Rascasse Audience Intelligence

Moda Feminina Audience in Colombia

A data profile of the people who buy, follow and care about Moda Feminina in Colombia — modelled from more than twelve digital signal sources. Moda Feminina has an estimated audience of 2,288,852 people in Colombia.

#542among Topic in Colombia
#36in Fashion & Accessoires

Moda Feminina has an estimated audience of 2,288,852 people in Colombia. 71.4% are female, 28.6% are male, average age 31.2. Top brand affinities: Skin care, Natural skin care, Hair care, Fast food, Art jewelry.

Top brand affinities include Skin care, Natural skin care, Hair care, with strongest over-indexing on Skin care (1.9× the country average).

Demographically, the Moda Feminina audience skews more female with an average age of 31.2, and over-indexes on personality traits such as Design Affinity, Mindfulness.

The typical Moda Feminina fan in Colombia is more female, around 31.2 years old, with strong Design Affinity tendencies and a notable affinity for Skin care.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Moda Feminina profile in Colombia.

Audience size
2.3M
in Colombia
Gender
71.4%
28.6% male
Age
31.2
average years
Country rank
#719
Topic in Colombia
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Moda Feminina fans

71.4% are female, 28.6% are male, average age 31.2.

Fig. 02

Gender split

71.4%
Female
28.6%
Male
Demographic split for Moda Feminina audience in Colombia
MetricValue
Female71.4%
Male28.6%
Average age31.2
Estimated audience size2,288,852
Fig. 03

Age distribution

Ø 31.2
average years
Age distribution of the Moda Feminina audience in Colombia
Age bracketShare%
16-1938%
20-2928%
30-3916%
40-4910%
50+8%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Moda Feminina audience comes from Colombia.

Worldwide audience distribution share by country for Moda Feminina
CountryShare
Brazil14.3%
United States12.1%
Spain8.4%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Moda Feminina audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Moda Feminina audience
#·InterestCategoryAffinity×
01Outfit of the dayFashion & Accessoires3.04×
02StreetwearFashion & Accessoires2.40×
03ToothbrushBeauty & Wellness2.33×
04Natural skin careBeauty & Wellness2.32×
05Artificial nailsBeauty & Wellness2.30×
06Art jewelryFashion & Accessoires2.27×
07Anti-aging creamBeauty & Wellness2.27×
08Hair conditionerBeauty & Wellness2.25×
09Hair ironBeauty & Wellness2.17×
10Hair careBeauty & Wellness1.97×
11Local foodFood & Beverages1.97×
12Hair removalBeauty & Wellness1.94×
13Skin careBeauty & Wellness1.90×
14Pet storePets & Animals1.86×
15IKEAHome & Garden1.86×
16Organic foodFood & Beverages1.81×
17NightlifeArts & Culture1.80×
18Pet foodPets & Animals1.65×
19Children's clothingFashion & Accessoires1.62×
20Fast foodFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Moda Feminina audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Moda Feminina audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.10×
MindfulnessBALANCE1.94×
Career OrientationPOWER1.78×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Moda Feminina audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.64×
SpiritualityBALANCE0.65×
TraditionCONSERVATISM0.81×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Colombia who actively search for Moda Feminina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →