Rascasse Audience Intelligence

British blues Audience in Germany

A data profile of the people who buy, follow and care about British blues in Germany — modelled from more than twelve digital signal sources. British blues has an estimated audience of 243,345 people in Germany.

#269among Musical genre in Germany#6814among Topic in Germany#2597in Music & Radio

The average British blues fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Jim Morrison, Jack White, David Bowie, with strongest over-indexing on Jim Morrison (53.88× the country average).

Demographically, the British blues audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical British blues fan in Germany is more male, around 40.1 years old, with strong Tradition tendencies and a notable affinity for Jim Morrison.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the British blues profile in Germany.

Audience size
243K
in Germany
Gender
44.1%♀
55.9% male
Age
40.1
average years
Country rank
#20021
Topic in Germany
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of British blues fans

44.1% are female, 55.9% are male, average age 40.1.

Fig. 02

Gender split

44.1%
Female
55.9%
Male
Demographic split for British blues audience in Germany
MetricValue
Female44.1%
Male55.9%
Average age40.1
Estimated audience size243,345
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the British blues audience in Germany
Age bracketShare%
16-1925%
20-2912%
30-3916%
40-4921%
50+26%
Fig. 04

Worldwide distribution

3.3%

of the worldwide British blues audience comes from Germany.

Worldwide audience distribution share by country for British blues
CountryShare
United States34.3%
United Kingdom10.6%
Italy7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the British blues audience in Germany is strongest.

Fig. 05

Top regions by affinity

British blues fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~3K1.28×
02Saarland~4K1.20×
03Mecklenburg-Vorpommern~5K1.05×
04Thüringen~6K1.01×
05Sachsen-Anhalt~6K1.00×
06Brandenburg~7K0.96×
07Hamburg~5K0.95×
08Berlin~10K0.94×
09Schleswig-Holstein~8K0.94×
10Hessen~20K0.92×
11Rheinland-Pfalz~10K0.92×
12Sachsen~10K0.91×
13Niedersachsen~20K0.90×
14Baden-Württemberg~30K0.89×
15Bayern~30K0.86×
16Nordrhein-Westfalen~40K0.81×
Fig. 06

Affinity by region

Affinity by region — British blues, Germany
0.81×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the British blues audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for British blues audience
#·InterestCategoryAffinity×
01Jim MorrisonMusic & Radio53.88×
02Joe BonamassaMusic & Radio36.52×
03Jethro Tull (band)Music & Radio20.55×
04Jack WhiteMovies & TV20.24×
05Led ZeppelinMusic & Radio19.89×
06Mick JaggerMusic & Radio18.50×
07Rod StewartMusic & Radio18.27×
08David BowieMusic & Radio18.16×
09Alice Cooper (band)Music & Radio16.60×
10Paul McCartneyMusic & Radio15.52×
11Keith RichardsMusic & Radio14.36×
12Guns N' RosesMusic & Radio13.81×
13American folk musicMusic & Radio11.98×
14Bob DylanMusic & Radio11.35×
15Bruce SpringsteenMusic & Radio9.41×
16Progressive rockMusic & Radio6.97×
17NatureHome & Garden5.07×
18VacationsTravel & Leisure3.73×
19FamilyKids & Family2.97×
20TagesschauMovies & TV2.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the British blues audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by British blues audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.21×
Community OrientationOPEN1.69×
SpiritualityBALANCE1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by British blues audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.64×
DIY MentalityTHRILL0.70×
Luxury OrientationPREMIUM0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does British blues have in Germany?

British blues has an estimated audience of 243,345 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of British blues fans?

44.1% of British blues fans are female, 55.9% are male, with an average age of 40.1 years.

03

Which brands do British blues fans like most?

British blues fans show strongest brand affinity for Jim Morrison (53.88×), Jack White (20.24×), and David Bowie (18.16×) over the country average.

04

Where do British blues fans live in Germany?

British blues fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do British blues fans also like?

Beyond British blues itself, the audience over-indexes on Jack White (20.24×), David Bowie (18.16×), Rod Stewart (18.27×), and Joe Bonamassa (36.52×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in Germany

See British blues audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for British blues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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