Nara Smith Audience in United States

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Nara Smith has an estimated audience of 1,185,831 people in United States. 71.4% are female, 28.6% are male, average age 29.5. Top regions: California, Texas, New York. Top brand affinities: Finnair, Google Maps, Indeed.com, Capital One, AccuWeather.

The average Nara Smith fan in United States is 29.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Finnair, Google Maps, Indeed.com, with strongest over-indexing on Finnair (140.37× the country average). Demographically, the Nara Smith audience skews more female with an average age of 29.5, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

Demographics of Nara Smith fans

Demographic split for Nara Smith audience in United States
MetricValue
Female71.4%
Male28.6%
Average age29.5
Estimated audience size1,185,831

Audience persona

The typical Nara Smith fan in United States is more female, around 29.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Nara Smith in United States
RegionReachAffinity
California201,7221.55×
Texas126,9961.25×
New York110,9641.67×
Florida83,6841.04×
Illinois46,4391.18×
Georgia44,6991.22×
Pennsylvania41,0361.03×
North Carolina39,2841.1×
New Jersey37,0811.23×
Virginia34,6011.2×
Massachusetts31,8241.36×
Ohio31,2220.85×
Washington30,1061.27×
Michigan28,3710.91×
Maryland27,2591.34×
Arizona24,139
Connecticut23,7021.99×
Tennessee21,4010.9×
Colorado18,0470.97×
Indiana18,0160.83×
Minnesota16,6160.98×
Missouri16,2750.85×
Oregon16,0321.18×
South Carolina15,7330.88×
Louisiana14,8360.97×
Wisconsin14,4430.81×
Alabama13,7420.83×
Utah13,2501.25×
Nevada11,9971.05×
Kentucky11,2440.76×
Oklahoma10,7650.82×
Arkansas7,6390.78×
Mississippi7,5830.78×
Kansas7,1310.76×
Iowa6,5550.67×
Washington, District of Columbia6,0191.69×
Hawaii5,9701.17×
Idaho4,8180.81×
New Mexico4,7180.79×
Nebraska4,4670.75×
Rhode Island4,3231.15×
New Hampshire3,7110.79×
Maine3,5640.84×
West Virginia3,2330.59×
Delaware3,0390.93×
Montana2,5150.76×
Alaska1,9800.78×
Vermont1,9590.94×
South Dakota1,6160.59×
North Dakota1,5640.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nara Smith audience
BrandAffinityCategory
Finnair140.37×Travel & Leisure
Google Maps7.53×Internet & Social Media
Indeed.com5.03×Business & Career
Capital One4.03×Business & Career
AccuWeather5.63×Home & Garden
TikTok2.55×Internet & Social Media
Google News4.76×News
Do it yourself (DIY)2.56×Home & Garden
Kia Sportage15.01×Cars & Mobility
Circle KShopping
Enterprise Rent-A-Car4.28×Cars & Mobility
PSV Eindhoven24.96×Sports
StubHub5.8×Travel & Leisure
Beetlejuice3.03×Movies & TV
Kendra Scott6.54×Fashion & Accessoires
Apple Store4.86×Shopping
Jollibee6.62×Food & Beverages
Autism Awareness5.74×Health
Depop7.81×Fashion & Accessoires
DeviantArt4.17×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nara Smith audience
TraitClusterScore
Luxury OrientationPREMIUM2.16
LGBTQ+ IdentityOPEN2.05
Design AffinityPREMIUM1.78
SustainabilityBALANCE1.55
DIY MentalityTHRILL1.54
Early Adopter MentalityPOWER1.43

Worldwide distribution

Worldwide audience distribution share by country for Nara Smith
CountryShare
United States34.7%
Germany7.6%
United Kingdom6.9%

See Nara Smith audiences in other countries

More Social media influencer audiences in United States

Frequently asked questions

How many fans does Nara Smith have in United States?

Nara Smith has an estimated audience of 1,185,831 people in United States, concentrated in California and Texas.

What is the gender split and age of Nara Smith fans?

71.4% of Nara Smith fans are female, 28.6% are male, with an average age of 29.5 years.

Which brands do Nara Smith fans like most?

Nara Smith fans show strongest brand affinity for Finnair (140.37×), Google Maps (7.53×), and Indeed.com (5.03×) over the country average.

Where do Nara Smith fans live in United States?

Nara Smith fans in United States are most concentrated in California (reach 201,722), Texas (reach 126,996), and New York (reach 110,964). These three regions account for the largest share of the active audience.

What other brands do Nara Smith fans also like?

Beyond Nara Smith itself, the audience over-indexes on Google Maps (7.53×), Indeed.com (5.03×), Capital One (4.03×), and AccuWeather (5.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nara Smith. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.