Tbilisi Audience in United States

Tbilisi has an estimated audience of 602,776 people in United States. 58.1% are female, 41.9% are male, average age 37.5. Top regions: California, New York, Texas. Top brand affinities: Burj Al Arab, University of St Andrews, The Dubai Mall, Houston Astros, Palm Jumeirah.

The average Tbilisi fan in United States is 37.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Burj Al Arab, University of St Andrews, The Dubai Mall, with strongest over-indexing on Burj Al Arab (166.67× the country average). Demographically, the Tbilisi audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Travelling, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Tbilisi fans

Demographic split for Tbilisi audience in United States
MetricValue
Female58.1%
Male41.9%
Average age37.5
Estimated audience size602,776

Audience persona

The typical Tbilisi fan in United States is more female, around 37.5 years old, with strong Travelling tendencies and a notable affinity for Burj Al Arab.

Top regions in United States

Top regions ranked by reach for Tbilisi in United States
RegionReachAffinity
California94,7561.43×
New York66,7941.98×
Texas49,6750.96×
Florida39,2950.96×
Georgia25,5361.38×
Illinois23,7961.19×
Pennsylvania21,1591.04×
Virginia20,9101.42×
New Jersey20,7551.35×
Washington18,4951.53×
Massachusetts17,5251.48×
North Carolina17,1420.95×
Ohio13,7620.74×
Michigan12,7520.81×
Maryland12,6011.22×
Colorado11,0291.16×
Arizona10,7710.88×
Tennessee9,2390.76×
Minnesota8,4990.98×
Oregon8,2891.2×
Indiana8,2480.75×
Missouri8,1350.84×
Connecticut7,3241.21×
Wisconsin7,1350.79×
South Carolina6,9780.77×
Washington, District of Columbia6,6093.65×
Alabama5,6660.67×
Nevada5,3310.91×
Kentucky5,1860.69×
Utah5,1720.96×
Louisiana4,9710.64×
Oklahoma4,6840.7×
Kansas3,6910.78×
Iowa3,4260.69×
Arkansas3,1160.63×
New Mexico2,5470.84×
Idaho2,4400.81×
Hawaii2,3760.92×
New Hampshire2,3230.98×
Mississippi2,2980.46×
Maine2,2321.03×
Nebraska1,9080.63×
Rhode Island1,9010.99×
Montana1,5510.93×
West Virginia1,5430.55×
Alaska1,3251.03×
Vermont1,1581.09×
Delaware1,1170.67×
South Dakota1,0420.75×
North Dakota7510.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tbilisi audience
BrandAffinityCategory
Burj Al Arab166.67×Travel & Leisure
University of St Andrews133.91×Business & Career
The Dubai Mall114.58×Fashion & Accessoires
Houston Astros15.38×Sports
Palm Jumeirah53.33×Travel & Leisure
Atlanta Hawks12.96×Sports
Los Angeles Dodgers7.07×Sports
Kia Sportage20×Cars & Mobility
Morocco14.18×Travel & Leisure
Burj Khalifa22.38×Travel & Leisure
International education13.12×Business & Career
Bodrum15.95×Travel & Leisure
Forex Online Trading14.8×Business & Career
Backstreet Boys12.74×Music & Radio
Arabic coffee12.17×Food & Beverages
Chat room6.49×Internet & Social Media
Jacksonville Jaguars6.31×Sports
High school3.31×Business & Career
Scooby-Doo3.15×Movies & TV
Black Sea24.15×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tbilisi audience
TraitClusterScore
TravellingTHRILL2.07
Community OrientationOPEN1.83
Luxury OrientationPREMIUM1.72
Sports ActivityPOWER1.56
Design AffinityPREMIUM1.49
Urban LifestyleOPEN1.27

Worldwide distribution

Worldwide audience distribution share by country for Tbilisi
CountryShare
Georgia19.0%
United States10.8%
Kazakhstan5.7%

See Tbilisi audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Tbilisi have in United States?

Tbilisi has an estimated audience of 602,776 people in United States, concentrated in California and New York.

What is the gender split and age of Tbilisi fans?

58.1% of Tbilisi fans are female, 41.9% are male, with an average age of 37.5 years.

Which brands do Tbilisi fans like most?

Tbilisi fans show strongest brand affinity for Burj Al Arab (166.67×), University of St Andrews (133.91×), and The Dubai Mall (114.58×) over the country average.

Where do Tbilisi fans live in United States?

Tbilisi fans in United States are most concentrated in California (reach 94,756), New York (reach 66,794), and Texas (reach 49,675). These three regions account for the largest share of the active audience.

What other brands do Tbilisi fans also like?

Beyond Tbilisi itself, the audience over-indexes on University of St Andrews (133.91×), The Dubai Mall (114.58×), Houston Astros (15.38×), and Palm Jumeirah (53.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tbilisi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.