A data profile of the people who buy, follow and care about Agatha Christie in Germany — modelled from more than twelve digital signal sources. Agatha Christie has an estimated audience of 655,422 people in Germany.
The average Agatha Christie fan in Germany is 37.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Hugendubel, Hermann Hesse, Dan Brown, with strongest over-indexing on Hugendubel (5.05× the country average).
Demographically, the Agatha Christie audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Healthy Lifestyle, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Agatha Christie fan in Germany is more female, around 37.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Hugendubel.
The key figures that characterise the Agatha Christie profile in Germany.
68.8% are female, 31.2% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 68.8% |
| Male | 31.2% |
| Average age | 37.1 |
| Estimated audience size | 655,422 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 17% | |
| 30-39 | 17% | |
| 40-49 | 20% | |
| 50+ | 18% |
of the worldwide Agatha Christie audience comes from Germany.
| Country | Share |
|---|---|
| United States | 16.7% |
| United Kingdom | 10.6% |
| Brazil | 9.3% |
Where the Agatha Christie audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 1.21× | |
| 02 | Sachsen | ~30K | 1.07× | |
| 03 | Hamburg | ~20K | 1.05× | |
| 04 | Bremen | ~6K | 1.05× | |
| 05 | Nordrhein-Westfalen | ~100K | 1.02× | |
| 06 | Niedersachsen | ~60K | 1.02× | |
| 07 | Bayern | ~100K | 1.00× | |
| 08 | Hessen | ~50K | 1.00× | |
| 09 | Schleswig-Holstein | ~20K | 1.00× | |
| 10 | Thüringen | ~20K | 0.99× | |
| 11 | Baden-Württemberg | ~80K | 0.95× | |
| 12 | Rheinland-Pfalz | ~30K | 0.94× | |
| 13 | Brandenburg | ~20K | 0.94× | |
| 14 | Sachsen-Anhalt | ~20K | 0.94× | |
| 15 | Saarland | ~7K | 0.94× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.93× |
The strongest cross-interests of the Agatha Christie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | John Grisham | Literature | 25.74× | ||
| 02 | Hermann Hesse | Literature | 20.80× | ||
| 03 | Lee Child | Literature | 18.41× | ||
| 04 | Dan Brown | Literature | 16.27× | ||
| 05 | Diana Gabaldon | Literature | 14.77× | ||
| 06 | Harlan Coben | Literature | 13.58× | ||
| 07 | Ernest Hemingway | Literature | 12.24× | ||
| 08 | Jane Austen | Literature | 11.98× | ||
| 09 | colleen hoover | Literature | 9.68× | ||
| 10 | Columbo | Movies & TV | 9.66× | ||
| 11 | Paranormal romance | Literature | 7.27× | ||
| 12 | Midsomer Murders | Movies & TV | 6.56× | ||
| 13 | Hugendubel | Shopping | 5.05× | ||
| 14 | New-adult fiction | Literature | 4.57× | ||
| 15 | Thalia | Shopping | 4.05× | ||
| 16 | True Detective | Movies & TV | 3.22× | ||
| 17 | Crime fiction | Literature | 3.21× | ||
| 18 | Rossmann | Shopping | 2.23× | ||
| 19 | Deichmann | Shopping | 1.65× | ||
| 20 | Harry Potter | Movies & TV | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.11× | |
| Price Sensitivity | PREMIUM | 1.09× | |
| Pet Ownership | JOY | 1.08× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.71× | |
| Career Orientation | POWER | 0.78× | |
| Patriotism | CONSERVATISM | 0.82× |
Agatha Christie has an estimated audience of 655,422 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
68.8% of Agatha Christie fans are female, 31.2% are male, with an average age of 37.1 years.
Agatha Christie fans show strongest brand affinity for Hugendubel (5.05×), Hermann Hesse (20.8×), and Dan Brown (16.27×) over the country average.
Agatha Christie fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Agatha Christie itself, the audience over-indexes on Hermann Hesse (20.8×), Dan Brown (16.27×), Jane Austen (11.98×), and Harlan Coben (13.58×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Agatha Christie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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