Rascasse Audience Intelligence

Turkish language Audience in United States

A data profile of the people who buy, follow and care about Turkish language in United States — modelled from more than twelve digital signal sources. Turkish language has an estimated audience of 2,991,761 people in United States.

#25among Language in United States#5120among Topic in United States#675in Politics & Society

The average Turkish language fan in United States is 39.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Sarah Paulson, Lebanese cuisine, Casemiro, with strongest over-indexing on Sarah Paulson (15.87× the country average).

Demographically, the Turkish language audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Extroversion, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Turkish language fan in United States is more female, around 39.9 years old, with strong Extroversion tendencies and a notable affinity for Sarah Paulson.

Category: Politics & Society · Type: Topic · Subtype: Language

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Turkish language profile in United States.

Audience size
3M
in United States
Gender
58.4%♀
41.6% male
Age
39.9
average years
Country rank
#10332
Topic in United States
Fig. 01

Search interest · 12-month trend

+80%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Turkish language fans

58.4% are female, 41.6% are male, average age 39.9.

Fig. 02

Gender split

58.4%
Female
41.6%
Male
Demographic split for Turkish language audience in United States
MetricValue
Female58.4%
Male41.6%
Average age39.9
Estimated audience size2,991,761
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Turkish language audience in United States
Age bracketShare%
16-1919%
20-2919%
30-3919%
40-4921%
50+22%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Turkish language audience comes from United States.

Worldwide audience distribution share by country for Turkish language
CountryShare
Turkey12.6%
Germany7.3%
United States5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Turkish language audience in United States is strongest.

Fig. 05

Top regions by affinity

Turkish language fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~80K1.36×
02Washington~80K1.30×
03New York~200K1.20×
04Vermont~6K1.18×
05Washington, District of Columbia~10K1.17×
06Oregon~40K1.13×
07New Jersey~80K1.11×
08Pennsylvania~100K1.10×
09Virginia~80K1.10×
10Connecticut~30K1.08×
11Maryland~60K1.07×
12Maine~10K1.07×
13Alaska~7K1.07×
14Minnesota~50K1.06×
15New Hampshire~10K1.06×
16California~300K1.05×
17Illinois~100K1.05×
18North Dakota~6K1.04×
19Colorado~50K1.03×
20Utah~30K1.03×
21Rhode Island~10K1.02×
22Montana~8K1.02×
23Delaware~8K1.02×
24South Dakota~7K1.01×
25New Mexico~10K0.99×
26Hawaii~10K0.99×
27Idaho~10K0.98×
28West Virginia~10K0.96×
29Wisconsin~40K0.95×
30Kansas~20K0.95×
31Nebraska~10K0.95×
32Iowa~20K0.94×
33Arkansas~20K0.94×
34Louisiana~40K0.93×
35Mississippi~20K0.93×
36Missouri~40K0.92×
37Kentucky~30K0.92×
38Oklahoma~30K0.91×
39Nevada~30K0.90×
40Indiana~50K0.89×
41South Carolina~40K0.89×
42Alabama~40K0.89×
43Georgia~80K0.88×
44North Carolina~80K0.88×
45Michigan~70K0.88×
46Tennessee~50K0.88×
47Arizona~50K0.86×
48Ohio~80K0.85×
49Texas~200K0.80×
50Florida~200K0.76×
Fig. 06

Affinity by region

Affinity by region — Turkish language, United States
0.76×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Turkish language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Turkish language audience
#·InterestCategoryAffinity×
01CasemiroSports20.00×
02Al ArabiyaMovies & TV17.12×
03Sarah PaulsonMovies & TV15.87×
04Lebanese cuisineFood & Beverages14.88×
05God in IslamPolitics & Society14.82×
06Al JazeeraMovies & TV12.67×
07CairoTravel & Leisure7.40×
08Turkish cuisineFood & Beverages6.40×
09JoJo SiwaMovies & TV5.46×
10LebanonTravel & Leisure4.61×
11GreeceTravel & Leisure3.61×
12Web serverTechnology & Electronics3.26×
13Diaper bagKids & Family2.52×
14MetaphysicsBusiness & Career2.13×
15Jimmy KimmelMovies & TV2.08×
16Creative CommonsTechnology & Electronics2.01×
17Planet FitnessSports1.91×
18WhatsAppInternet & Social Media1.82×
19InnovationBusiness & Career1.74×
20Trader Joe'sShopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Turkish language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Turkish language audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.66×
PatriotismCONSERVATISM1.63×
IndulgenceJOY1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Turkish language audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.95×
Healthy LifestyleBALANCE0.96×
CreativityOPEN0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Turkish language have in United States?

Turkish language has an estimated audience of 2,991,761 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Turkish language fans?

58.4% of Turkish language fans are female, 41.6% are male, with an average age of 39.9 years.

03

Which brands do Turkish language fans like most?

Turkish language fans show strongest brand affinity for Sarah Paulson (15.87×), Lebanese cuisine (14.88×), and Casemiro (20×) over the country average.

04

Where do Turkish language fans live in United States?

Turkish language fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Turkish language fans also like?

Beyond Turkish language itself, the audience over-indexes on Lebanese cuisine (14.88×), Casemiro (20×), Planet Fitness (1.91×), and God in Islam (14.82×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Language audiences in United States

See Turkish language audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Turkish language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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