A data profile of the people who buy, follow and care about Nonprofit organization in Belgium — modelled from more than twelve digital signal sources. Nonprofit organization has an estimated audience of 1,939,745 people in Belgium.
Nonprofit organization has an estimated audience of 1,939,745 people in Belgium. 58.0% are female, 42.0% are male, average age 47.1. Top brand affinities: Zoo, Charitable organization, Dagelijkse kost, Jbc, Flowering plant.
Top brand affinities include Zoo, Charitable organization, Dagelijkse kost, with strongest over-indexing on Zoo (1.54× the country average).
Demographically, the Nonprofit organization audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Pet Ownership, Travelling.
The typical Nonprofit organization fan in Belgium is more female, around 47.1 years old, with strong Pet Ownership tendencies and a notable affinity for Zoo.
The key figures that characterise the Nonprofit organization profile in Belgium.
58.0% are female, 42.0% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 58.0% |
| Male | 42.0% |
| Average age | 47.1 |
| Estimated audience size | 1,939,745 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 42% |
of the worldwide Nonprofit organization audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 29.1% |
| United Kingdom | 5.9% |
| Italy | 4.6% |
The strongest cross-interests of the Nonprofit organization audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Foundation (nonprofit) | Business & Career | 2.46× | ||
| 02 | Radio 1 (Belgium) | Music & Radio | 2.06× | ||
| 03 | Charitable organization | Politics & Society | 1.90× | ||
| 04 | Radio 2 | Music & Radio | 1.84× | ||
| 05 | Veterinary physician | Pets & Animals | 1.82× | ||
| 06 | Leven, Fife | Travel & Leisure | 1.82× | ||
| 07 | Flowering plant | Home & Garden | 1.65× | ||
| 08 | Grandparent | Kids & Family | 1.62× | ||
| 09 | Thuis | Movies & TV | 1.61× | ||
| 10 | Dagelijkse kost | Food & Beverages | 1.60× | ||
| 11 | Bed and breakfast | Travel & Leisure | 1.60× | ||
| 12 | Brigitte Bardot | Movies & TV | 1.58× | ||
| 13 | Forest | Travel & Leisure | 1.56× | ||
| 14 | Sewing | Home & Garden | 1.55× | ||
| 15 | Zoo | Kids & Family | 1.54× | ||
| 16 | Jbc | Kids & Family | 1.54× | ||
| 17 | Knack (magazine) | News | 1.54× | ||
| 18 | MSN | News | 1.53× | ||
| 19 | Plopsaland De Panne | Travel & Leisure | 1.52× | ||
| 20 | Animal husbandry | Politics & Society | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.14× | |
| Travelling | THRILL | 0.95× | |
| Design Affinity | PREMIUM | 0.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.43× | |
| Early Adopter Mentality | POWER | 0.54× | |
| Social Media Usage | JOY | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Nonprofit organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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