.01×Travel & Leisure
Solo climbing4.09×Sports
Brunello Cucinelli3.6×Fashion & Accessoires
Enfamil3.2×Kids & Family
Evan Tanner16.6×Sports
Glasgow, Kentucky11.43×Travel & Leisure
Mie goreng15.56×Food & Beverages
charvel guitars12.76×Music & Radio
The Diving Bell and the Butterfly10×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Jimmy Fund audience
TraitClusterScore
PatriotismCONSERVATISM2.39
IndividualismJOY1.87
Community OrientationOPEN1.64
Quality AwarenessPREMIUM1.59
DIY MentalityTHRILL1.5
Career OrientationPOWER1.5

Worldwide distribution

Worldwide audience distribution share by country for The Jimmy Fund
CountryShare
United States99.5%
Canada0.1%
United Kingdom0.1%

See The Jimmy Fund audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does The Jimmy Fund have in United States?

The Jimmy Fund has an estimated audience of 361,337 people in United States, concentrated in Massachusetts and New York.

What is the gender split and age of The Jimmy Fund fans?

65.5% of The Jimmy Fund fans are female, 34.5% are male, with an average age of 50.7 years.

Which brands do The Jimmy Fund fans like most?

The Jimmy Fund fans show strongest brand affinity for Keene, New Hampshire (675×), Alaska (6.29×), and Mathcore (17.5×) over the country average.

Where do The Jimmy Fund fans live in United States?

The Jimmy Fund fans in United States are most concentrated in Massachusetts (reach 96,867), New York (reach 15,547), and Connecticut (reach 9,076). These three regions account for the largest share of the active audience.

What other brands do The Jimmy Fund fans also like?

Beyond The Jimmy Fund itself, the audience over-indexes on Alaska (6.29×), Mathcore (17.5×), Google Home (11.65×), and The Historian (16.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Jimmy Fund. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.