Popularity ranking · United States

The 100 biggest NHL fan bases in United States

This curated ranking covers the 100 largest nhl teams in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1k nhl teams tracked in United States, the 100 ranked here account for the largest measured audience reach. Minnesota Wild, Vegas Golden Knights and Buffalo Sabres lead the list with a combined estimated audience of 26M people. Across all 100 entries the average audience size is 1.7M, and the largest, Minnesota Wild, reaches around 9.9M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each nhl team, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Charlie McAvoy 629k 38.5 33.9% Ice hockey
52 Brock Nelson 614k 37.7 35.0% Ice hockey
53 Trevor Zegras 603k 36.8 34.7% Ice hockey
54 Sam Bennett 580k 37.8 33.6% Ice hockey
55 Dylan Larkin 567k 37.6 35.1% Ice hockey
56 Tom Wilson 559k 37.6 33.4% Ice hockey
57 Corey Perry 523k 37.9 37.5% Ice hockey
58 Matt Boldy 515k 36.6 39.7% Ice hockey
59 Taylor Ward 508k 37.4 34.0% Ice hockey
60 Mike Sullivan 502k 38.2 34.8% Ice hockey
61 Jack Eichel 493k 37.1 35.7% Ice hockey
62 Utah Hockey Club 481k 37.1 41.7% Ice hockey
63 Brent Burns 471k 37.7 35.0% Ice hockey
64 Matt Rempe 456k 38.2 34.8% Ice hockey
65 Liam O'Brien 436k 38.4 34.5% Ice hockey
66 Jake Oettinger 398k 37.8 35.0% Ice hockey
67 Gabriel Landeskog 391k 37.7 35.0% Ice hockey
68 Jeremy Swayman 381k 38.5 33.9% Ice hockey
69 Stuart Skinner 367k 37.3 35.4% Ice hockey
70 Chris Kreider 366k 37.3 33.9% Ice hockey
71 Sam Reinhart 365k 37.8 33.6% Ice hockey
72 Jordan Binnington 336k 35.5 38.6% Ice hockey
73 Jake Guentzel 336k 37.9 37.5% Ice hockey
74 Seth Jarvis 334k 38.1 35.6% Ice hockey
75 Vincent Trocheck 333k 38.2 34.8% Ice hockey

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular nhl teams compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each nhl team by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest nhl team in United States?

Minnesota Wild currently leads with an estimated audience of 9.9M people in United States.

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