Rascasse Audience Intelligence

Stuart Skinner Audience in United States

A data profile of the people who buy, follow and care about Stuart Skinner in United States — modelled from more than twelve digital signal sources. Stuart Skinner has an estimated audience of 366,536 people in United States.

#107among Ice hockey in United States#10816among Person in United States#4332in Sports

The average Stuart Skinner fan in United States is 37.3 years old, more male, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, California, New York.

Top brand affinities include Pittsburgh Penguins, NHL, Bauer Hockey, with strongest over-indexing on Pittsburgh Penguins (11.23× the country average).

Demographically, the Stuart Skinner audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stuart Skinner fan in United States is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Pittsburgh Penguins.

Category: Sports · Type: Person · Subtype: Ice hockey

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stuart Skinner profile in United States.

Audience size
367K
in United States
Gender
35.4%♀
64.6% male
Age
37.3
average years
Country rank
#43538
Person in United States
Fig. 01

Search interest · 12-month trend

+200%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stuart Skinner fans

35.4% are female, 64.6% are male, average age 37.3.

Fig. 02

Gender split

35.4%
Female
64.6%
Male
Demographic split for Stuart Skinner audience in United States
MetricValue
Female35.4%
Male64.6%
Average age37.3
Estimated audience size366,536
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Stuart Skinner audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3918%
40-4918%
50+18%
Fig. 04

Worldwide distribution

25.2%

of the worldwide Stuart Skinner audience comes from United States.

Worldwide audience distribution share by country for Stuart Skinner
CountryShare
Canada67.6%
United States25.2%
Germany1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stuart Skinner audience in United States is strongest.

Fig. 05

Top regions by affinity

Stuart Skinner fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~70K6.25×
02West Virginia~3K1.91×
03North Dakota~1K1.43×
04Massachusetts~9K1.30×
05Minnesota~6K1.29×
06Alaska<1K1.19×
07Montana~1K1.17×
08Colorado~6K1.15×
09New Hampshire~2K1.14×
10Maine~1K1.11×
11Michigan~10K1.09×
12Vermont<1K1.09×
13New York~20K1.06×
14Nevada~4K1.06×
15New Jersey~9K1.05×
16Connecticut~4K1.05×
17Missouri~6K1.04×
18Delaware~1K1.04×
19Utah~3K0.98×
20Ohio~10K0.97×
21Rhode Island~1K0.97×
22North Carolina~10K0.94×
23South Dakota<1K0.94×
24Washington, District of Columbia<1K0.93×
25Idaho~2K0.92×
26Hawaii~1K0.87×
27Nebraska~2K0.86×
28Virginia~7K0.85×
29Wisconsin~4K0.85×
30Florida~20K0.84×
31Illinois~10K0.84×
32Washington~6K0.84×
33Arizona~6K0.83×
34Iowa~2K0.82×
35Maryland~5K0.80×
36New Mexico~1K0.79×
37Mississippi~2K0.78×
38Kansas~2K0.77×
39Oregon~3K0.76×
40Arkansas~2K0.75×
41South Carolina~4K0.74×
42Indiana~5K0.71×
43Kentucky~3K0.71×
44Oklahoma~3K0.71×
45Tennessee~5K0.69×
46Louisiana~3K0.69×
47Alabama~3K0.67×
48California~20K0.65×
49Georgia~6K0.54×
50Texas~20K0.53×
Fig. 06

Affinity by region

Affinity by region — Stuart Skinner, United States
0.53×1.00×6.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stuart Skinner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stuart Skinner audience
#·InterestCategoryAffinity×
01Bauer HockeySports19.89×
02Pittsburgh PenguinsSports11.23×
03Winnipeg JetsSports9.60×
04Montreal CanadiensSports8.16×
05World SeriesSports4.82×
06NHLSports4.53×
07Buffalo SabresSports3.97×
08Stanley CupSports3.84×
09Aaron RodgersSports3.34×
10Luka DončićSports3.14×
11Fox SportsMovies & TV2.58×
12Seattle MarinersSports2.53×
13Ice hockeySports2.50×
14San Francisco 49ersSports2.46×
15Anime conventionLiterature1.94×
16Mixed martial artsSports1.86×
17CBS SportsMovies & TV1.82×
18NBA FinalsSports1.65×
19College basketballSports1.62×
20PGA TourSports1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stuart Skinner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stuart Skinner audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.58×
Risk AppetiteTHRILL1.24×
Early Adopter MentalityPOWER1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stuart Skinner audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
MindfulnessBALANCE0.84×
CreativityOPEN0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stuart Skinner have in United States?

Stuart Skinner has an estimated audience of 366,536 people in United States, concentrated in Pennsylvania and California.

02

What is the gender split and age of Stuart Skinner fans?

35.4% of Stuart Skinner fans are female, 64.6% are male, with an average age of 37.3 years.

03

Which brands do Stuart Skinner fans like most?

Stuart Skinner fans show strongest brand affinity for Pittsburgh Penguins (11.23×), NHL (4.53×), and Bauer Hockey (19.89×) over the country average.

04

Where do Stuart Skinner fans live in United States?

Stuart Skinner fans in United States are most concentrated in Pennsylvania (reach ~70K), California (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Stuart Skinner fans also like?

Beyond Stuart Skinner itself, the audience over-indexes on NHL (4.53×), Bauer Hockey (19.89×), Montreal Canadiens (8.16×), and Aaron Rodgers (3.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Ice hockey audiences in United States

See Stuart Skinner audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stuart Skinner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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