A data profile of the people who buy, follow and care about Chappell Roan in Germany — modelled from more than twelve digital signal sources. Chappell Roan has an estimated audience of 730,250 people in Germany.
The average Chappell Roan fan in Germany is 29.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Charli XCX, Taylor Swift, Madison Beer, with strongest over-indexing on Charli XCX (98.95× the country average).
Demographically, the Chappell Roan audience skews more female with an average age of 29.6, and over-indexes on personality traits such as Sustainability, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Chappell Roan fan in Germany is more female, around 29.6 years old, with strong Sustainability tendencies and a notable affinity for Charli XCX.
The key figures that characterise the Chappell Roan profile in Germany.
60.3% are female, 39.7% are male, average age 29.6.
| Metric | Value |
|---|---|
| Female | 60.3% |
| Male | 39.7% |
| Average age | 29.6 |
| Estimated audience size | 730,250 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 20% | |
| 30-39 | 13% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Chappell Roan audience comes from Germany.
| Country | Share |
|---|---|
| United States | 41.1% |
| United Kingdom | 9.4% |
| Brazil | 6.8% |
Where the Chappell Roan audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~70K | 2.01× | |
| 02 | Hamburg | ~20K | 1.30× | |
| 03 | Nordrhein-Westfalen | ~200K | 1.05× | |
| 04 | Hessen | ~60K | 1.04× | |
| 05 | Sachsen | ~40K | 1.03× | |
| 06 | Bremen | ~7K | 1.03× | |
| 07 | Bayern | ~100K | 1.01× | |
| 08 | Baden-Württemberg | ~100K | 0.95× | |
| 09 | Rheinland-Pfalz | ~40K | 0.93× | |
| 10 | Niedersachsen | ~70K | 0.92× | |
| 11 | Schleswig-Holstein | ~30K | 0.91× | |
| 12 | Brandenburg | ~20K | 0.88× | |
| 13 | Saarland | ~8K | 0.87× | |
| 14 | Thüringen | ~20K | 0.84× | |
| 15 | Sachsen-Anhalt | ~20K | 0.79× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.67× |
The strongest cross-interests of the Chappell Roan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charli XCX | Music & Radio | 98.95× | ||
| 02 | Debra Messing | Movies & TV | 27.05× | ||
| 03 | Lily Allen | Music & Radio | 23.52× | ||
| 04 | Katharine McPhee | Movies & TV | 22.69× | ||
| 05 | Melanie Lynskey | Movies & TV | 19.88× | ||
| 06 | Alicia Silverstone | Movies & TV | 18.44× | ||
| 07 | Madison Beer | Music & Radio | 16.25× | ||
| 08 | Noah Cyrus | Music & Radio | 16.11× | ||
| 09 | Jon Voight | Movies & TV | 13.50× | ||
| 10 | Taylor Swift | Music & Radio | 13.06× | ||
| 11 | Meghan Trainor | Music & Radio | 12.20× | ||
| 12 | Sia | Music & Radio | 11.05× | ||
| 13 | Victoria Beckham | Fashion & Accessoires | 10.07× | ||
| 14 | Miley Cyrus | Music & Radio | 9.68× | ||
| 15 | Amanda Seyfried | Movies & TV | 9.60× | ||
| 16 | Olivia Colman | Movies & TV | 9.48× | ||
| 17 | FIFA Club World Cup | Sports | 8.91× | ||
| 18 | Sabrina Carpenter | Music & Radio | 7.52× | ||
| 19 | Katy Perry | Music & Radio | 7.17× | ||
| 20 | Millie Bobby Brown | Movies & TV | 3.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.42× | |
| Tradition | CONSERVATISM | 1.39× | |
| Design Affinity | PREMIUM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.71× | |
| Indulgence | JOY | 0.86× | |
| DIY Mentality | THRILL | 0.87× |
Chappell Roan has an estimated audience of 730,250 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
60.3% of Chappell Roan fans are female, 39.7% are male, with an average age of 29.6 years.
Chappell Roan fans show strongest brand affinity for Charli XCX (98.95×), Taylor Swift (13.06×), and Madison Beer (16.25×) over the country average.
Chappell Roan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Chappell Roan itself, the audience over-indexes on Taylor Swift (13.06×), Madison Beer (16.25×), Lily Allen (23.52×), and Melanie Lynskey (19.88×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Chappell Roan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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