Chappell Roan Audience in Germany

Chappell Roan has an estimated audience of 818,670 people in Germany. 57.3% are female, 42.7% are male, average age 30.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Charli XCX, Taylor Swift, Lily Allen, Melanie Lynskey, Amanda Seyfried.

The average Chappell Roan fan in Germany is 30.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Charli XCX, Taylor Swift, Lily Allen, with strongest over-indexing on Charli XCX (91.07× the country average). Demographically, the Chappell Roan audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Chappell Roan fans

Demographic split for Chappell Roan audience in Germany
MetricValue
Female57.3%
Male42.7%
Average age30.6
Estimated audience size818,670

Audience persona

The typical Chappell Roan fan in Germany is more female, around 30.6 years old, with strong Sustainability tendencies and a notable affinity for Charli XCX.

Top regions in Germany

Top regions ranked by reach for Chappell Roan in Germany
RegionReachAffinity
Nordrhein-Westfalen197,0341.1×
Bayern133,3791.01×
Baden-Württemberg103,5550.93×
Berlin82,5082.25×
Niedersachsen72,2120.91×
Hessen66,6201.07×
Sachsen41,6781.04×
Rheinland-Pfalz37,7670.92×
Schleswig-Holstein25,9460.88×
Hamburg25,0181.35×
Brandenburg21,9500.86×
Thüringen16,2490.78×
Sachsen-Anhalt15,6670.74×
Saarland7,8250.78×
Bremen7,1511.02×
Mecklenburg-Vorpommern5,5330.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chappell Roan audience
BrandAffinityCategory
Charli XCX91.07×Music & Radio
Taylor Swift12.46×Music & Radio
Lily Allen30.41×Music & Radio
Melanie Lynskey22.49×Movies & TV
Amanda Seyfried17.35×Movies & TV
Alicia Silverstone21.23×Movies & TV
Miley Cyrus9.31×Music & Radio
Grimes (musician)28.16×Music & Radio
Sabrina Carpenter8.54×Music & Radio
Noah Cyrus26.94×Music & Radio
Katy Perry8.95×Music & Radio
Sia17.05×Music & Radio
Ariana Grande6.25×Music & Radio
Renée Zellweger16.61×Movies & TV
Debra Messing25.76×Movies & TV
FIFA Club World Cup8.02×Sports
Harry Potter1.91×Movies & TV
Victoria Beckham10.98×Fashion & Accessoires
Livemusic3.45×Music & Radio
Hailee Steinfeld11.37×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chappell Roan audience
TraitClusterScore
SustainabilityBALANCE1.91
IndividualismJOY1.47
Luxury OrientationPREMIUM1.29
Social Media UsageJOY1.28
CreativityOPEN1.27
TraditionCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Chappell Roan
CountryShare
United States43.5%
United Kingdom10.0%
Brazil5.9%

See Chappell Roan audiences in other countries

More Singer-songwriter audiences in Germany

Frequently asked questions

How many fans does Chappell Roan have in Germany?

Chappell Roan has an estimated audience of 818,670 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Chappell Roan fans?

57.3% of Chappell Roan fans are female, 42.7% are male, with an average age of 30.6 years.

Which brands do Chappell Roan fans like most?

Chappell Roan fans show strongest brand affinity for Charli XCX (91.07×), Taylor Swift (12.46×), and Lily Allen (30.41×) over the country average.

Where do Chappell Roan fans live in Germany?

Chappell Roan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 197,034), Bayern (reach 133,379), and Baden-Württemberg (reach 103,555). These three regions account for the largest share of the active audience.

What other brands do Chappell Roan fans also like?

Beyond Chappell Roan itself, the audience over-indexes on Taylor Swift (12.46×), Lily Allen (30.41×), Melanie Lynskey (22.49×), and Amanda Seyfried (17.35×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chappell Roan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.