100 Most Popular Social Media Influencers in United States 2026 — by Audience Size

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
26	BBella Poarch	1.1M	23.2%	30.8	63.6%	Social media influencer
27	TTiwa Savage	1M	27.8%	31.1	53.4%	Social media influencer
28	NNara Smith	990k	32.0%	26.9	71.8%	Social media influencer
29	DDylan Mulvaney	988k	66.8%	33.6	63.9%	Social media influencer
30	JJenna Marbles	977k	61.4%	33.7	64.0%	Social media influencer
31	JJustin	940k	36.5%	36.2	49.1%	Social media influencer
32	BBrittany Furlan	889k	50.8%	33.3	65.0%	Social media influencer
33	Rrsfriends	888k	39.5%	31.3	81.0%	Social media influencer
34	JJennaMarbles	817k	69.2%	31.6	80.8%	Social media influencer
35	HHank Green	793k	65.9%	40.1	74.8%	Social media influencer
36	PPewDiePie	777k	47.7%	20.9	44.2%	Social media influencer
37	SShane Dawson	772k	51.5%	24.7	66.0%	Social media influencer
38	DDavid Dobrik	765k	48.6%	28.0	66.8%	Social media influencer
39	RRebecca Black	673k	90.8%	25.4	53.7%	Social media influencer
40	LLele Pons	671k	21.7%	26.1	62.9%	Social media influencer
41	LLindsey Pelas	649k	48.0%	39.7	0.9%	Social media influencer
42	LLilly Singh	597k	54.9%	38.3	65.6%	Social media influencer
43	CChiara Ferragni	576k	6.8%	33.3	64.7%	Social media influencer
44	YYoga With Adriene	567k	47.9%	33.3	70.0%	Social media influencer
45	GGnu	564k	21.7%	30.3	43.8%	Social media influencer
46	NNikita Dragun	557k	52.0%	29.7	76.0%	Social media influencer
47	MMichelle Phan	552k	64.8%	34.8	75.2%	Social media influencer
48	MMiranda Sings	526k	70.5%	30.3	67.7%	Social media influencer
49	SShroud	508k	28.6%	29.6	49.1%	Social media influencer
50	DDenise Austin	501k	97.8%	48.5	78.7%	Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular social media influencers compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in United States?

Andrew Tate currently leads with an estimated audience of 8.1M people in United States.

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