Alexander Herrmann Audience in Germany
Alexander Herrmann has an estimated audience of 810,059 people in Germany. 61.2% are female, 38.8% are male, average age 42.6. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Home Office, Goes, Keeper (password manager), Saving, Time (magazine).
The average Alexander Herrmann fan in Germany is 42.6 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Home Office, Goes, Keeper (password manager), with strongest over-indexing on Home Office (1.87× the country average). Demographically, the Alexander Herrmann audience skews more female with an average age of 42.6, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Person · Subtype: Chef
Demographics of Alexander Herrmann fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 42.6 |
| Estimated audience size | 810,059 |
Audience persona
The typical Alexander Herrmann fan in Germany is more female, around 42.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 308,909 | 2.37× |
| Nordrhein-Westfalen | 163,610 | 0.92× |
| Baden-Württemberg | 111,993 | 1.01× |
| Niedersachsen | 68,355 | 0.87× |
| Hessen | 56,332 | 0.91× |
| Sachsen | 45,758 | 1.15× |
| Rheinland-Pfalz | 38,022 | 0.94× |
| Thüringen | 28,595 | 1.39× |
| Berlin | 26,317 | 0.73× |
| Schleswig-Holstein | 23,675 | 0.81× |
| Brandenburg | 23,126 | 0.92× |
| Sachsen-Anhalt | 20,544 | 0.98× |
| Hamburg | 13,298 | 0.73× |
| Mecklenburg-Vorpommern | 12,459 | 0.81× |
| Saarland | 8,603 | 0.86× |
| Bremen | 4,152 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.87× | Business & Career |
| Goes | 1.51× | Travel & Leisure |
| Keeper (password manager) | 5.72× | Technology & Electronics |
| Saving | 1.71× | Business & Career |
| Time (magazine) | 2.26× | News |
| Jack White | 1.78× | Movies & TV |
| Israel | 1.77× | Travel & Leisure |
| Oliver Kahn | 2.86× | Sports |
| Este, Veneto | 1.79× | Travel & Leisure |
| Esra Erol | 3.62× | Movies & TV |
| Google Analytics | 1.6× | Internet & Social Media |
| Graham Greene (actor) | 2.24× | |
| Bull riding | 3.57× | Sports |
| Emperor Entertainment Group | 1.94× | Business & Career |
| Chaco Province | 13.45× | Travel & Leisure |
| Volvo V60 | 2.23× | Cars & Mobility |
| Vijesti.ba | 1.97× | News |
| Bully (2011 film) | 2.78× | Movies & TV |
| Ho, Ghana | 2.05× | Travel & Leisure |
| New Era (Namibia) | 1.94× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.43 |
| Patriotism | CONSERVATISM | 1.35 |
| Indulgence | JOY | 1.33 |
| Travelling | THRILL | 1.22 |
| Pet Ownership | JOY | 1.2 |
| Tradition | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.1% |
| Austria | 4.8% |
| Switzerland | 2.8% |
See Alexander Herrmann audiences in other countries
More Chef audiences in Germany
- Alfons Schuhbeck (2,554,463)
- Cornelia Poletto (1,206,211)
- Steffen Henssler (927,720)
- Tim Raue (770,478)
- Frank Rosin (758,535)
Frequently asked questions
How many fans does Alexander Herrmann have in Germany?
Alexander Herrmann has an estimated audience of 810,059 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Alexander Herrmann fans?
61.2% of Alexander Herrmann fans are female, 38.8% are male, with an average age of 42.6 years.
Which brands do Alexander Herrmann fans like most?
Alexander Herrmann fans show strongest brand affinity for Home Office (1.87×), Goes (1.51×), and Keeper (password manager) (5.72×) over the country average.
Where do Alexander Herrmann fans live in Germany?
Alexander Herrmann fans in Germany are most concentrated in Bayern (reach 308,909), Nordrhein-Westfalen (reach 163,610), and Baden-Württemberg (reach 111,993). These three regions account for the largest share of the active audience.
What other brands do Alexander Herrmann fans also like?
Beyond Alexander Herrmann itself, the audience over-indexes on Goes (1.51×), Keeper (password manager) (5.72×), Saving (1.71×), and Time (magazine) (2.26×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Alexander Herrmann. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.