A data profile of the people who buy, follow and care about Nativity of Jesus in Brazil — modelled from more than twelve digital signal sources. Nativity of Jesus has an estimated audience of 3,752,820 people in Brazil.
Nativity of Jesus has an estimated audience of 3,752,820 people in Brazil. 65.7% are female, 34.3% are male, average age 42.6. Top brand affinities: Seleção Brasileira, Transformers (toy line), RB Leipzig, Fluminense FC, Tradition.
Top brand affinities include Seleção Brasileira, Transformers (toy line), RB Leipzig, with strongest over-indexing on Seleção Brasileira (1.6× the country average).
Demographically, the Nativity of Jesus audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Tradition, Family Orientation.
The typical Nativity of Jesus fan in Brazil is more female, around 42.6 years old, with strong Tradition tendencies and a notable affinity for Seleção Brasileira.
The key figures that characterise the Nativity of Jesus profile in Brazil.
65.7% are female, 34.3% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 65.7% |
| Male | 34.3% |
| Average age | 42.6 |
| Estimated audience size | 3,752,820 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide Nativity of Jesus audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 43.8% |
| Brazil | 9.5% |
| Italy | 8.7% |
The strongest cross-interests of the Nativity of Jesus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Transformers (toy line) | Kids & Family | 8.87× | ||
| 02 | RB Leipzig | Sports | 8.87× | ||
| 03 | Bayer 04 Leverkusen | Sports | 8.87× | ||
| 04 | 2. Bundesliga | Sports | 8.87× | ||
| 05 | Eintracht Frankfurt | Sports | 8.87× | ||
| 06 | Manuel Neuer | Sports | 8.87× | ||
| 07 | Toy Story (franchise) | Movies & TV | 5.79× | ||
| 08 | Borussia Dortmund | Sports | 4.18× | ||
| 09 | Rick and Morty | Movies & TV | 4.12× | ||
| 10 | Microwave oven | Home & Garden | 3.43× | ||
| 11 | Spanish language | Politics & Society | 3.06× | ||
| 12 | Tradition | Politics & Society | 2.94× | ||
| 13 | Public transport | Cars & Mobility | 2.60× | ||
| 14 | Religion | Business & Career | 2.06× | ||
| 15 | Fluminense FC | Sports | 1.83× | ||
| 16 | Esporte Clube Bahia | Sports | 1.77× | ||
| 17 | Fortaleza Esporte Clube | Sports | 1.76× | ||
| 18 | Botafogo de Futebol e Regatas | Sports | 1.63× | ||
| 19 | CR Vasco da Gama | Sports | 1.61× | ||
| 20 | Seleção Brasileira | Sports | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.94× | |
| Family Orientation | CONSERVATISM | 2.09× | |
| Patriotism | CONSERVATISM | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.35× | |
| Luxury Orientation | PREMIUM | 0.58× | |
| Price Sensitivity | PREMIUM | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Nativity of Jesus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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