Vivarium Audience in United States
Vivarium has an estimated audience of 1,472,362 people in United States. 50.6% are female, 49.4% are male, average age 40.7. Top brand affinities: Elsword, Israel, Japanese domestic market, Goop, Governor of Michigan.
Top brand affinities include Elsword, Israel, Japanese domestic market, with strongest over-indexing on Elsword (21.94× the country average). Demographically, the Vivarium audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Vivarium fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 40.7 |
| Estimated audience size | 1,472,362 |
Audience persona
The typical Vivarium fan in United States is balanced, around 40.7 years old, with strong Extroversion tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 21.94× | Games |
| Israel | 2.7× | Travel & Leisure |
| Japanese domestic market | 2.47× | Politics & Society |
| Goop | 2.44× | Internet & Social Media |
| Governor of Michigan | 2.78× | Politics & Society |
| Jeep Wagoneer | 2.11× | Cars & Mobility |
| Home staging | 1.92× | Home & Garden |
| Hocus Pocus | 1.64× | Movies & TV |
| Wok | 2.22× | Food & Beverages |
| Stamp collecting | 1.57× | Home & Garden |
| UK garage | 1.72× | Music & Radio |
| Jeep Grand Cherokee (WJ) | 1.92× | Cars & Mobility |
| Google Home | 1.81× | Technology & Electronics |
| headspace | 2.52× | Health |
| Kento Yamazaki | 2.94× | Movies & TV |
| Hibachi | 2.07× | Food & Beverages |
| Cherish (group) | 2.84× | Music & Radio |
| Grace Slick | 2.24× | Music & Radio |
| Keeper (password manager) | 1.63× | Technology & Electronics |
| Consequence (rapper) | 1.54× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.25 |
| LGBTQ+ Identity | OPEN | 1.12 |
| Social Media Usage | JOY | 1.12 |
| Family Orientation | CONSERVATISM | 1.02 |
| Early Adopter Mentality | POWER | 0.98 |
| Luxury Orientation | PREMIUM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.2% |
| United Kingdom | 9.8% |
| Germany | 5.9% |
See Vivarium audiences in other countries
More Concert venue audiences in United States
- Metronome (12,167,128)
- Central Park (11,196,065)
- Dexter (11,114,915)
- CONPASS (10,857,075)
- EartH (10,772,945)
How to read this data
Audience size is the estimated number of people in United States who actively search for Vivarium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.