27 Dresses Audience in Germany
27 Dresses has an estimated audience of 238,604 people in Germany. 54.3% are female, 45.7% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Zagreb, Rossmann, Pleural effusion, The Hollies (Official), Headhunters (film).
The average 27 Dresses fan in Germany is 41.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Zagreb, Rossmann, Pleural effusion, with strongest over-indexing on Zagreb (30× the country average). Demographically, the 27 Dresses audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Tradition, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of 27 Dresses fans
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 41.8 |
| Estimated audience size | 238,604 |
Audience persona
The typical 27 Dresses fan in Germany is balanced, around 41.8 years old, with strong Tradition tendencies and a notable affinity for Zagreb.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,642 | 1.08× |
| Bayern | 42,084 | 1.1× |
| Baden-Württemberg | 33,157 | 1.02× |
| Niedersachsen | 24,658 | 1.06× |
| Hessen | 19,566 | 1.08× |
| Rheinland-Pfalz | 12,460 | 1.04× |
| Berlin | 12,271 | 1.15× |
| Sachsen | 10,763 | 0.92× |
| Schleswig-Holstein | 8,821 | 1.03× |
| Brandenburg | 7,257 | 0.98× |
| Hamburg | 5,972 | 1.11× |
| Thüringen | 5,500 | 0.9× |
| Sachsen-Anhalt | 5,450 | 0.88× |
| Mecklenburg-Vorpommern | 4,175 | 0.92× |
| Saarland | 2,377 | 0.81× |
| Bremen | 1,868 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zagreb | 30× | Travel & Leisure |
| Rossmann | 2.11× | Shopping |
| Pleural effusion | 8.97× | Health |
| The Hollies (Official) | 12.65× | Music & Radio |
| Headhunters (film) | 8.3× | Movies & TV |
| Knauf Insulation | 20× | Business & Career |
| Gil Ofarim | 2.04× | Music & Radio |
| perfect getaway | 20× | Movies & TV |
| Hooked on Phonics | 54.73× | Kids & Family |
| Škoda Kodiaq | 2.82× | Cars & Mobility |
| Google Home | 7.81× | Technology & Electronics |
| Racing | 2.42× | Cars & Mobility |
| Bell Helmets | 15.59× | Cars & Mobility |
| Stradivarius | 1.97× | Shopping |
| Litter box | 1.51× | Pets & Animals |
| La rosa de Guadalupe | 17.85× | Movies & TV |
| Cachorro | 3.92× | Pets & Animals |
| Bank account | 3.14× | Business & Career |
| Hämatom | 20× | Music & Radio |
| Figure painting (hobby) | 3.77× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.47 |
| Sustainability | BALANCE | 1.81 |
| Convenience Orientation | PREMIUM | 1.64 |
| Early Adopter Mentality | POWER | 1.53 |
| Family Orientation | CONSERVATISM | 1.5 |
| Price Sensitivity | PREMIUM | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.6% |
| India | 7.8% |
| United Kingdom | 7.2% |
See 27 Dresses audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does 27 Dresses have in Germany?
27 Dresses has an estimated audience of 238,604 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of 27 Dresses fans?
54.3% of 27 Dresses fans are female, 45.7% are male, with an average age of 41.8 years.
Which brands do 27 Dresses fans like most?
27 Dresses fans show strongest brand affinity for Zagreb (30×), Rossmann (2.11×), and Pleural effusion (8.97×) over the country average.
Where do 27 Dresses fans live in Germany?
27 Dresses fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,642), Bayern (reach 42,084), and Baden-Württemberg (reach 33,157). These three regions account for the largest share of the active audience.
What other brands do 27 Dresses fans also like?
Beyond 27 Dresses itself, the audience over-indexes on Rossmann (2.11×), Pleural effusion (8.97×), The Hollies (Official) (12.65×), and Headhunters (film) (8.3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 27 Dresses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.