Wallace Shawn Audience in United States

Wallace Shawn logo

Wallace Shawn has an estimated audience of 1,964,770 people in United States. 62.9% are female, 37.1% are male, average age 31.5. Top regions: California, Texas, Florida. Top brand affinities: Natural rubber, WESH 2 News, WFTS-TV, WGN-TV, Fox 13 News.

The average Wallace Shawn fan in United States is 31.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natural rubber, WESH 2 News, WFTS-TV, with strongest over-indexing on Natural rubber (3.29× the country average). Demographically, the Wallace Shawn audience skews more female with an average age of 31.5, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Wallace Shawn fans

Demographic split for Wallace Shawn audience in United States
MetricValue
Female62.9%
Male37.1%
Average age31.5
Estimated audience size1,964,770

Audience persona

The typical Wallace Shawn fan in United States is more female, around 31.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Wallace Shawn in United States
RegionReachAffinity
California206,7330.96×
Texas167,0740.99×
Florida111,9440.84×
New York105,6590.96×
Illinois67,4981.03×
Ohio67,3521.11×
Pennsylvania67,2861.02×
North Carolina56,2370.95×
Georgia54,8470.91×
Michigan54,5891.06×
Arizona45,0551.12×
New Jersey44,7360.9×
Virginia43,7870.91×
Washington42,9261.09×
Tennessee41,6521.06×
Indiana40,9681.14×
Massachusetts37,6720.97×
Missouri37,5491.19×
Colorado33,5381.08×
Wisconsin30,9831.05×
Minnesota28,7201.02×
Kentucky28,5971.16×
Maryland28,4540.84×
Alabama26,7640.98×
South Carolina26,6150.9×
Oregon25,9231.15×
Oklahoma25,0161.15×
Utah22,6101.29×
Louisiana21,5640.85×
Connecticut19,3710.98×
Iowa17,3971.07×
Arkansas17,1191.06×
Nevada16,8960.89×
Kansas16,6361.07×
Mississippi13,3120.82×
Idaho11,5501.17×
West Virginia9,8371.08×
Nebraska9,7810.99×
New Mexico9,4220.96×
New Hampshire8,1961.06×
Maine7,6041.08×
Rhode Island6,0450.97×
Hawaii5,8630.69×
Montana5,5751.02×
Delaware4,2930.79×
South Dakota4,2310.93×
Washington, District of Columbia4,0870.69×
Alaska4,0510.96×
North Dakota3,8290.95×
Vermont3,8281.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wallace Shawn audience
BrandAffinityCategory
Natural rubber3.29×Cars & Mobility
WESH 2 News3.69×Movies & TV
WFTS-TV4.06×Movies & TV
WGN-TV3.13×Movies & TV
Fox 13 News3.73×Movies & TV
Saving1.6×Business & Career
Necktie2.28×Fashion & Accessoires
Sears1.7×Shopping
Mariel Hemingway3.29×Fashion & Accessoires
News 133.73×Movies & TV
Enfamil1.97×Kids & Family
Ironmongery2.74×Home & Garden
Gemma Ward4.45×Fashion & Accessoires
FOX13 & myfoxtampabay.com4.79×Movies & TV
Pendleton, Oregon2.86×Travel & Leisure
Artillery2.25×Music & Radio
Ayrton Senna1.6×Sports
WFLA-TV2.88×Movies & TV
Canino4.02×Travel & Leisure
Roaming2.37×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wallace Shawn audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.85
MindfulnessBALANCE1.33
Community OrientationOPEN1.32
IndulgenceJOY1.24
IndividualismJOY1.22
Risk AppetiteTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Wallace Shawn
CountryShare
United States88.5%
Germany7.6%
Italy4.0%

See Wallace Shawn audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Wallace Shawn have in United States?

Wallace Shawn has an estimated audience of 1,964,770 people in United States, concentrated in California and Texas.

What is the gender split and age of Wallace Shawn fans?

62.9% of Wallace Shawn fans are female, 37.1% are male, with an average age of 31.5 years.

Which brands do Wallace Shawn fans like most?

Wallace Shawn fans show strongest brand affinity for Natural rubber (3.29×), WESH 2 News (3.69×), and WFTS-TV (4.06×) over the country average.

Where do Wallace Shawn fans live in United States?

Wallace Shawn fans in United States are most concentrated in California (reach 206,733), Texas (reach 167,074), and Florida (reach 111,944). These three regions account for the largest share of the active audience.

What other brands do Wallace Shawn fans also like?

Beyond Wallace Shawn itself, the audience over-indexes on WESH 2 News (3.69×), WFTS-TV (4.06×), WGN-TV (3.13×), and Fox 13 News (3.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wallace Shawn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.