Rebecca Black Audience in United States

Rebecca Black logo

Rebecca Black has an estimated audience of 744,824 people in United States. 53.7% are female, 46.3% are male, average age 25.4. Top regions: California, Texas, New York. Top brand affinities: Google Maps, Capital One, Indeed.com, Scooby-Doo, Circle K.

The average Rebecca Black fan in United States is 25.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (5.67× the country average). Demographically, the Rebecca Black audience skews balanced with an average age of 25.4, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

Demographics of Rebecca Black fans

Demographic split for Rebecca Black audience in United States
MetricValue
Female53.7%
Male46.3%
Average age25.4
Estimated audience size744,824

Audience persona

The typical Rebecca Black fan in United States is balanced, around 25.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Rebecca Black in United States
RegionReachAffinity
California129,5621.58×
Texas69,2951.08×
New York53,7911.29×
Florida43,3760.86×
Illinois33,6021.35×
Pennsylvania27,3521.09×
Ohio25,0541.09×
Washington21,1521.42×
New Jersey20,6661.09×
North Carolina20,4590.91×
Massachusetts20,1051.37×
Virginia20,0911.11×
Georgia19,3730.84×
Michigan18,9970.98×
Colorado14,7971.26×
Maryland13,2231.03×
Indiana13,0020.96×
Minnesota12,8961.21×
Tennessee12,7540.85×
Arizona12,4450.82×
Missouri12,1291.01×
Oregon12,0131.41×
Wisconsin11,7521.05×
Kentucky8,7330.94×
Connecticut7,9811.07×
Nevada7,8111.08×
South Carolina7,6620.68×
Iowa7,4001.21×
Oklahoma7,3670.89×
Louisiana7,2760.76×
Utah7,0611.06×
Alabama5,6190.54×
Kansas5,4560.93×
Arkansas4,4600.73×
Nebraska3,7791.01×
New Mexico3,5280.94×
Washington, District of Columbia3,4981.56×
Idaho3,3420.89×
Mississippi3,2420.53×
Hawaii3,1160.97×
New Hampshire3,1001.06×
Rhode Island2,4961.05×
Maine2,4830.93×
West Virginia2,4320.7×
Montana1,7960.87×
Delaware1,7790.87×
South Dakota1,3960.81×
North Dakota1,2990.85×
Vermont1,2500.96×
Alaska1,2060.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rebecca Black audience
BrandAffinityCategory
Google Maps5.67×Internet & Social Media
Capital One5.53×Business & Career
Indeed.com4.68×Business & Career
Scooby-Doo5.5×Movies & TV
Circle K7.02×Shopping
Beetlejuice4.52×Movies & TV
Diabetes mellitus awareness5.55×Health
Enterprise Rent-A-Car4.91×Cars & Mobility
Google News4.66×News
CarGurus4.54×Cars & Mobility
Diane Keaton4.79×Movies & TV
Autism Awareness7.02×Health
AccuWeather4.81×Home & Garden
Bruce Willis5.34×Movies & TV
DeviantArt5.12×Internet & Social Media
Aaron Rodgers4.49×Sports
Apple Store5.52×Shopping
Singer-songwriter2.79×Music & Radio
Khan Academy5.65×Business & Career
Microblogging5.71×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rebecca Black audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.58
Early Adopter MentalityPOWER1.47
DIY MentalityTHRILL1.41
Convenience OrientationPREMIUM1.41
Luxury OrientationPREMIUM1.34
ExtroversionTHRILL1.31

Worldwide distribution

Worldwide audience distribution share by country for Rebecca Black
CountryShare
United States91.8%
Germany5.9%
Italy2.2%

See Rebecca Black audiences in other countries

More Social media influencer audiences in United States

Frequently asked questions

How many fans does Rebecca Black have in United States?

Rebecca Black has an estimated audience of 744,824 people in United States, concentrated in California and Texas.

What is the gender split and age of Rebecca Black fans?

53.7% of Rebecca Black fans are female, 46.3% are male, with an average age of 25.4 years.

Which brands do Rebecca Black fans like most?

Rebecca Black fans show strongest brand affinity for Google Maps (5.67×), Capital One (5.53×), and Indeed.com (4.68×) over the country average.

Where do Rebecca Black fans live in United States?

Rebecca Black fans in United States are most concentrated in California (reach 129,562), Texas (reach 69,295), and New York (reach 53,791). These three regions account for the largest share of the active audience.

What other brands do Rebecca Black fans also like?

Beyond Rebecca Black itself, the audience over-indexes on Capital One (5.53×), Indeed.com (4.68×), Scooby-Doo (5.5×), and Circle K (7.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rebecca Black. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.