Zach Top Audience in United States
Zach Top has an estimated audience of 3,763,094 people in United States. 57.7% are female, 42.3% are male, average age 45.3. Top brand affinities: Volkswagen Up, Autism Awareness, Diabetes mellitus awareness, Singer-songwriter, Kia Sportage.
Top brand affinities include Volkswagen Up, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Volkswagen Up (68.97× the country average). Demographically, the Zach Top audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Price Sensitivity, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Country music
Demographics of Zach Top fans
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 45.3 |
| Estimated audience size | 3,763,094 |
Audience persona
The typical Zach Top fan in United States is more female, around 45.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Volkswagen Up.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Volkswagen Up | 68.97× | Cars & Mobility |
| Autism Awareness | 8.47× | Health |
| Diabetes mellitus awareness | 5.94× | Health |
| Singer-songwriter | 3.3× | Music & Radio |
| Kia Sportage | 17.02× | Cars & Mobility |
| Alan Jackson | 11.5× | Music & Radio |
| Dacia Sandero | 78.37× | Cars & Mobility |
| Willie Nelson | 7.29× | Music & Radio |
| Microblogging | 5.84× | Technology & Electronics |
| Fox News Channel | 1.76× | Movies & TV |
| Tractor Supply Company | 3.88× | Shopping |
| Škoda Auto | 12.82× | Cars & Mobility |
| Hobby Lobby | 2.25× | Home & Garden |
| Tracy Chapman | 13.93× | Music & Radio |
| Chris Stapleton | 7.95× | Music & Radio |
| Dwight Yoakam | 9.85× | Music & Radio |
| Income tax | 6.15× | Business & Career |
| Chick-fil-A | 1.84× | Food & Beverages |
| Johnny Cash | 6.62× | Music & Radio |
| Texas Roadhouse | 1.81× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.48 |
| Patriotism | CONSERVATISM | 1.31 |
| Family Orientation | CONSERVATISM | 1.27 |
| Tradition | CONSERVATISM | 1.24 |
| Community Orientation | OPEN | 1.23 |
| Extroversion | THRILL | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.1% |
| Canada | 6.3% |
| United Kingdom | 1.5% |
See Zach Top audiences in other countries
More Country music audiences in United States
- Dolly Parton (13,164,655)
- Ella Langley (11,916,331)
- Jelly Roll (10,890,317)
- Willie Nelson (9,258,577)
- Megan Moroney (8,562,919)
How to read this data
Audience size is the estimated number of people in United States who actively search for Zach Top. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.