Black Sea Audience in Germany

Black Sea has an estimated audience of 605,405 people in Germany. 52.5% are female, 47.5% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Galatasaray S.K., Trabzonspor, Fenerbahçe S.K., Beşiktaş, Google News.
The average Black Sea fan in Germany is 40.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Galatasaray S.K., Trabzonspor, Fenerbahçe S.K., with strongest over-indexing on Galatasaray S.K. (10.72× the country average). Demographically, the Black Sea audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Pet Ownership, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Black Sea fans
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 40.7 |
| Estimated audience size | 605,405 |
Audience persona
The typical Black Sea fan in Germany is balanced, around 40.7 years old, with strong Pet Ownership tendencies and a notable affinity for Galatasaray S.K..
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 148,264 | 1.12× |
| Bayern | 106,899 | 1.1× |
| Baden-Württemberg | 94,773 | 1.15× |
| Niedersachsen | 59,309 | 1.01× |
| Hessen | 43,843 | 0.95× |
| Sachsen | 31,107 | 1.05× |
| Rheinland-Pfalz | 29,158 | 0.96× |
| Berlin | 25,120 | 0.93× |
| Schleswig-Holstein | 21,222 | 0.98× |
| Brandenburg | 18,784 | 1× |
| Sachsen-Anhalt | 15,518 | 0.99× |
| Thüringen | 14,428 | 0.94× |
| Hamburg | 13,103 | 0.96× |
| Mecklenburg-Vorpommern | 11,847 | 1.02× |
| Saarland | 6,757 | 0.91× |
| Bremen | 4,900 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Galatasaray S.K. | 10.72× | Sports |
| Trabzonspor | 15.01× | Sports |
| Fenerbahçe S.K. | 12.77× | Sports |
| Beşiktaş | 17.02× | Sports |
| Google News | 8.38× | News |
| Beşiktaş J.K. | 9.65× | Sports |
| Varna | 19.76× | Travel & Leisure |
| Holstein Kiel | 9.46× | Sports |
| Fanatik | 9.02× | News |
| Süper Lig | 9.64× | Sports |
| Bulgaria | 5.55× | Travel & Leisure |
| SV Darmstadt 98 | 11.4× | Sports |
| Habertürk | 10.15× | News |
| Sportal.bg | 33.73× | Sports |
| Turkey national football team | 9.71× | Sports |
| Black Sea Region | 22.25× | Travel & Leisure |
| Ankara | 6.75× | Travel & Leisure |
| Clothing | 2.07× | Fashion & Accessoires |
| Trabzon | 18.38× | Travel & Leisure |
| TRT 1 | 9.99× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.67 |
| Spirituality | BALANCE | 1.29 |
| Need for Security | CONSERVATISM | 1.29 |
| Design Affinity | PREMIUM | 1.18 |
| Travelling | THRILL | 1.17 |
| Quality Awareness | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Bulgaria | 21.3% |
| Romania | 13.4% |
| Turkey | 8.9% |
See Black Sea audiences in other countries
More Travel & Leisure audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Black Sea have in Germany?
Black Sea has an estimated audience of 605,405 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Black Sea fans?
52.5% of Black Sea fans are female, 47.5% are male, with an average age of 40.7 years.
Which brands do Black Sea fans like most?
Black Sea fans show strongest brand affinity for Galatasaray S.K. (10.72×), Trabzonspor (15.01×), and Fenerbahçe S.K. (12.77×) over the country average.
Where do Black Sea fans live in Germany?
Black Sea fans in Germany are most concentrated in Nordrhein-Westfalen (reach 148,264), Bayern (reach 106,899), and Baden-Württemberg (reach 94,773). These three regions account for the largest share of the active audience.
What other brands do Black Sea fans also like?
Beyond Black Sea itself, the audience over-indexes on Trabzonspor (15.01×), Fenerbahçe S.K. (12.77×), Beşiktaş (17.02×), and Google News (8.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Black Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.