TheaterMania Audience in United States

TheaterMania logo

TheaterMania has an estimated audience of 607,554 people in United States. 63.8% are female, 36.2% are male, average age 35.5. Top regions: New York, New Jersey, California. Top brand affinities: Vocal harmony, Goop, Grinch, Wok, Ken Ham.

The average TheaterMania fan in United States is 35.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, New Jersey, California. Top brand affinities include Vocal harmony, Goop, Grinch, with strongest over-indexing on Vocal harmony (18.44× the country average). Demographically, the TheaterMania audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Website / Newspaper / Magazine

Demographics of TheaterMania fans

Demographic split for TheaterMania audience in United States
MetricValue
Female63.8%
Male36.2%
Average age35.5
Estimated audience size607,554

Audience persona

The typical TheaterMania fan in United States is more female, around 35.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for TheaterMania in United States
RegionReachAffinity
New York367,95410.84×
New Jersey77,1584.99×
California43,0390.64×
Pennsylvania27,4501.34×
Connecticut27,3504.49×
Florida26,3930.64×
Massachusetts17,6991.48×
Illinois16,6880.82×
Maryland11,6561.12×
Texas10,7730.21×
Ohio9,3700.5×
Virginia8,7860.59×
Georgia8,2650.44×
North Carolina6,5860.36×
Michigan4,9300.31×
Tennessee4,6320.38×
Colorado3,8790.41×
Arizona3,7020.3×
Minnesota3,0790.35×
Indiana3,0350.27×
South Carolina2,9670.32×
Kentucky2,7550.36×
Washington2,7460.23×
Washington, District of Columbia2,7371.5×
Louisiana2,3590.3×
Alabama2,3530.28×
Mississippi2,2740.45×
Missouri2,2400.23×
Wisconsin2,1210.23×
Iowa2,0580.41×
Arkansas2,0200.4×
Oklahoma1,9760.29×
Delaware1,8951.13×
Nevada1,8770.32×
West Virginia1,8770.66×
Alaska1,8731.44×
Rhode Island1,8670.97×
Oregon1,8530.27×
Maine1,7420.8×
Kansas1,7340.36×
Idaho1,7340.57×
Hawaii1,6560.63×
Montana1,6330.97×
South Dakota1,6121.15×
North Dakota1,5701.26×
New Hampshire1,5470.65×
Wyoming1,5191.69×
Nebraska1,5150.5×
New Mexico1,5070.49×
Utah1,4740.27×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TheaterMania audience
BrandAffinityCategory
Vocal harmony18.44×Music & Radio
Goop14.81×Internet & Social Media
Grinch10.15×Movies & TV
Wok12.45×Food & Beverages
Ken Ham37.79×Business & Career
Product design3.37×Business & Career
headspace14.51×Health
Governor of Michigan10.31×Politics & Society
Google Home8.7×Technology & Electronics
Hang Seng Index16.95×Business & Career
Hitchcock (film)17.83×Movies & TV
Elsword17.92×Games
Cryptic crossword16.52×Technology & Electronics
La Jolla9.75×Travel & Leisure
Home staging5.43×Home & Garden
Grace Slick8.65×Music & Radio
Nebraska Cornhuskers football3.53×Sports
Guitarist (magazine)10.89×Music & Radio
REC TEC Grills17.98×Sports
Mathcore7.55×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TheaterMania audience
TraitClusterScore
Luxury OrientationPREMIUM4.16
Risk AppetiteTHRILL2
LGBTQ+ IdentityOPEN1.67
SustainabilityBALANCE1.62
Urban LifestyleOPEN1.5
Pet OwnershipJOY1.44

Worldwide distribution

Worldwide audience distribution share by country for TheaterMania
CountryShare
United States98.0%
Denmark0.3%
United Kingdom0.3%

See TheaterMania audiences in other countries

More Arts & Culture audiences in United States

Frequently asked questions

How many fans does TheaterMania have in United States?

TheaterMania has an estimated audience of 607,554 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of TheaterMania fans?

63.8% of TheaterMania fans are female, 36.2% are male, with an average age of 35.5 years.

Which brands do TheaterMania fans like most?

TheaterMania fans show strongest brand affinity for Vocal harmony (18.44×), Goop (14.81×), and Grinch (10.15×) over the country average.

Where do TheaterMania fans live in United States?

TheaterMania fans in United States are most concentrated in New York (reach 367,954), New Jersey (reach 77,158), and California (reach 43,039). These three regions account for the largest share of the active audience.

What other brands do TheaterMania fans also like?

Beyond TheaterMania itself, the audience over-indexes on Goop (14.81×), Grinch (10.15×), Wok (12.45×), and Ken Ham (37.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for TheaterMania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.