Rascasse Audience Intelligence

Computers Audience in Netherlands

A data profile of the people who buy, follow and care about Computers in Netherlands — modelled from more than twelve digital signal sources. Computers has an estimated audience of 6,657,371 people in Netherlands.

The average Computers fan in Netherlands is 43.7 years old, balanced, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Brabant, North Holland.

Top brand affinities include WhatsApp, Email, Vitesse, with strongest over-indexing on WhatsApp (1.53× the country average).

Demographically, the Computers audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Computers fan in Netherlands is balanced, around 43.7 years old, with strong Risk Appetite tendencies and a notable affinity for WhatsApp.

Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Computers profile in Netherlands.

Audience size
6.7M
in Netherlands
Gender
50.6%
49.4% male
Age
43.7
average years
Country rank
#66
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Computers fans

50.6% are female, 49.4% are male, average age 43.7.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Computers audience in Netherlands
MetricValue
Female50.6%
Male49.4%
Average age43.7
Estimated audience size6,657,371
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Computers audience in Netherlands
Age bracketShare%
16-1912%
20-2916%
30-3918%
40-4923%
50+32%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Computers audience comes from Netherlands.

Worldwide audience distribution share by country for Computers
CountryShare
United States17.9%
India5.2%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Computers audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

Computers fans by region: top regions in Netherlands
#RegionReachAffinity×
01Friesland~300K1.15×
02Drenthe~200K1.11×
03North Brabant~1M1.09×
04Gelderland~900K1.08×
05Overijssel~500K1.08×
06Zuid-Holland~1.5M1.03×
07Flevoland~200K1.03×
08Limburg~500K1.01×
09Zeeland~100K0.94×
10North Holland~1M0.88×
11Groningen~200K0.88×
12Utrecht~400K0.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Computers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Computers audience
#·InterestCategoryAffinity×
01Anime conventionLiterature1.96×
02One PieceMovies & TV1.93×
03VitesseSports1.90×
04GitHubInternet & Social Media1.86×
05Gaming computerTechnology & Electronics1.85×
06NBA FinalsSports1.85×
07EmailTechnology & Electronics1.75×
08JavaScriptTechnology & Electronics1.74×
09LaptopTechnology & Electronics1.63×
10Artificial intelligenceTechnology & Electronics1.63×
11Electric guitarMusic & Radio1.61×
12Software engineeringBusiness & Career1.60×
13MangaLiterature1.57×
14Detroit technoMusic & Radio1.54×
15WhatsAppInternet & Social Media1.53×
16Real propertyHome & Garden1.53×
17Job interviewBusiness & Career1.52×
18League of LegendsGames1.52×
19Netherlands national football teamSports1.51×
20CruisesTravel & Leisure1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Computers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Computers audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.42×
PatriotismCONSERVATISM1.32×
Early Adopter MentalityPOWER1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Computers audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.82×
Design AffinityPREMIUM0.90×
Luxury OrientationPREMIUM0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Computers have in Netherlands?

Computers has an estimated audience of 6,657,371 people in Netherlands, concentrated in Zuid-Holland and North Brabant.

02

What is the gender split and age of Computers fans?

50.6% of Computers fans are female, 49.4% are male, with an average age of 43.7 years.

03

Which brands do Computers fans like most?

Computers fans show strongest brand affinity for WhatsApp (1.53×), Email (1.75×), and Vitesse (1.9×) over the country average.

04

Where do Computers fans live in Netherlands?

Computers fans in Netherlands are most concentrated in Zuid-Holland (reach ~1.5M), North Brabant (reach ~1M), and North Holland (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Computers fans also like?

Beyond Computers itself, the audience over-indexes on Email (1.75×), Vitesse (1.9×), Real property (1.53×), and Laptop (1.63×) compared to the Netherlands average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Computers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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