Rascasse Audience Intelligence

Antique furniture Audience in Germany

A data profile of the people who buy, follow and care about Antique furniture in Germany — modelled from more than twelve digital signal sources. Antique furniture has an estimated audience of 818,919 people in Germany.

#3548among Topic in Germany#491in Home & Garden

The average Antique furniture fan in Germany is 41.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Mid-century modern, Vintage Furniture, Anya Taylor-Joy, with strongest over-indexing on Mid-century modern (17.61× the country average).

Demographically, the Antique furniture audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Community Orientation, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Antique furniture fan in Germany is more female, around 41.9 years old, with strong Community Orientation tendencies and a notable affinity for Mid-century modern.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Antique furniture profile in Germany.

Audience size
819K
in Germany
Gender
68.7%♀
31.3% male
Age
41.9
average years
Country rank
#7734
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Antique furniture fans

68.7% are female, 31.3% are male, average age 41.9.

Fig. 02

Gender split

68.7%
Female
31.3%
Male
Demographic split for Antique furniture audience in Germany
MetricValue
Female68.7%
Male31.3%
Average age41.9
Estimated audience size818,919
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Antique furniture audience in Germany
Age bracketShare%
16-1913%
20-2917%
30-3920%
40-4926%
50+24%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Antique furniture audience comes from Germany.

Worldwide audience distribution share by country for Antique furniture
CountryShare
United States41.9%
United Kingdom8.2%
Japan6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Antique furniture audience in Germany is strongest.

Fig. 05

Top regions by affinity

Antique furniture fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~10K1.40×
02Saarland~10K1.25×
03Thüringen~20K1.10×
04Sachsen-Anhalt~20K1.03×
05Mecklenburg-Vorpommern~20K1.03×
06Berlin~40K1.01×
07Brandenburg~30K1.00×
08Rheinland-Pfalz~40K0.99×
09Hamburg~20K0.97×
10Schleswig-Holstein~30K0.95×
11Sachsen~40K0.91×
12Hessen~50K0.87×
13Niedersachsen~70K0.83×
14Bayern~100K0.81×
15Baden-Württemberg~90K0.78×
16Nordrhein-Westfalen~100K0.70×
Fig. 06

Affinity by region

Affinity by region — Antique furniture, Germany
0.70×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Antique furniture audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Antique furniture audience
#·InterestCategoryAffinity×
01Kings DominionTravel & Leisure102.79×
02Bob EvansFood & Beverages63.68×
03NPTA - National Pharmacy Technician AssociationTopic57.03×
04CoyotePets & Animals52.63×
05The American University of Iraq – SulaimaniBusiness & Career46.43×
06Takeshi's CastleSports44.91×
07Vintage FurnitureHome & Garden42.87×
08Vintage ToysKids & Family42.47×
09The Vintage FarmhouseTopic39.75×
10Der TrödeltruppMovies & TV36.36×
11Second LifeGames23.18×
12Headboard (furniture)Home & Garden22.69×
13Shabby chicHome & Garden20.39×
14Mid-century modernHome & Garden17.61×
15Anya Taylor-JoyMovies & TV17.57×
16Vintage StoreShopping12.63×
17Meta Quest 3Technology & Electronics12.04×
18SPRINTSMusic & Radio10.44×
19SellpyFashion & Accessoires6.04×
20Flea marketHome & Garden5.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Antique furniture audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Antique furniture audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.24×
Design AffinityPREMIUM1.88×
Price SensitivityPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Antique furniture audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.79×
Need for SecurityCONSERVATISM0.80×
Career OrientationPOWER0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Antique furniture have in Germany?

Antique furniture has an estimated audience of 818,919 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Antique furniture fans?

68.7% of Antique furniture fans are female, 31.3% are male, with an average age of 41.9 years.

03

Which brands do Antique furniture fans like most?

Antique furniture fans show strongest brand affinity for Mid-century modern (17.61×), Vintage Furniture (42.87×), and Anya Taylor-Joy (17.57×) over the country average.

04

Where do Antique furniture fans live in Germany?

Antique furniture fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Antique furniture fans also like?

Beyond Antique furniture itself, the audience over-indexes on Vintage Furniture (42.87×), Anya Taylor-Joy (17.57×), Headboard (furniture) (22.69×), and Shabby chic (20.39×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Antique furniture audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Antique furniture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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