Rascasse Audience Intelligence

Zeds Dead Audience in United States

A data profile of the people who buy, follow and care about Zeds Dead in United States — modelled from more than twelve digital signal sources. Zeds Dead has an estimated audience of 494,303 people in United States.

#540among Band in United States#8957among Person in United States#5169in Music & Radio

The average Zeds Dead fan in United States is 28.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Colorado, Texas.

Top brand affinities include Skrillex, Electronic dance music, Resident Advisor, with strongest over-indexing on Skrillex (36.62× the country average).

Demographically, the Zeds Dead audience skews balanced with an average age of 28.1, and over-indexes on personality traits such as Tradition, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Zeds Dead fan in United States is balanced, around 28.1 years old, with strong Tradition tendencies and a notable affinity for Skrillex.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Zeds Dead profile in United States.

Audience size
494K
in United States
Gender
45.3%♀
54.7% male
Age
28.1
average years
Country rank
#36907
Person in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Zeds Dead fans

45.3% are female, 54.7% are male, average age 28.1.

Fig. 02

Gender split

45.3%
Female
54.7%
Male
Demographic split for Zeds Dead audience in United States
MetricValue
Female45.3%
Male54.7%
Average age28.1
Estimated audience size494,303
Fig. 03

Age distribution

Ø 28.1
average years
Age distribution of the Zeds Dead audience in United States
Age bracketShare%
16-1945%
20-2933%
30-3913%
40-496%
50+3%
Fig. 04

Worldwide distribution

70.4%

of the worldwide Zeds Dead audience comes from United States.

Worldwide audience distribution share by country for Zeds Dead
CountryShare
United States70.4%
Canada6.3%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Zeds Dead audience in United States is strongest.

Fig. 05

Top regions by affinity

Zeds Dead fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~40K5.51×
02New Mexico~6K2.27×
03Illinois~40K2.13×
04Utah~8K1.71×
05Michigan~20K1.57×
06Wisconsin~10K1.50×
07Virginia~20K1.39×
08Nevada~6K1.28×
09Washington, District of Columbia~2K1.25×
10Washington~10K1.23×
11Arizona~10K1.22×
12Tennessee~10K1.17×
13Wyoming<1K1.17×
14California~60K1.16×
15Minnesota~8K1.11×
16Oregon~6K1.04×
17Maryland~8K0.99×
18Montana~1K0.98×
19North Dakota<1K0.95×
20Florida~30K0.94×
21New York~30K0.92×
22Texas~40K0.91×
23Massachusetts~9K0.89×
24Kansas~3K0.89×
25Ohio~10K0.87×
26South Dakota<1K0.87×
27Idaho~2K0.86×
28New Hampshire~2K0.86×
29Alaska<1K0.86×
30Missouri~7K0.84×
31Indiana~8K0.83×
32Nebraska~2K0.82×
33Maine~1K0.78×
34Delaware~1K0.78×
35Connecticut~4K0.76×
36Iowa~3K0.76×
37Hawaii~2K0.76×
38Rhode Island~1K0.76×
39West Virginia~2K0.74×
40Pennsylvania~10K0.73×
41Georgia~10K0.73×
42New Jersey~9K0.71×
43Oklahoma~4K0.68×
44Arkansas~3K0.67×
45Louisiana~4K0.65×
46Kentucky~4K0.65×
47Mississippi~3K0.65×
48South Carolina~5K0.63×
49North Carolina~9K0.61×
50Alabama~4K0.56×
Fig. 06

Affinity by region

Affinity by region — Zeds Dead, United States
0.56×1.00×5.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Zeds Dead audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Zeds Dead audience
#·InterestCategoryAffinity×
01Electric Forest FestivalMusic & Radio70.89×
02Deadmau5Music & Radio37.74×
03Excision (musician)Music & Radio36.68×
04SkrillexMusic & Radio36.62×
05Resident AdvisorMusic & Radio31.03×
06Martin GarrixMusic & Radio29.28×
07Zedd (musician)Music & Radio18.31×
08Steve AokiMusic & Radio17.88×
09AviciiMusic & Radio13.91×
10Electric Daisy CarnivalMusic & Radio12.29×
11Deep houseMusic & Radio11.17×
12Toyota SupraCars & Mobility9.06×
13Electronic dance musicMusic & Radio8.95×
14Digital audio workstationTechnology & Electronics8.22×
15Dungeons & DragonsGames6.64×
16Rick and MortyMovies & TV6.62×
17Folk musicMusic & Radio4.41×
18Dance musicMusic & Radio3.47×
19ClothingFashion & Accessoires1.61×
20SupermanMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Zeds Dead audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Zeds Dead audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.21×
Risk AppetiteTHRILL1.64×
MindfulnessBALANCE1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Zeds Dead audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.47×
Family OrientationCONSERVATISM0.57×
SpiritualityBALANCE0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Zeds Dead have in United States?

Zeds Dead has an estimated audience of 494,303 people in United States, concentrated in California and Colorado.

02

What is the gender split and age of Zeds Dead fans?

45.3% of Zeds Dead fans are female, 54.7% are male, with an average age of 28.1 years.

03

Which brands do Zeds Dead fans like most?

Zeds Dead fans show strongest brand affinity for Skrillex (36.62×), Electronic dance music (8.95×), and Resident Advisor (31.03×) over the country average.

04

Where do Zeds Dead fans live in United States?

Zeds Dead fans in United States are most concentrated in California (reach ~60K), Colorado (reach ~40K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Zeds Dead fans also like?

Beyond Zeds Dead itself, the audience over-indexes on Electronic dance music (8.95×), Resident Advisor (31.03×), Deep house (11.17×), and Deadmau5 (37.74×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Zeds Dead. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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