Yoga With Adriene Audience in United States

Yoga With Adriene logo

Yoga With Adriene has an estimated audience of 562,058 people in United States. 70.0% are female, 30.0% are male, average age 33.3. Top regions: California, New York, Texas. Top brand affinities: Collectable, Natural rubber, Kingdom of Judah, Mothercare, edureka.

The average Yoga With Adriene fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Collectable, Natural rubber, Kingdom of Judah, with strongest over-indexing on Collectable (1.74× the country average). Demographically, the Yoga With Adriene audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Person · Subtype: Social media influencer

Demographics of Yoga With Adriene fans

Demographic split for Yoga With Adriene audience in United States
MetricValue
Female70.0%
Male30.0%
Average age33.3
Estimated audience size562,058

Audience persona

The typical Yoga With Adriene fan in United States is more female, around 33.3 years old, with strong Mindfulness tendencies and a notable affinity for Collectable.

Top regions in United States

Top regions ranked by reach for Yoga With Adriene in United States
RegionReachAffinity
California50,6110.82×
New York34,1641.09×
Texas23,5520.49×
Pennsylvania19,1071.01×
Florida18,6840.49×
Massachusetts17,9041.62×
Washington16,7631.49×
Illinois16,0320.86×
North Carolina14,3970.85×
Colorado14,2501.61×
Ohio13,7600.79×
Michigan12,6100.86×
Virginia12,1930.89×
Oregon12,0491.87×
Minnesota10,6941.33×
Wisconsin9,9321.17×
New Jersey9,4260.66×
Georgia8,7600.51×
Arizona8,1670.71×
Maryland7,9790.83×
Missouri7,4510.82×
Tennessee7,4220.66×
Indiana7,3880.72×
Connecticut6,5511.16×
Utah6,1951.23×
Maine4,7862.38×
South Carolina4,5110.53×
New Hampshire4,0561.83×
Iowa3,8480.83×
Kentucky3,8140.54×
Vermont3,5403.59×
Louisiana3,4640.48×
Alabama3,2770.42×
Idaho3,2551.15×
Oklahoma3,0770.49×
Montana3,0661.97×
Kansas2,9990.68×
Nevada2,4590.45×
Washington, District of Columbia2,4321.44×
New Mexico2,3770.84×
Rhode Island2,2481.26×
Hawaii2,2010.91×
Nebraska2,1100.75×
Alaska2,0471.7×
Arkansas2,0060.43×
Mississippi1,6480.36×
West Virginia1,3380.51×
Delaware1,1410.74×
Wyoming8881.07×
South Dakota7550.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yoga With Adriene audience
BrandAffinityCategory
Collectable1.74×Kids & Family
Natural rubber1.85×Cars & Mobility
Kingdom of Judah5.37×Politics & Society
Mothercare2.04×Kids & Family
edureka22.41×Business & Career
Necktie3.09×Fashion & Accessoires
WFTS-TV2.85×Movies & TV
Elmira College4.67×Business & Career
Cachorro2.29×Pets & Animals
WESH 2 News2.06×Movies & TV
Grand Prairie, Texas2.93×Travel & Leisure
CAC 401.97×Business & Career
Certified diabetes educator4.82×Business & Career
Fox & Friends1.74×Movies & TV
Buenavista (Madrid)2.97×Travel & Leisure
English literature2.23×Literature
Solo climbing2.2×Sports
Edgewater, New Jersey3.73×Travel & Leisure
Paul Dano1.57×Movies & TV
Nasal cavity2.41×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yoga With Adriene audience
TraitClusterScore
MindfulnessBALANCE1.89
SustainabilityBALANCE1.8
Healthy LifestyleBALANCE1.7
Sports ActivityPOWER1.7
Community OrientationOPEN1.54
Design AffinityPREMIUM1.5

Worldwide distribution

Worldwide audience distribution share by country for Yoga With Adriene
CountryShare
United States47.8%
United Kingdom12.4%
Canada10.7%

See Yoga With Adriene audiences in other countries

More Social media influencer audiences in United States

Frequently asked questions

How many fans does Yoga With Adriene have in United States?

Yoga With Adriene has an estimated audience of 562,058 people in United States, concentrated in California and New York.

What is the gender split and age of Yoga With Adriene fans?

70.0% of Yoga With Adriene fans are female, 30.0% are male, with an average age of 33.3 years.

Which brands do Yoga With Adriene fans like most?

Yoga With Adriene fans show strongest brand affinity for Collectable (1.74×), Natural rubber (1.85×), and Kingdom of Judah (5.37×) over the country average.

Where do Yoga With Adriene fans live in United States?

Yoga With Adriene fans in United States are most concentrated in California (reach 50,611), New York (reach 34,164), and Texas (reach 23,552). These three regions account for the largest share of the active audience.

What other brands do Yoga With Adriene fans also like?

Beyond Yoga With Adriene itself, the audience over-indexes on Natural rubber (1.85×), Kingdom of Judah (5.37×), Mothercare (2.04×), and edureka (22.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yoga With Adriene. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.