Chappell Roan Audience in Germany
Chappell Roan has an estimated audience of 818,670 people in Germany. 57.3% are female, 42.7% are male, average age 30.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Whataburger, Japanese New Year, Dog breed, Zagreb, Progressive rock.
The average Chappell Roan fan in Germany is 30.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Whataburger, Japanese New Year, Dog breed, with strongest over-indexing on Whataburger (12.31× the country average). Demographically, the Chappell Roan audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Chappell Roan fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 30.6 |
| Estimated audience size | 818,670 |
Audience persona
The typical Chappell Roan fan in Germany is more female, around 30.6 years old, with strong Sustainability tendencies and a notable affinity for Whataburger.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 197,034 | 1.1× |
| Bayern | 133,379 | 1.01× |
| Baden-Württemberg | 103,555 | 0.93× |
| Berlin | 82,508 | 2.25× |
| Niedersachsen | 72,212 | 0.91× |
| Hessen | 66,620 | 1.07× |
| Sachsen | 41,678 | 1.04× |
| Rheinland-Pfalz | 37,767 | 0.92× |
| Schleswig-Holstein | 25,946 | 0.88× |
| Hamburg | 25,018 | 1.35× |
| Brandenburg | 21,950 | 0.86× |
| Thüringen | 16,249 | 0.78× |
| Sachsen-Anhalt | 15,667 | 0.74× |
| Saarland | 7,825 | 0.78× |
| Bremen | 7,151 | 1.02× |
| Mecklenburg-Vorpommern | 5,533 | 0.35× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 12.31× | Food & Beverages |
| Japanese New Year | 20× | Travel & Leisure |
| Dog breed | 1.6× | Pets & Animals |
| Zagreb | 6.45× | Travel & Leisure |
| Progressive rock | 2.46× | Music & Radio |
| Oral, Kazakhstan | 12.01× | Travel & Leisure |
| Combat sport | 2× | Sports |
| Fantasy Earth: Zero | 8.86× | Games |
| Israel | 2.63× | Travel & Leisure |
| Commercial mortgage | 2.53× | Business & Career |
| CAC 40 | 1.6× | Business & Career |
| Liberace | 5.78× | Music & Radio |
| Handmade Gifts | 1.9× | Kids & Family |
| Racing | 1.59× | Cars & Mobility |
| The Hurricane (1999 film) | 10.98× | Movies & TV |
| Home Delivery | 2.19× | Food & Beverages |
| Buddy – The Buddy Holly Story | 3.78× | Music & Radio |
| KLIX (AM) | 1.9× | Music & Radio |
| Bank account | 2.12× | Business & Career |
| myDealZ | 1.91× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.91 |
| Individualism | JOY | 1.47 |
| Luxury Orientation | PREMIUM | 1.29 |
| Social Media Usage | JOY | 1.28 |
| Creativity | OPEN | 1.27 |
| Tradition | CONSERVATISM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.5% |
| United Kingdom | 10.0% |
| Brazil | 5.9% |
See Chappell Roan audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Chappell Roan have in Germany?
Chappell Roan has an estimated audience of 818,670 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Chappell Roan fans?
57.3% of Chappell Roan fans are female, 42.7% are male, with an average age of 30.6 years.
Which brands do Chappell Roan fans like most?
Chappell Roan fans show strongest brand affinity for Whataburger (12.31×), Japanese New Year (20×), and Dog breed (1.6×) over the country average.
Where do Chappell Roan fans live in Germany?
Chappell Roan fans in Germany are most concentrated in Nordrhein-Westfalen (reach 197,034), Bayern (reach 133,379), and Baden-Württemberg (reach 103,555). These three regions account for the largest share of the active audience.
What other brands do Chappell Roan fans also like?
Beyond Chappell Roan itself, the audience over-indexes on Japanese New Year (20×), Dog breed (1.6×), Zagreb (6.45×), and Progressive rock (2.46×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Chappell Roan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.