A data profile of the people who buy, follow and care about Black Sea in United States — modelled from more than twelve digital signal sources. Black Sea has an estimated audience of 575,019 people in United States.
The average Black Sea fan in United States is 41.1 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Black Sea Region, Odessa, Google News, with strongest over-indexing on Black Sea Region (184.42× the country average).
Demographically, the Black Sea audience skews balanced with an average age of 41.1, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Black Sea fan in United States is balanced, around 41.1 years old, with strong Patriotism tendencies and a notable affinity for Black Sea Region.
The key figures that characterise the Black Sea profile in United States.
46.6% are female, 53.4% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 46.6% |
| Male | 53.4% |
| Average age | 41.1 |
| Estimated audience size | 575,019 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Black Sea audience comes from United States.
| Country | Share |
|---|---|
| Bulgaria | 21.2% |
| Romania | 13.4% |
| Turkey | 8.9% |
Where the Black Sea audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Minnesota | ~20K | 2.42× | |
| 02 | Virginia | ~20K | 1.51× | |
| 03 | Alaska | ~2K | 1.27× | |
| 04 | Texas | ~60K | 1.22× | |
| 05 | Washington, District of Columbia | ~2K | 1.20× | |
| 06 | Washington | ~10K | 1.19× | |
| 07 | South Dakota | ~2K | 1.19× | |
| 08 | Maine | ~2K | 1.11× | |
| 09 | Massachusetts | ~10K | 1.07× | |
| 10 | New Hampshire | ~2K | 1.07× | |
| 11 | Utah | ~5K | 1.06× | |
| 12 | Nebraska | ~3K | 1.06× | |
| 13 | North Dakota | ~1K | 1.06× | |
| 14 | Montana | ~2K | 1.05× | |
| 15 | Vermont | ~1K | 1.05× | |
| 16 | Oregon | ~7K | 1.04× | |
| 17 | Idaho | ~3K | 1.03× | |
| 18 | Georgia | ~20K | 1.01× | |
| 19 | Tennessee | ~10K | 1.00× | |
| 20 | Connecticut | ~6K | 1.00× | |
| 21 | Colorado | ~9K | 0.99× | |
| 22 | Kansas | ~4K | 0.99× | |
| 23 | Missouri | ~9K | 0.97× | |
| 24 | Indiana | ~10K | 0.96× | |
| 25 | Wisconsin | ~8K | 0.96× | |
| 26 | New York | ~30K | 0.95× | |
| 27 | Illinois | ~20K | 0.95× | |
| 28 | Oklahoma | ~6K | 0.95× | |
| 29 | Hawaii | ~2K | 0.95× | |
| 30 | Pennsylvania | ~20K | 0.94× | |
| 31 | Michigan | ~10K | 0.94× | |
| 32 | South Carolina | ~8K | 0.94× | |
| 33 | Maryland | ~9K | 0.93× | |
| 34 | North Carolina | ~20K | 0.92× | |
| 35 | California | ~60K | 0.91× | |
| 36 | Kentucky | ~7K | 0.91× | |
| 37 | Rhode Island | ~2K | 0.91× | |
| 38 | West Virginia | ~2K | 0.89× | |
| 39 | Iowa | ~4K | 0.88× | |
| 40 | Ohio | ~20K | 0.86× | |
| 41 | New Jersey | ~10K | 0.86× | |
| 42 | Florida | ~30K | 0.84× | |
| 43 | Alabama | ~7K | 0.84× | |
| 44 | Louisiana | ~6K | 0.83× | |
| 45 | Delaware | ~1K | 0.83× | |
| 46 | New Mexico | ~2K | 0.82× | |
| 47 | Arizona | ~9K | 0.80× | |
| 48 | Mississippi | ~4K | 0.79× | |
| 49 | Arkansas | ~4K | 0.79× | |
| 50 | Nevada | ~4K | 0.77× |
The strongest cross-interests of the Black Sea audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Black Sea Region | Travel & Leisure | 184.42× | ||
| 02 | Varna | Travel & Leisure | 70.05× | ||
| 03 | Batumi | Travel & Leisure | 48.26× | ||
| 04 | Mogadishu | Travel & Leisure | 33.24× | ||
| 05 | Grigor Dimitrov | Sports | 30.91× | ||
| 06 | Russian Empire | Politics & Society | 28.00× | ||
| 07 | Odessa | Travel & Leisure | 24.24× | ||
| 08 | Tbilisi | Travel & Leisure | 22.49× | ||
| 09 | Crimea | Travel & Leisure | 20.11× | ||
| 10 | Jonathan Ross | Movies & TV | 12.30× | ||
| 11 | Steffi Graf | Sports | 11.45× | ||
| 12 | HBO (Asia) | Movies & TV | 9.20× | ||
| 13 | Roland Garros | Sports | 8.63× | ||
| 14 | Soviet Union | Politics & Society | 6.82× | ||
| 15 | Google News | News | 6.73× | ||
| 16 | Ukraine | Travel & Leisure | 5.52× | ||
| 17 | Ben Shelton | Sports | 4.76× | ||
| 18 | Dick Cheney | Politics & Society | 3.27× | ||
| 19 | Dick Van Dyke | Movies & TV | 2.10× | ||
| 20 | AutoZone | Cars & Mobility | 1.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.83× | |
| Need for Security | CONSERVATISM | 1.21× | |
| Spirituality | BALANCE | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.63× | |
| Design Affinity | PREMIUM | 0.65× | |
| Creativity | OPEN | 0.70× |
Black Sea has an estimated audience of 575,019 people in United States, concentrated in Texas and California.
46.6% of Black Sea fans are female, 53.4% are male, with an average age of 41.1 years.
Black Sea fans show strongest brand affinity for Black Sea Region (184.42×), Odessa (24.24×), and Google News (6.73×) over the country average.
Black Sea fans in United States are most concentrated in Texas (reach ~60K), California (reach ~60K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Black Sea itself, the audience over-indexes on Odessa (24.24×), Google News (6.73×), Crimea (20.11×), and Varna (70.05×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Black Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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