Rascasse Audience Intelligence

Rebecca Black Audience in United States

A data profile of the people who buy, follow and care about Rebecca Black in United States — modelled from more than twelve digital signal sources. Rebecca Black has an estimated audience of 673,051 people in United States.

#39among Social media influencer in United States#7217among Person in United States#315in Internet & Social Media

The average Rebecca Black fan in United States is 25.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Pizza Hut, McDonald's, Monsters, with strongest over-indexing on Pizza Hut (2.99× the country average).

Demographically, the Rebecca Black audience skews balanced with an average age of 25.4, and over-indexes on personality traits such as Convenience Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rebecca Black fan in United States is balanced, around 25.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Pizza Hut.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rebecca Black profile in United States.

Audience size
673K
in United States
Gender
53.7%♀
46.3% male
Age
25.4
average years
Country rank
#30622
Person in United States
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rebecca Black fans

53.7% are female, 46.3% are male, average age 25.4.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for Rebecca Black audience in United States
MetricValue
Female53.7%
Male46.3%
Average age25.4
Estimated audience size673,051
Fig. 03

Age distribution

Ø 25.4
average years
Age distribution of the Rebecca Black audience in United States
Age bracketShare%
16-1972%
20-2911%
30-396%
40-494%
50+7%
Fig. 04

Worldwide distribution

90.9%

of the worldwide Rebecca Black audience comes from United States.

Worldwide audience distribution share by country for Rebecca Black
CountryShare
United States90.9%
Germany6.6%
Italy2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rebecca Black audience in United States is strongest.

Fig. 05

Top regions by affinity

Rebecca Black fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.44×
02Washington, District of Columbia~3K1.43×
03Washington~20K1.40×
04Oregon~10K1.32×
05Massachusetts~20K1.30×
06Illinois~30K1.28×
07Colorado~10K1.27×
08New York~50K1.20×
09Minnesota~10K1.19×
10Iowa~7K1.18×
11New Jersey~20K1.09×
12New Hampshire~3K1.09×
13Rhode Island~3K1.08×
14Utah~7K1.07×
15Pennsylvania~30K1.06×
16Connecticut~8K1.05×
17Virginia~20K1.04×
18Maryland~10K1.04×
19Wisconsin~10K1.04×
20Ohio~20K1.03×
21Nevada~7K1.03×
22Vermont~1K1.03×
23Nebraska~4K1.02×
24Missouri~10K1.00×
25Texas~60K0.99×
26Maine~3K0.98×
27Michigan~20K0.97×
28Idaho~4K0.97×
29New Mexico~4K0.95×
30North Carolina~20K0.94×
31Arizona~10K0.94×
32Tennessee~10K0.94×
33Kansas~5K0.94×
34Hawaii~3K0.94×
35Indiana~10K0.93×
36Alaska~1K0.93×
37North Dakota~1K0.93×
38Kentucky~9K0.92×
39Oklahoma~8K0.92×
40Montana~2K0.91×
41Delaware~2K0.90×
42South Dakota~2K0.89×
43Florida~40K0.87×
44Georgia~20K0.86×
45Arkansas~5K0.80×
46Louisiana~8K0.79×
47West Virginia~3K0.79×
48South Carolina~8K0.73×
49Alabama~7K0.64×
50Mississippi~4K0.61×
Fig. 06

Affinity by region

Affinity by region — Rebecca Black, United States
0.61×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rebecca Black audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rebecca Black audience
#·InterestCategoryAffinity×
01MonstersMovies & TV7.02×
02ZootopiaMovies & TV7.02×
03DumboMovies & TV7.02×
04Meet the RobinsonsMovies & TV7.02×
05Apple TVMovies & TV3.51×
06Scooby-DooMovies & TV3.09×
07Weather forecastingHome & Garden3.07×
08Pizza HutFood & Beverages2.99×
09Virtual realityTechnology & Electronics2.91×
107-ElevenShopping2.90×
11McDonald'sFood & Beverages2.62×
12SubwayFood & Beverages2.56×
13Domino's PizzaFood & Beverages2.40×
14TV game showsMovies & TV2.37×
15Wendy'sFood & Beverages2.24×
16WingstopFood & Beverages2.12×
17KFCFood & Beverages2.03×
18RedditInternet & Social Media1.92×
19PodcastMusic & Radio1.84×
20Taco BellFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rebecca Black audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rebecca Black audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.98×
IndulgenceJOY1.35×
Price SensitivityPREMIUM1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rebecca Black audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.79×
Design AffinityPREMIUM0.79×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rebecca Black have in United States?

Rebecca Black has an estimated audience of 673,051 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rebecca Black fans?

53.7% of Rebecca Black fans are female, 46.3% are male, with an average age of 25.4 years.

03

Which brands do Rebecca Black fans like most?

Rebecca Black fans show strongest brand affinity for Pizza Hut (2.99×), McDonald's (2.62×), and Monsters (7.02×) over the country average.

04

Where do Rebecca Black fans live in United States?

Rebecca Black fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Rebecca Black fans also like?

Beyond Rebecca Black itself, the audience over-indexes on McDonald's (2.62×), Monsters (7.02×), Subway (2.56×), and Zootopia (7.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Rebecca Black audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rebecca Black. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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