A data profile of the people who buy, follow and care about The Rocky Horror Picture Show in United States — modelled from more than twelve digital signal sources. The Rocky Horror Picture Show has an estimated audience of 577,534 people in United States.
The average The Rocky Horror Picture Show fan in United States is 41.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Griffith Observatory, The Wizard of Oz, Philadelphia (film), with strongest over-indexing on Griffith Observatory (138.9× the country average).
Demographically, the The Rocky Horror Picture Show audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Extroversion, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Rocky Horror Picture Show fan in United States is more female, around 41.8 years old, with strong Extroversion tendencies and a notable affinity for Griffith Observatory.
The key figures that characterise the The Rocky Horror Picture Show profile in United States.
62.8% are female, 37.2% are male, average age 41.8.
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 41.8 |
| Estimated audience size | 577,534 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 26% |
of the worldwide The Rocky Horror Picture Show audience comes from United States.
| Country | Share |
|---|---|
| United States | 30.2% |
| United Kingdom | 10.4% |
| Italy | 8.4% |
Where the The Rocky Horror Picture Show audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~8K | 1.23× | |
| 02 | California | ~70K | 1.17× | |
| 03 | Kentucky | ~8K | 1.17× | |
| 04 | Arkansas | ~5K | 1.17× | |
| 05 | West Virginia | ~3K | 1.17× | |
| 06 | Louisiana | ~8K | 1.14× | |
| 07 | New Mexico | ~3K | 1.14× | |
| 08 | Utah | ~6K | 1.13× | |
| 09 | Nevada | ~6K | 1.11× | |
| 10 | Oregon | ~7K | 1.10× | |
| 11 | Missouri | ~10K | 1.09× | |
| 12 | Nebraska | ~3K | 1.09× | |
| 13 | Ohio | ~20K | 1.08× | |
| 14 | Washington | ~10K | 1.08× | |
| 15 | Indiana | ~10K | 1.08× | |
| 16 | Kansas | ~5K | 1.08× | |
| 17 | Texas | ~50K | 1.07× | |
| 18 | Pennsylvania | ~20K | 1.06× | |
| 19 | Montana | ~2K | 1.05× | |
| 20 | Arizona | ~10K | 1.04× | |
| 21 | Iowa | ~5K | 1.03× | |
| 22 | Alaska | ~1K | 1.03× | |
| 23 | Michigan | ~10K | 1.02× | |
| 24 | Tennessee | ~10K | 1.01× | |
| 25 | Maine | ~2K | 1.01× | |
| 26 | New York | ~30K | 1.00× | |
| 27 | Illinois | ~20K | 1.00× | |
| 28 | North Dakota | ~1K | 1.00× | |
| 29 | Idaho | ~3K | 0.99× | |
| 30 | Vermont | <1K | 0.99× | |
| 31 | Alabama | ~8K | 0.97× | |
| 32 | Rhode Island | ~2K | 0.97× | |
| 33 | Mississippi | ~4K | 0.96× | |
| 34 | North Carolina | ~20K | 0.95× | |
| 35 | New Hampshire | ~2K | 0.94× | |
| 36 | South Dakota | ~1K | 0.94× | |
| 37 | Florida | ~30K | 0.92× | |
| 38 | New Jersey | ~10K | 0.92× | |
| 39 | Colorado | ~8K | 0.92× | |
| 40 | Wisconsin | ~8K | 0.92× | |
| 41 | Connecticut | ~5K | 0.91× | |
| 42 | Virginia | ~10K | 0.90× | |
| 43 | Maryland | ~8K | 0.88× | |
| 44 | Minnesota | ~7K | 0.88× | |
| 45 | Georgia | ~20K | 0.87× | |
| 46 | South Carolina | ~7K | 0.87× | |
| 47 | Delaware | ~1K | 0.87× | |
| 48 | Massachusetts | ~9K | 0.86× | |
| 49 | Washington, District of Columbia | ~1K | 0.83× | |
| 50 | Hawaii | ~2K | 0.82× |
The strongest cross-interests of the The Rocky Horror Picture Show audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Griffith Observatory | Travel & Leisure | 138.90× | ||
| 02 | The Rocky Horror Show | Music & Radio | 54.26× | ||
| 03 | Adam Lambert | Music & Radio | 33.25× | ||
| 04 | The Wizard of Oz | Movies & TV | 32.56× | ||
| 05 | Tomboy (2011 film) | Movies & TV | 21.14× | ||
| 06 | Minnie Driver | Movies & TV | 21.00× | ||
| 07 | Sister Act (musical) | Music & Radio | 18.74× | ||
| 08 | Philadelphia (film) | Movies & TV | 18.43× | ||
| 09 | Accept (band) | Music & Radio | 16.19× | ||
| 10 | Ali (film) | Movies & TV | 15.65× | ||
| 11 | Horrorcore | Music & Radio | 15.59× | ||
| 12 | Susan Sarandon | Movies & TV | 12.51× | ||
| 13 | Beetlejuice | Movies & TV | 5.95× | ||
| 14 | Godzilla | Movies & TV | 3.01× | ||
| 15 | Virtue | Politics & Society | 2.80× | ||
| 16 | Dick Van Dyke | Movies & TV | 2.66× | ||
| 17 | Peacemaker | Movies & TV | 2.54× | ||
| 18 | Rock music | Music & Radio | 1.67× | ||
| 19 | Donald Trump | Politics & Society | 1.60× | ||
| 20 | Superman | Movies & TV | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.72× | |
| Tradition | CONSERVATISM | 1.54× | |
| Spirituality | BALANCE | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.86× | |
| Sustainability | BALANCE | 1.04× | |
| Risk Appetite | THRILL | 1.05× |
The Rocky Horror Picture Show has an estimated audience of 577,534 people in United States, concentrated in California and Texas.
62.8% of The Rocky Horror Picture Show fans are female, 37.2% are male, with an average age of 41.8 years.
The Rocky Horror Picture Show fans show strongest brand affinity for Griffith Observatory (138.9×), The Wizard of Oz (32.56×), and Philadelphia (film) (18.43×) over the country average.
The Rocky Horror Picture Show fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond The Rocky Horror Picture Show itself, the audience over-indexes on The Wizard of Oz (32.56×), Philadelphia (film) (18.43×), Adam Lambert (33.25×), and Minnie Driver (21×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Rocky Horror Picture Show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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