Rascasse Audience Intelligence

Denise Austin Audience in United States

A data profile of the people who buy, follow and care about Denise Austin in United States — modelled from more than twelve digital signal sources. Denise Austin has an estimated audience of 500,668 people in United States.

#50among Social media influencer in United States#8869among Person in United States#3560in Sports

The average Denise Austin fan in United States is 48.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include QVC, Pinterest, Mortgage loans, with strongest over-indexing on QVC (18.04× the country average).

Demographically, the Denise Austin audience skews more female with an average age of 48.5, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Denise Austin fan in United States is more female, around 48.5 years old, with strong Family Orientation tendencies and a notable affinity for QVC.

Category: Sports · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Denise Austin profile in United States.

Audience size
501K
in United States
Gender
78.7%♀
21.3% male
Age
48.5
average years
Country rank
#36610
Person in United States
Fig. 01

Search interest · 12-month trend

+29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Denise Austin fans

78.7% are female, 21.3% are male, average age 48.5.

Fig. 02

Gender split

78.7%
Female
21.3%
Male
Demographic split for Denise Austin audience in United States
MetricValue
Female78.7%
Male21.3%
Average age48.5
Estimated audience size500,668
Fig. 03

Age distribution

Ø 48.5
average years
Age distribution of the Denise Austin audience in United States
Age bracketShare%
16-192%
20-295%
30-3916%
40-4949%
50+28%
Fig. 04

Worldwide distribution

97.9%

of the worldwide Denise Austin audience comes from United States.

Worldwide audience distribution share by country for Denise Austin
CountryShare
United States97.9%
Germany1.6%
Italy0.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Denise Austin audience in United States is strongest.

Fig. 05

Top regions by affinity

Denise Austin fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~3K1.89×
02New Mexico~3K1.28×
03Alabama~8K1.27×
04Iowa~5K1.27×
05Ohio~20K1.25×
06Pennsylvania~20K1.24×
07West Virginia~3K1.20×
08Connecticut~5K1.15×
09Tennessee~10K1.13×
10South Carolina~8K1.12×
11Kentucky~7K1.12×
12Nebraska~3K1.12×
13Michigan~10K1.11×
14Kansas~4K1.11×
15New Hampshire~2K1.11×
16Indiana~9K1.07×
17Louisiana~6K1.07×
18Missouri~8K1.05×
19Maine~2K1.05×
20Delaware~1K1.02×
21Arizona~10K1.01×
22Montana~1K1.01×
23North Carolina~10K1.00×
24Virginia~10K1.00×
25Massachusetts~9K1.00×
26Wisconsin~7K1.00×
27Mississippi~4K1.00×
28Arkansas~4K1.00×
29New Jersey~10K0.99×
30Oklahoma~5K0.99×
31Vermont<1K0.97×
32Georgia~10K0.96×
33Minnesota~6K0.96×
34South Dakota~1K0.96×
35North Dakota<1K0.96×
36Illinois~10K0.94×
37Colorado~7K0.91×
38Idaho~2K0.90×
39Florida~30K0.86×
40Maryland~7K0.86×
41Alaska<1K0.82×
42New York~20K0.79×
43Texas~30K0.78×
44Oregon~4K0.77×
45Washington~7K0.76×
46Nevada~3K0.75×
47Utah~3K0.74×
48Hawaii~1K0.74×
49Washington, District of Columbia<1K0.69×
50California~30K0.67×
Fig. 06

Affinity by region

Affinity by region — Denise Austin, United States
0.67×1.00×1.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Denise Austin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Denise Austin audience
#·InterestCategoryAffinity×
01QVCMovies & TV18.04×
02Food intoleranceFood & Beverages16.96×
03South by SouthwestBusiness & Career9.18×
04Garden centreHome & Garden8.23×
05Weather forecastingHome & Garden7.74×
06LotteryGames5.83×
07FedExBusiness & Career5.20×
08Discount storesShopping5.14×
09First class travelTravel & Leisure4.95×
10PinterestInternet & Social Media4.92×
11Mortgage loansBusiness & Career4.47×
12Shopping mallsShopping4.17×
13Cancer awarenessHealth3.51×
14Organic foodFood & Beverages3.28×
15AirbnbTravel & Leisure3.04×
16FurnitureHome & Garden2.81×
17BarbecueFood & Beverages2.47×
18StarbucksFood & Beverages2.34×
19Country musicMusic & Radio2.16×
20ReligionBusiness & Career2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Denise Austin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Denise Austin audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.70×
Convenience OrientationPREMIUM2.39×
Quality AwarenessPREMIUM2.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Denise Austin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Early Adopter MentalityPOWER0.84×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Denise Austin have in United States?

Denise Austin has an estimated audience of 500,668 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Denise Austin fans?

78.7% of Denise Austin fans are female, 21.3% are male, with an average age of 48.5 years.

03

Which brands do Denise Austin fans like most?

Denise Austin fans show strongest brand affinity for QVC (18.04×), Pinterest (4.92×), and Mortgage loans (4.47×) over the country average.

04

Where do Denise Austin fans live in United States?

Denise Austin fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Denise Austin fans also like?

Beyond Denise Austin itself, the audience over-indexes on Pinterest (4.92×), Mortgage loans (4.47×), Discount stores (5.14×), and Weather forecasting (7.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Social media influencer audiences in United States

See Denise Austin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Denise Austin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →