Rascasse Audience Intelligence

Computers Audience in Belgium

A data profile of the people who buy, follow and care about Computers in Belgium — modelled from more than twelve digital signal sources. Computers has an estimated audience of 4,859,497 people in Belgium.

The average Computers fan in Belgium is 42.8 years old, balanced, and lives primarily in Antwerp.

The audience is concentrated in Antwerp, East Flanders, West Flanders.

Top brand affinities include Email, Desktop computers, Anime and manga fandom, with strongest over-indexing on Email (1.58× the country average).

Demographically, the Computers audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.

The typical Computers fan in Belgium is balanced, around 42.8 years old, with strong Need for Security tendencies and a notable affinity for Email.

Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Computers profile in Belgium.

Audience size
4.9M
in Belgium
Gender
51.4%
48.6% male
Age
42.8
average years
Country rank
#61
Topic in Belgium
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Computers fans

51.4% are female, 48.6% are male, average age 42.8.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Computers audience in Belgium
MetricValue
Female51.4%
Male48.6%
Average age42.8
Estimated audience size4,859,497
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Computers audience in Belgium
Age bracketShare%
16-1913%
20-2918%
30-3917%
40-4921%
50+31%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Computers audience comes from Belgium.

Worldwide audience distribution share by country for Computers
CountryShare
United States17.9%
India5.2%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Belgium average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Computers audience in Belgium is strongest.

Fig. 05

Top regions by affinity

Computers fans by region: top regions in Belgium
#RegionReachAffinity×
01East Flanders~900K1.93×
02Limburg~400K1.87×
03Antwerp~900K1.86×
04West Flanders~700K1.80×
05Flemish Brabant~600K1.42×
06Luxembourg~100K0.80×
07Brussels~200K0.71×
08Walloon Brabant~90K0.71×
09Province of Namur~200K0.69×
10Liege~200K0.59×
11Hainaut~300K0.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Computers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Computers audience
#·InterestCategoryAffinity×
01Anime worldGames1.72×
02My Hero AcademiaLiterature1.69×
03VivaraPets & Animals1.68×
04Fairy TailLiterature1.67×
05Death NoteLiterature1.66×
06OtakuLiterature1.61×
07KPNTechnology & Electronics1.60×
08Song Joong-kiMovies & TV1.59×
09EmailTechnology & Electronics1.58×
10Desktop computersTechnology & Electronics1.58×
11Computer serversTechnology & Electronics1.58×
12IU (singer)Music & Radio1.57×
13Chris PaulSports1.57×
14WebtoonInternet & Social Media1.56×
15FiberglassTechnology & Electronics1.54×
16Kevin DurantSports1.54×
17Dragon Ball ZMovies & TV1.52×
18Dragon BallMovies & TV1.52×
19Anime and manga fandomLiterature1.50×
20Largemouth bassFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Computers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Computers audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.16×
PatriotismCONSERVATISM1.15×
Social Media UsageJOY1.12×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Computers audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.88×
Convenience OrientationPREMIUM0.93×
Quality AwarenessPREMIUM0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Computers have in Belgium?

Computers has an estimated audience of 4,859,497 people in Belgium, concentrated in Antwerp and East Flanders.

02

What is the gender split and age of Computers fans?

51.4% of Computers fans are female, 48.6% are male, with an average age of 42.8 years.

03

Which brands do Computers fans like most?

Computers fans show strongest brand affinity for Email (1.58×), Desktop computers (1.58×), and Anime and manga fandom (1.5×) over the country average.

04

Where do Computers fans live in Belgium?

Computers fans in Belgium are most concentrated in Antwerp (reach ~900K), East Flanders (reach ~900K), and West Flanders (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Computers fans also like?

Beyond Computers itself, the audience over-indexes on Desktop computers (1.58×), Anime and manga fandom (1.5×), Fiberglass (1.54×), and Computer servers (1.58×) compared to the Belgium average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Belgium who actively search for Computers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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