Vecinos Audience in United States

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Vecinos has an estimated audience of 412,653 people in United States. 38.5% are female, 61.5% are male, average age 34.6. Top regions: Texas, California, Florida. Top brand affinities: Nationality, Mayfield, Kentucky, Kendra Scott, Space Hulk, jordy nelson.

The average Vecinos fan in United States is 34.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nationality, Mayfield, Kentucky, Kendra Scott, with strongest over-indexing on Nationality (7× the country average). Demographically, the Vecinos audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Spirituality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Vecinos fans

Demographic split for Vecinos audience in United States
MetricValue
Female38.5%
Male61.5%
Average age34.6
Estimated audience size412,653

Audience persona

The typical Vecinos fan in United States is more male, around 34.6 years old, with strong Spirituality tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Vecinos in United States
RegionReachAffinity
Texas132,2953.73×
California129,6812.86×
Florida31,4781.13×
Illinois27,7162.02×
New York25,0531.09×
Arizona20,6672.45×
North Carolina18,2421.47×
Georgia16,7411.32×
New Jersey12,9291.23×
Colorado11,5131.77×
Washington10,6891.29×
Maryland9,9031.4×
Virginia9,1290.91×
Nevada7,8091.96×
Tennessee7,5490.91×
Indiana7,0870.94×
Michigan6,7100.62×
Pennsylvania6,3260.46×
Oklahoma6,1921.35×
Oregon6,0411.28×
Ohio5,1650.41×
Utah4,9511.34×
South Carolina4,8950.79×
Alabama4,6960.81×
Wisconsin4,6230.74×
New Mexico4,5792.21×
Kansas4,1181.27×
Minnesota4,1000.69×
Massachusetts3,9220.48×
Louisiana3,7830.71×
Arkansas3,6851.08×
Missouri3,4190.51×
Connecticut3,4190.83×
Kentucky3,1520.61×
Nebraska2,4141.17×
Iowa2,4100.71×
Idaho2,0170.97×
Mississippi1,5630.46×
Washington, District of Columbia9160.74×
Delaware8310.73×
Rhode Island8220.63×
Wyoming4090.67×
South Dakota4010.42×
Hawaii3910.22×
West Virginia3580.19×
Montana2980.26×
North Dakota2860.34×
Alaska2810.32×
New Hampshire2390.15×
Maine2350.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vecinos audience
BrandAffinityCategory
Nationality7×Politics & Society
Mayfield, Kentucky54.84×Travel & Leisure
Kendra Scott6.24×Fashion & Accessoires
Space Hulk42.72×Games
jordy nelson22.31×Sports
Panama5.02×Travel & Leisure
Homie19.86×Politics & Society
Personality7.85×Business & Career
Home construction1.72×Home & Garden
James Madison University13×Business & Career
Buying and Selling Real Estate7.89×Home & Garden
Minnesota1.76×Travel & Leisure
Combat sport1.56×Sports
Six-Guns38.11×Games
Hog Hunting2.67×Sports
Isabela (province)10.6×
Grinch3.04×Movies & TV
Historic site3.22×Arts & Culture
Lahaina, Hawaii13.51×Travel & Leisure
Governor of Michigan5.4×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vecinos audience
TraitClusterScore
SpiritualityBALANCE1.37
Need for SecurityCONSERVATISM1.35
ExtroversionTHRILL1.28
Urban LifestyleOPEN1.16
LGBTQ+ IdentityOPEN1.15
Social Media UsageJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Vecinos
CountryShare
Mexico52.0%
United States28.9%
Spain8.7%

See Vecinos audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Vecinos have in United States?

Vecinos has an estimated audience of 412,653 people in United States, concentrated in Texas and California.

What is the gender split and age of Vecinos fans?

38.5% of Vecinos fans are female, 61.5% are male, with an average age of 34.6 years.

Which brands do Vecinos fans like most?

Vecinos fans show strongest brand affinity for Nationality (7×), Mayfield, Kentucky (54.84×), and Kendra Scott (6.24×) over the country average.

Where do Vecinos fans live in United States?

Vecinos fans in United States are most concentrated in Texas (reach 132,295), California (reach 129,681), and Florida (reach 31,478). These three regions account for the largest share of the active audience.

What other brands do Vecinos fans also like?

Beyond Vecinos itself, the audience over-indexes on Mayfield, Kentucky (54.84×), Kendra Scott (6.24×), Space Hulk (42.72×), and jordy nelson (22.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vecinos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.