The New York Review of Books Audience in United States

Demographics of The New York Review of Books fans

Audience persona

The typical The New York Review of Books fan in United States is more female, around 44.2 years old, with strong Design Affinity tendencies and a notable affinity for Albany County, New York.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See The New York Review of Books audiences in other countries

• The New York Review of Books — Germany
• The New York Review of Books — United Kingdom
• The New York Review of Books — France
• The New York Review of Books — Italy
• The New York Review of Books — Spain
• The New York Review of Books — Brazil
• The New York Review of Books — Japan
• The New York Review of Books — South Korea
• The New York Review of Books — India

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Frequently asked questions

How many fans does The New York Review of Books have in United States?

The New York Review of Books has an estimated audience of 389,267 people in United States, concentrated in New York and California.

What is the gender split and age of The New York Review of Books fans?

66.5% of The New York Review of Books fans are female, 33.5% are male, with an average age of 44.2 years.

Which brands do The New York Review of Books fans like most?

The New York Review of Books fans show strongest brand affinity for Albany County, New York (54.21×), Nationality (4.13×), and Minnesota (2.18×) over the country average.

Where do The New York Review of Books fans live in United States?

The New York Review of Books fans in United States are most concentrated in New York (reach 70,392), California (reach 50,261), and Massachusetts (reach 20,187). These three regions account for the largest share of the active audience.

What other brands do The New York Review of Books fans also like?

Beyond The New York Review of Books itself, the audience over-indexes on Nationality (4.13×), Minnesota (2.18×), Isometric exercise (9.04×), and Elsword (15.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The New York Review of Books. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.