A data profile of the people who buy, follow and care about Catalan language in Germany — modelled from more than twelve digital signal sources. Catalan language has an estimated audience of 275,793 people in Germany.
The average Catalan language fan in Germany is 40.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Frauen-Bundesliga, Bruce Willis, Bachelor of Technology, with strongest over-indexing on Frauen-Bundesliga (8.53× the country average).
Demographically, the Catalan language audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Urban Lifestyle, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Catalan language fan in Germany is balanced, around 40.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Frauen-Bundesliga.
The key figures that characterise the Catalan language profile in Germany.
52.1% are female, 47.9% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 52.1% |
| Male | 47.9% |
| Average age | 40.9 |
| Estimated audience size | 275,793 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 20% |
of the worldwide Catalan language audience comes from Germany.
| Country | Share |
|---|---|
| Spain | 45.4% |
| United States | 6.5% |
| Japan | 4.3% |
Where the Catalan language audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~3K | 1.40× | |
| 02 | Saarland | ~4K | 1.25× | |
| 03 | Berlin | ~20K | 1.24× | |
| 04 | Mecklenburg-Vorpommern | ~6K | 1.06× | |
| 05 | Thüringen | ~7K | 1.05× | |
| 06 | Sachsen-Anhalt | ~7K | 1.04× | |
| 07 | Brandenburg | ~8K | 0.96× | |
| 08 | Hessen | ~20K | 0.94× | |
| 09 | Hamburg | ~6K | 0.93× | |
| 10 | Schleswig-Holstein | ~9K | 0.92× | |
| 11 | Rheinland-Pfalz | ~10K | 0.90× | |
| 12 | Sachsen | ~10K | 0.87× | |
| 13 | Niedersachsen | ~20K | 0.81× | |
| 14 | Bayern | ~40K | 0.80× | |
| 15 | Baden-Württemberg | ~30K | 0.78× | |
| 16 | Nordrhein-Westfalen | ~40K | 0.73× |
The strongest cross-interests of the Catalan language audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | France Info | Movies & TV | 27.70× | ||
| 02 | Montevideo | Travel & Leisure | 26.17× | ||
| 03 | Bachelor of Technology | Business & Career | 24.81× | ||
| 04 | Skeet shooting | Sports | 20.00× | ||
| 05 | S.L. Benfica | Sports | 12.80× | ||
| 06 | Patriotism | Politics & Society | 11.48× | ||
| 07 | University of Hamburg | Business & Career | 10.09× | ||
| 08 | Frauen-Bundesliga | Sports | 8.53× | ||
| 09 | El País | News | 8.50× | ||
| 10 | Iberia (airline) | Travel & Leisure | 8.40× | ||
| 11 | Family law | Kids & Family | 7.60× | ||
| 12 | Mr. Bean | Movies & TV | 7.51× | ||
| 13 | Jürgen Drews | Music & Radio | 6.82× | ||
| 14 | Web server | Technology & Electronics | 5.36× | ||
| 15 | Bruce Willis | Movies & TV | 5.03× | ||
| 16 | Majorca | Travel & Leisure | 4.33× | ||
| 17 | Dieter Bohlen | Music & Radio | 4.09× | ||
| 18 | Refrigerator | Home & Garden | 2.83× | ||
| 19 | Müller (company) | Food & Beverages | 2.36× | ||
| 20 | Ryanair | Travel & Leisure | 1.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.65× | |
| Travelling | THRILL | 1.48× | |
| Spirituality | BALANCE | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.70× | |
| Pet Ownership | JOY | 0.79× | |
| Price Sensitivity | PREMIUM | 0.81× |
Catalan language has an estimated audience of 275,793 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
52.1% of Catalan language fans are female, 47.9% are male, with an average age of 40.9 years.
Catalan language fans show strongest brand affinity for Frauen-Bundesliga (8.53×), Bruce Willis (5.03×), and Bachelor of Technology (24.81×) over the country average.
Catalan language fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Catalan language itself, the audience over-indexes on Bruce Willis (5.03×), Bachelor of Technology (24.81×), S.L. Benfica (12.8×), and Müller (company) (2.36×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Catalan language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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