Verizon FiOS Audience in United States

Verizon FiOS logo

Verizon FiOS has an estimated audience of 2,084,924 people in United States. 47.3% are female, 52.7% are male, average age 33.4. Top regions: New York, New Jersey, Pennsylvania. Top brand affinities: Rick Fox, Frauen-Bundesliga, Route One, Dom Pérignon (wine), Fish Tank (film).

The average Verizon FiOS fan in United States is 33.4 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, New Jersey, Pennsylvania. Top brand affinities include Rick Fox, Frauen-Bundesliga, Route One, with strongest over-indexing on Rick Fox (84.11× the country average). Demographically, the Verizon FiOS audience skews balanced with an average age of 33.4, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Verizon FiOS fans

Demographic split for Verizon FiOS audience in United States
MetricValue
Female47.3%
Male52.7%
Average age33.4
Estimated audience size2,084,924

Audience persona

The typical Verizon FiOS fan in United States is balanced, around 33.4 years old, with strong Patriotism tendencies and a notable affinity for Rick Fox.

Top regions in United States

Top regions ranked by reach for Verizon FiOS in United States
RegionReachAffinity
New York626,9395.38×
New Jersey354,6296.69×
Pennsylvania262,3413.74×
Virginia247,0434.86×
Maryland197,7875.52×
Massachusetts129,9493.16×
Rhode Island45,5206.86×
California33,9160.15×
Florida29,2300.21×
Delaware29,1185.06×
Washington, District of Columbia24,7913.96×
Texas21,3960.12×
North Carolina12,5320.2×
Connecticut12,4830.6×
Georgia11,0270.17×
Illinois8,8220.13×
Ohio8,7410.14×
Michigan7,1360.13×
South Carolina6,1030.19×
Tennessee5,7680.14×
Indiana5,2750.14×
Arizona4,5890.11×
Washington4,3630.1×
Colorado4,1520.13×
New Hampshire3,9470.48×
Alabama3,2950.11×
Kentucky3,0390.12×
Missouri2,8740.09×
Nevada2,8650.14×
West Virginia2,7190.28×
Louisiana2,6900.1×
Minnesota2,4620.08×
Wisconsin2,1740.07×
Oregon2,1340.09×
Oklahoma1,8520.08×
Iowa1,7620.1×
Kansas1,5620.1×
Arkansas1,5090.09×
Maine1,5030.2×
Mississippi1,3540.08×
Utah1,3190.07×
Nebraska9850.09×
New Mexico8520.08×
Vermont8040.22×
Idaho7760.07×
Hawaii7160.08×
Montana3560.06×
South Dakota3170.07×
North Dakota2700.06×
Alaska2100.05×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Verizon FiOS audience
BrandAffinityCategory
Rick Fox84.11×Movies & TV
Frauen-Bundesliga119.41×Sports
Route One156×Fashion & Accessoires
Dom Pérignon (wine)47.05×Food & Beverages
Fish Tank (film)37.18×Movies & TV
Josh Flagg78.34×Movies & TV
Jain University100.92×Business & Career
Tapioca36.79×Food & Beverages
Temples (band)13.75×Music & Radio
Fredrik Eklund57.49×Business & Career
Carli Lloyd35.94×Sports
Sports1.53×Sports
Le Creuset10.24×Home & Garden
Blues music2.23×Music & Radio
Electronic music2.11×Music & Radio
Heavy metal music2.15×Music & Radio
NFL1.59×Sports
Spanglish (film)23.64×Movies & TV
Rhythm and blues music1.88×Music & Radio
Istanbul Atatürk Airport45.24×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Verizon FiOS audience
TraitClusterScore
PatriotismCONSERVATISM1.75
IndividualismJOY1.14
SpiritualityBALANCE1.13
SustainabilityBALANCE1.11
Quality AwarenessPREMIUM1.1
Convenience OrientationPREMIUM1.1

Worldwide distribution

Worldwide audience distribution share by country for Verizon FiOS
CountryShare
United States92.5%
China2.8%
Japan0.6%

See Verizon FiOS audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Verizon FiOS have in United States?

Verizon FiOS has an estimated audience of 2,084,924 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of Verizon FiOS fans?

47.3% of Verizon FiOS fans are female, 52.7% are male, with an average age of 33.4 years.

Which brands do Verizon FiOS fans like most?

Verizon FiOS fans show strongest brand affinity for Rick Fox (84.11×), Frauen-Bundesliga (119.41×), and Route One (156×) over the country average.

Where do Verizon FiOS fans live in United States?

Verizon FiOS fans in United States are most concentrated in New York (reach 626,939), New Jersey (reach 354,629), and Pennsylvania (reach 262,341). These three regions account for the largest share of the active audience.

What other brands do Verizon FiOS fans also like?

Beyond Verizon FiOS itself, the audience over-indexes on Frauen-Bundesliga (119.41×), Route One (156×), Dom Pérignon (wine) (47.05×), and Fish Tank (film) (37.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Verizon FiOS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.