A data profile of the people who buy, follow and care about Nikita Dragun in United States — modelled from more than twelve digital signal sources. Nikita Dragun has an estimated audience of 557,400 people in United States.
The average Nikita Dragun fan in United States is 29.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include BB cream, Permanent makeup, Personal care, with strongest over-indexing on BB cream (8.4× the country average).
Demographically, the Nikita Dragun audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Indulgence, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Nikita Dragun fan in United States is more female, around 29.7 years old, with strong Indulgence tendencies and a notable affinity for BB cream.
The key figures that characterise the Nikita Dragun profile in United States.
76.0% are female, 24.0% are male, average age 29.7.
| Metric | Value |
|---|---|
| Female | 76.0% |
| Male | 24.0% |
| Average age | 29.7 |
| Estimated audience size | 557,400 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 24% | |
| 30-39 | 13% | |
| 40-49 | 11% | |
| 50+ | 6% |
of the worldwide Nikita Dragun audience comes from United States.
| Country | Share |
|---|---|
| United States | 52.0% |
| United Kingdom | 5.3% |
| Canada | 5.2% |
Where the Nikita Dragun audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~5K | 1.99× | |
| 02 | Arizona | ~20K | 1.71× | |
| 03 | California | ~100K | 1.54× | |
| 04 | Nevada | ~9K | 1.47× | |
| 05 | New Mexico | ~4K | 1.23× | |
| 06 | Texas | ~70K | 1.20× | |
| 07 | Washington | ~20K | 1.19× | |
| 08 | Virginia | ~20K | 1.17× | |
| 09 | Alaska | ~2K | 1.15× | |
| 10 | Alabama | ~10K | 1.14× | |
| 11 | Florida | ~50K | 1.11× | |
| 12 | New York | ~40K | 1.10× | |
| 13 | Georgia | ~20K | 1.06× | |
| 14 | Oregon | ~7K | 1.03× | |
| 15 | Oklahoma | ~7K | 1.03× | |
| 16 | Connecticut | ~6K | 1.02× | |
| 17 | Illinois | ~20K | 1.01× | |
| 18 | Louisiana | ~8K | 1.01× | |
| 19 | Maryland | ~10K | 1.00× | |
| 20 | Utah | ~6K | 1.00× | |
| 21 | Massachusetts | ~10K | 0.99× | |
| 22 | New Jersey | ~20K | 0.98× | |
| 23 | Colorado | ~10K | 0.97× | |
| 24 | Washington, District of Columbia | ~2K | 0.97× | |
| 25 | North Carolina | ~20K | 0.96× | |
| 26 | Kentucky | ~8K | 0.95× | |
| 27 | Pennsylvania | ~20K | 0.93× | |
| 28 | Tennessee | ~10K | 0.92× | |
| 29 | Rhode Island | ~2K | 0.92× | |
| 30 | Indiana | ~10K | 0.91× | |
| 31 | Kansas | ~5K | 0.91× | |
| 32 | Idaho | ~3K | 0.91× | |
| 33 | West Virginia | ~3K | 0.91× | |
| 34 | Mississippi | ~5K | 0.90× | |
| 35 | Arkansas | ~5K | 0.90× | |
| 36 | Ohio | ~20K | 0.89× | |
| 37 | South Carolina | ~8K | 0.89× | |
| 38 | Minnesota | ~8K | 0.88× | |
| 39 | Nebraska | ~3K | 0.88× | |
| 40 | Delaware | ~2K | 0.88× | |
| 41 | North Dakota | ~1K | 0.88× | |
| 42 | Missouri | ~9K | 0.87× | |
| 43 | Michigan | ~10K | 0.86× | |
| 44 | Montana | ~1K | 0.84× | |
| 45 | Wisconsin | ~8K | 0.82× | |
| 46 | Maine | ~2K | 0.81× | |
| 47 | South Dakota | ~1K | 0.81× | |
| 48 | Iowa | ~4K | 0.80× | |
| 49 | New Hampshire | ~2K | 0.79× | |
| 50 | Vermont | <1K | 0.79× |
The strongest cross-interests of the Nikita Dragun audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | BB cream | Beauty & Wellness | 8.40× | ||
| 02 | United States national football team | Sports | 7.07× | ||
| 03 | International education | Business & Career | 6.74× | ||
| 04 | Jeffree Star | Beauty & Wellness | 6.55× | ||
| 05 | CC cream | Beauty & Wellness | 4.89× | ||
| 06 | Permanent makeup | Beauty & Wellness | 4.36× | ||
| 07 | Artificial nails | Beauty & Wellness | 3.70× | ||
| 08 | Eyelash extensions | Beauty & Wellness | 2.97× | ||
| 09 | Hair Extensions | Beauty & Wellness | 2.69× | ||
| 10 | Natural skin care | Beauty & Wellness | 2.67× | ||
| 11 | Bath and Bodyworks | Shopping | 2.60× | ||
| 12 | Manicure | Beauty & Wellness | 2.50× | ||
| 13 | ULTA Beauty | Beauty & Wellness | 2.21× | ||
| 14 | Personal care | Health | 2.09× | ||
| 15 | Sephora | Shopping | 1.74× | ||
| 16 | Beauty salons | Beauty & Wellness | 1.71× | ||
| 17 | Taylor Swift | Music & Radio | 1.70× | ||
| 18 | Skin care | Beauty & Wellness | 1.68× | ||
| 19 | Nordstrom | Shopping | 1.61× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.59× | |
| Luxury Orientation | PREMIUM | 1.59× | |
| Mindfulness | BALANCE | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.91× | |
| Convenience Orientation | PREMIUM | 0.96× | |
| Individualism | JOY | 1.00× |
Nikita Dragun has an estimated audience of 557,400 people in United States, concentrated in California and Texas.
76.0% of Nikita Dragun fans are female, 24.0% are male, with an average age of 29.7 years.
Nikita Dragun fans show strongest brand affinity for BB cream (8.4×), Permanent makeup (4.36×), and Personal care (2.09×) over the country average.
Nikita Dragun fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Nikita Dragun itself, the audience over-indexes on Permanent makeup (4.36×), Personal care (2.09×), Do it yourself (DIY) (1.58×), and Artificial nails (3.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Nikita Dragun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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