Rascasse Audience Intelligence

Computers Audience in France

A data profile of the people who buy, follow and care about Computers in France — modelled from more than twelve digital signal sources. Computers has an estimated audience of 21,133,979 people in France.

The average Computers fan in France is 42.1 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.

Top brand affinities include Ryanair, Google Drive, Google Maps, with strongest over-indexing on Ryanair (1.96× the country average).

Demographically, the Computers audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Computers fan in France is balanced, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Ryanair.

Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Computers profile in France.

Audience size
21.1M
in France
Gender
50.0%
50.0% male
Age
42.1
average years
Country rank
#47
Topic in France
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Computers fans

50.0% are female, 50.0% are male, average age 42.1.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Computers audience in France
MetricValue
Female50.0%
Male50.0%
Average age42.1
Estimated audience size21,133,979
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Computers audience in France
Age bracketShare%
16-1914%
20-2918%
30-3919%
40-4921%
50+28%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Computers audience comes from France.

Worldwide audience distribution share by country for Computers
CountryShare
United States17.9%
India5.2%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Computers audience in France is strongest.

Fig. 05

Top regions by affinity

Computers fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~5M1.36×
02Grand Est~2M1.27×
03Hauts-de-France~2.5M1.25×
04Provence-Alpes-Côte d'Azur~2M1.15×
05Auvergne-Rhône-Alpes~2.5M1.05×
06Occitanie~2M1.04×
07Nouvelle-Aquitaine~2M0.99×
08Centre-Val de Loire~700K0.92×
09Corsica~100K0.92×
10Pays de la Loire~1M0.89×
11Bourgogne-Franche-Comté~800K0.89×
12Brittany~900K0.88×
13Normandy~900K0.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Computers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Computers audience
#·InterestCategoryAffinity×
01Permanent residencyBusiness & Career3.00×
02TinderInternet & Social Media3.00×
03Kitchen gardenHome & Garden3.00×
04FiberglassTechnology & Electronics3.00×
05ImprovisationMusic & Radio3.00×
06Broadcasting of sports eventsMovies & TV3.00×
07DentistryBusiness & Career3.00×
08WIND (Italy)Technology & Electronics3.00×
09Zoom lensTechnology & Electronics3.00×
10Luxury real estateBusiness & Career2.09×
11Anne HathawayMovies & TV2.01×
12Google DriveTechnology & Electronics1.98×
13RyanairTravel & Leisure1.96×
14Office 365Technology & Electronics1.88×
15Midi LibreNews1.79×
16Google MapsInternet & Social Media1.78×
17Instant GamingGames1.72×
18InnovationBusiness & Career1.70×
19EBayShopping1.66×
20Car rentalsCars & Mobility1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Computers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Computers audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.00×
Community OrientationOPEN1.68×
IndulgenceJOY1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Computers audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.89×
Price SensitivityPREMIUM0.89×
Career OrientationPOWER0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Computers have in France?

Computers has an estimated audience of 21,133,979 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Computers fans?

50.0% of Computers fans are female, 50.0% are male, with an average age of 42.1 years.

03

Which brands do Computers fans like most?

Computers fans show strongest brand affinity for Ryanair (1.96×), Google Drive (1.98×), and Google Maps (1.78×) over the country average.

04

Where do Computers fans live in France?

Computers fans in France are most concentrated in Île-de-France (reach ~5M), Auvergne-Rhône-Alpes (reach ~2.5M), and Hauts-de-France (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do Computers fans also like?

Beyond Computers itself, the audience over-indexes on Google Drive (1.98×), Google Maps (1.78×), EBay (1.66×), and Permanent residency (3×) compared to the France average.

Appendix

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How to read this data

Audience size is the estimated number of people in France who actively search for Computers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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