A data profile of the people who buy, follow and care about Coffee in Argentina — modelled from more than twelve digital signal sources. Coffee has an estimated audience of 2,336,902 people in Argentina.
Coffee has an estimated audience of 2,336,902 people in Argentina. 65.8% are female, 34.2% are male, average age 38.9. Top brand affinities: Guillermo del Toro, Pucca, Three Steps Above Heaven, Nikolaj Coster-Waldau, Jean Jaurès.
Top brand affinities include Guillermo del Toro, Pucca, Three Steps Above Heaven, with strongest over-indexing on Guillermo del Toro (1.54× the country average).
Demographically, the Coffee audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Indulgence, Risk Appetite.
The typical Coffee fan in Argentina is more female, around 38.9 years old, with strong Indulgence tendencies and a notable affinity for Guillermo del Toro.
The key figures that characterise the Coffee profile in Argentina.
65.8% are female, 34.2% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 38.9 |
| Estimated audience size | 2,336,902 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Coffee audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 18.9% |
| Japan | 4.7% |
| United Kingdom | 4.2% |
The strongest cross-interests of the Coffee audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hershey's Chocolate World | Food & Beverages | 1.75× | ||
| 02 | Pucca | Movies & TV | 1.66× | ||
| 03 | Three Steps Above Heaven | Movies & TV | 1.59× | ||
| 04 | Ife | Travel & Leisure | 1.59× | ||
| 05 | Guillermo del Toro | Movies & TV | 1.54× | ||
| 06 | Jean Jaurès | Politics & Society | 1.54× | ||
| 07 | Province of Trieste | Travel & Leisure | 1.53× | ||
| 08 | Medianoche | Food & Beverages | 1.53× | ||
| 09 | Microsoft Visio | Technology & Electronics | 1.52× | ||
| 10 | La suegra | Movies & TV | 1.52× | ||
| 11 | National Endowment for the Arts | Arts & Culture | 1.52× | ||
| 12 | Sa-Fire | Music & Radio | 1.52× | ||
| 13 | Nikolaj Coster-Waldau | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.37× | |
| Risk Appetite | THRILL | 1.19× | |
| Sports Activity | POWER | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.80× | |
| Patriotism | CONSERVATISM | 0.84× | |
| Design Affinity | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Coffee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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