British blues Audience in Germany
British blues has an estimated audience of 243,345 people in Germany. 44.1% are female, 55.9% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, KLIX (AM), Dog breed, Final Fantasy XIII (13), Craiova.
The average British blues fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, KLIX (AM), Dog breed, with strongest over-indexing on Israel (24.22× the country average). Demographically, the British blues audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of British blues fans
| Metric | Value |
|---|---|
| Female | 44.1% |
| Male | 55.9% |
| Average age | 40.1 |
| Estimated audience size | 243,345 |
Audience persona
The typical British blues fan in Germany is more male, around 40.1 years old, with strong Tradition tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 37,382 | 0.7× |
| Bayern | 29,888 | 0.76× |
| Baden-Württemberg | 26,741 | 0.81× |
| Niedersachsen | 18,335 | 0.78× |
| Hessen | 15,485 | 0.84× |
| Berlin | 9,503 | 0.87× |
| Rheinland-Pfalz | 8,173 | 0.67× |
| Sachsen | 6,867 | 0.58× |
| Thüringen | 6,370 | 1.03× |
| Sachsen-Anhalt | 6,186 | 0.98× |
| Schleswig-Holstein | 6,035 | 0.69× |
| Saarland | 5,924 | 1.98× |
| Brandenburg | 5,734 | 0.76× |
| Mecklenburg-Vorpommern | 5,700 | 1.23× |
| Bremen | 5,308 | 2.55× |
| Hamburg | 4,289 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 24.22× | Travel & Leisure |
| KLIX (AM) | 23.25× | Music & Radio |
| Dog breed | 2.87× | Pets & Animals |
| Final Fantasy XIII (13) | 43.85× | Games |
| Craiova | 17.94× | Travel & Leisure |
| Hobby Lobby | 14.4× | Home & Garden |
| Hormones: The Series | 17.26× | Movies & TV |
| Rosie the Riveter | 19.91× | Business & Career |
| Pediatric Hematology and Oncology | 13.75× | Health |
| Scratching post | 8.83× | Pets & Animals |
| Progressive rock | 2.11× | Music & Radio |
| Unique Gifts | 1.82× | Shopping |
| JibJab | 16.97× | Internet & Social Media |
| Columbia, Missouri | 47.66× | Travel & Leisure |
| Corona (band) | 3.11× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Hudson, New York | 7.19× | Travel & Leisure |
| Haberler | 1.55× | News |
| Natural rubber | 2.68× | Cars & Mobility |
| Neon Genesis Evangelion (manga) | 7.56× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.96 |
| Community Orientation | OPEN | 1.57 |
| Sustainability | BALANCE | 1.44 |
| Patriotism | CONSERVATISM | 1.4 |
| Spirituality | BALANCE | 1.39 |
| Pet Ownership | JOY | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.3% |
| United Kingdom | 10.6% |
| Italy | 7.2% |
See British blues audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does British blues have in Germany?
British blues has an estimated audience of 243,345 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of British blues fans?
44.1% of British blues fans are female, 55.9% are male, with an average age of 40.1 years.
Which brands do British blues fans like most?
British blues fans show strongest brand affinity for Israel (24.22×), KLIX (AM) (23.25×), and Dog breed (2.87×) over the country average.
Where do British blues fans live in Germany?
British blues fans in Germany are most concentrated in Nordrhein-Westfalen (reach 37,382), Bayern (reach 29,888), and Baden-Württemberg (reach 26,741). These three regions account for the largest share of the active audience.
What other brands do British blues fans also like?
Beyond British blues itself, the audience over-indexes on KLIX (AM) (23.25×), Dog breed (2.87×), Final Fantasy XIII (13) (43.85×), and Craiova (17.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for British blues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.